The 10 best performing data center solutions providers july 2017

The way of business solutionsThe way of business solutions
July 2017July 2017
www.insightssuccess.comwww.insightssuccess.com
Chalk Talk
Exigency of Energy
Efﬁciency of Data Centers

he huge growth in the demand for data storage
Thas transformed traditional Data Centers into
Mega Data Centers. With the ever-growing
demand of storage space, Data Centers are handling the
enormous amount of data every day. However, managing
this huge amount of data is proving to be quite a toilsome
task. So, organizations such as Amazon, Google,
Microsoft, Digital Realty Trust, Tulip Telecom,
Facebook, etc. are depending on their own Mega Data
Centers instead of several small ones.
The transformation of these several small Data Centers to
a Mega Data Center has changed the industry quite a lot.
As per various sources, the demand for storage will
increase even further, thanks to more and more usage of
cloud and data, by the Information Technology industry
followed by Banking, Insurance and the Financial sector.
Once people had the perception that cloud is not a safe
place to store data. However, with time and the need for
more speed, the attitude has dramatically changed and
people have started to use cloud more than ever before,
and with the enormous growth of cloud, Data Centers too
started to expand.
However, with Data Centers there come few
environmental worries. As all of them run round the
clock just to fetch data for users, it adds a signiﬁcant
amount of carbon footprint to the environment.
According to a recent analysis Data Center's electricity
consumption was just under 300TWh/year in 2012,
which is just under 2 percent of the global electricity
demands. But with the already polluted environment,
adding more and more Green House gases is a bad idea.
So, many of the Data Center service providers are
moving to an area which remains cold around the year,
that can eventually reduce the energy usage. Other than
that, several Data Centers are coming up with different
strategies to save electricity, which will ultimately help
them to reduce the carbon footprint.
Looking forward, as per various reports global estimates
of Data Center demand in 2030 anticipate an increase of
three to ten times the current levels, and with such an
increment, the projected Data Center electricity demand
is expected to be thirteen percent of the total global
electricity consumption.
Data Center:
Modern Day
Factories
Editorial
Kaustav Roy

DigiPlex
The Leader for Innovative and
Sustainable Data Centers
0808
Cover
Story
Connecting Dark Data
with IoT
0834
0830
Data Talk
Data Center Migration – Impacting
Businesses with Endless Possibilities
Editor’s Pick
0822Data Center Security-
Controlling Possible Threats
0838
Chalk Talk
Exigency of Energy Efciency
of Data Centers
IoT, Wearable Computing –
Where Everything is Addressable
0818
A
RTIC
LES
C
XO
STA
N
DPO
IN
T
THOUGHT LEADER

AiNET
Delivering Innovative and
Secure Data Services
0816
Caml
Bringing Efcient Air Filtration into
the World of Data Center
0824
DataHub
A Refreshingly Different
Service Provider
0826
Deltalis
The Secure and Stable Data Center
with Innovative Solutions
0832
PhoenixNAP
Delivering IT Services That Fulll Diverse
Infrastructural Needs of Companies
0840
Sybyl Kenya Ltd.
Delivering ICT Solutions
for over 25 Years
0842

,
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Corporate Ofces:
July, 2017
Database Management Steve
Technology Consultant Vishal More
Circulation Manager Robert
Research Analyst Jennifer
David, Joseph,
John, Mary
Editor-in-Chief Pooja M. Bansal
Ariana LawrenceSenior Editor
Managing Editor
Co-Editors
Art & Design Director
Co-designer Alex Noel
Visualiser David King
Business Development Manager
Business Development Executive
Aparna Vanzul
Art Editor
Picture Editor
Marketing Manager Alex Noel
Vinod Alhat
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Steve Smith
Amol Kamble
Contributors
Saurav, Rajarshi
David Smith
Stephanie Andrews

nternet and digital technology has transformed our beloved planet. Devices like smartphones, laptops, tablets, and
Iother have changed the way we live and interact. However, behind the revolution of the internet and digital
technology, Data Centers play a huge role. They work round the clock just to fetch important user data within a
fraction of a second. According to a recent survey, more than sixty seven percent of the respondents anticipate that at
least half of their all IT resources will be in the cloud by the next two years, whereas forty four percent assume that at
least three quarters of their data will be on cloud during the same time frame. However, many of the respondents think
security is the biggest challenge that migration to the cloud poses. Alongside, Data Centers have already made
headlines due to high energy consumption, which has eventually led to the introduction of newer cooling techniques.
In the same enthusiasm, we have shortlisted “The 10 Best Performing Data Center Solutions Providers 2017”,
where we are highlighting the companies that are transforming the industry in a positive way.
Our cover story DigiPlex is the Nordic leader for innovative and sustainable Data Centers, specialized in delivering
best in class services to its customers by delivering tailored, secure and resilient environments with the highest possible
availability. Additionally, all the DigiPlex Data Centers consume electricity only produced from sustainable sources.
It is always quite fascinating to know the story of every company that we have listed: AiNET: A Data Center which
seeks to reduce the complexity of IT for clients so they can focus on their core business, Camfil: A global leader in air
filtration services, providing best-in-class products and services for Data Center facilities, DataHub: It is the up-and-
coming end-to-end service provider for ICT services, Deltalis: One of the world’s most secure, stable and innovative
data centers, located on the borders of the greater Zurich area in Switzerland, which provides a unique environment for
data centers, Sybyl Kenya Ltd: The Kenya based company understands Business Objectives of its clients and provide
Solution which fits their IT Road map and budget, phoenixNAP: Incorporating flexibility into each of its service
options so that clients can maintain the needed agility to support their business and IT growth, R&M (Reichle & De-
Massari AG): With all its high level of product quality and innovative, forward-looking system design, the company
ensures that networks are future-proof and investments secure for the long term, NTT Communications: for providing
a wide range of innovative global information and communications technology (ICT) solutions, Degree Controls,
INC: for providing great airflow and thermal management solutions for the most demanding applications.
Also, while flipping the pages of the magazine, don’t forget to go through, ‘Data Center Security: Controlling
Possible Threats’ and ‘Data Center Migration – Impacting Businesses with Endless Possibilities’ from the
Editor’s Desk. Connecting Dark Data with IoT, by Adrian Hinrichsen, Marketing & Business Development Director
of Datumize and Data Center Trends are Demanding Hardware that is as Flexible as Software, by Ravi
Thummarukudy, CEO Mobiveil, Inc, from the Leader’s desk.
Data Center: Turning Data into
Information and Information into Insight

Byrne Murphy
Chairman & Founder

The Leader
for Innovative
and Sustainable
Data Centers
COVER STORY

With just about every aspect of global business
becoming digital at its core, the demands for
larger, faster and more efficient data storage
have never been greater. Like all aspects of business
technology, the data center market is evolving in reaction to
this demand, with innovative new solutions to address a
wide range of challenges, including cost, security,
scalability, speed and sustainability.
One company that has emerged to set the standards for the
next generation of data center solutions is DigiPlex, a
company which has put fresh thinking, innovation and
foresight at the core of its strategy.
DigiPlex is the Nordic leader in next-generation,
environmentally friendly and extremely cost-effective data
center services and solutions. Founded in 2000, the
company set out to revolutionise its market by leveraging
both the incredible geographic and political advantages of
the Nordic region, then overlaying this advantage with best-
in-class thinking about how data centers can and should be
set up.
Location, Location, Location – Why the Nordics?
“US companies will increasingly host their data in the
geography where it makes most business sense.”- Byrne
Murphy, Chairman and founder
One of the unalienable advantages DigiPlex has over global
competitors is its geography. DigiPlex data centers are
located across the Nordic region, an area which boasts of its
excellent fibre infrastructure, but also one which offers
several other key advantages to customers around the
world.
The combination of naturally low prices and recent
legislation which nearly eliminated all tax on power also
makes Nordic electricity very inexpensive. As an example,
a US firm deploying 12MW over 10 years will save $100+
million just by placing their data center in the Nordics over
an equivalent in the UK. This is just based on the difference
in the cost of power.
There are natural advantages as well. Cooling plays a major
role in data center upkeep. Many data centers based closer
to tech hubs in the US or Asia must fight their own climate
to keep their servers running. The cool Nordic climate
favours extremely efficient and sustainable operations.
Putting innovation to work
“Innovation needs to be a collective state of mind. Embrace
it and thrive, or ignore it and, eventually, die” - Byrne
The local advantages DigiPlex is positioned to offer are
significant, but what truly makes DigiPlex a global leader is
its culture of continuous innovation. With the goal of
offering the greatest possible level of flexibility and
trustworthiness, DigiPlex has consistently worked to
introduce more and better high-quality products. The self-
imposed pressure to innovate and update is relentless.
DigiPlex understands that once a data center is built, it’s
already time to re-evaluate it. In early 2016 a team of
experts from DigiPlex set out to make fundamental
improvements to the energy efficiency and resilience of
their live data center at Ulven in Oslo, which was been
operating 17 years without a second of down-time.
The complex improvements involved creating state-of-the-
art Computer Room Air Conditioning (CRAC) by
rebuilding the units , as well as modifying the chilledin-situ
water pumps. For performing such an extensive upgrade
and maintaining zero down-time, DigiPlex was awarded the
“Above and Beyond Award” at the annual DataCloud
Europe Awards 2017.
Illustrating how integral cooling can be to delivering value
to customers, DigiPlex data centers also feature the
company’s own award-winning design for Air-to-Air
evaporative cooling systems. Leveraging the advantages of
the cool, moist climate, this solution delivers natural, free
cooling to the many thousands of heat-generating servers
housed in each facility. The design works in concert with
nature to save energy, reduce costs and decrease the
environmental footprint.
Fresh thinking beyond technology
Truly embracing a culture of innovation, also means
ensuring it’s applied every corner of the business -
operations, procurement, design, sales, HR and especially
financial growth.
DigiPlex projects are 100 percent funded by its own equity
at launch, and this financial strategy is maintained until
there is sufficient cashflow to attract debt on appealing

terms. The Finance team is constantly
comparing structures and securities in
the capital markets from Oslo to
London to New York and back to
Stockholm, in pursuit of truly “value-
added” debt.
In 2015, DigiPlex issued a publicly
listed bond for the debt required to
construct a new Norwegian data center,
and did so before their first brick was
even laid. This bond was the first of its
type in the data center sector in Europe
and, in fact, in the world. The issuance
was oversubscribed and it
meaningfully lowered the cost of
capital. The innovative bonds were are
primary contributor to DigiPlex
Chairman Byrne Murphy being
awarded the 2016 ’Data Industry
Achievement Award’ – an award which
recognizes one individual who has
made a significant contribution to the
data center industry.
What global data center customers
want: consistency and flexibility
“Our data centers have a 17-year
track record of 100 percent uptime.” -
Byrne Murphy, Chairman and founder
Data centers have become so essential
to a business’ and to government
operations that no Board of Directors
or government minister wants to risk
placing their mission critical data with
a young or untested data center
operator. DigiPlex has a 17-year track
record that conclusively proves it is a
truly international leader in the data
center space.
DigiPlex centers are managed to
comply with the latest International
Standards Organization’s requirements
on quality (ISO 9001), security (ISO
27001) and environmental
management (ISO 14001). The
continued compliance with these
standards will ensure that the facilities
meet, and often exceed, the level of
service demanded by customers.
Because the DigiPlex team manages all
aspects of a data center’s life cycle,
including financing, building, and
operating the data centers, all DigiPlex
customers have to do is accept the key
and move in.
Being a consistent provider does not
mean being inflexible one. Flexibility
is one of DigiPlex’ core differentiators.
DigiPlex enables its customers to grow
their business as part of an
interconnected ecosystem for critical
digital operations. DigiPlex’s
customers are companies which stretch
across the corporate spectrum, from
fast growing cloud players to leading
financial firms. Considerable time is
spent upfront with each customer to
understand their strategy, to customize
a data center solution which supports
their particular business requirements,
and to reduce their operating costs.
A business founded on experience
and insight
With over 25 years’ experience of
making and managing property-
anchored investments and businesses
in the USA and across Europe, Byrne
Murphy, the Chairman and Founder of
DigiPlex, started the company in 2000
after recognizing the need for clean,
highly efficient data center solutions in
Europe.
Throughout his career, Byrne has
focused on innovation within the
capital-intensive property industry. For
the past several decades he has
imported new, innovative concepts
from the United States into Europe,
from outlet centers, to private
residence clubs and data centers. As an
entrepreneur always seeking to create
an energizing corporate culture that
reinforces high performance, Byrne
credits his success to what he describes
as broadly American attributes of
pragmatism, optimism and realism.
There were very few people in the
industry 15 or 20 years ago who
foresaw demand for data storage
becoming this big this fast. The,
consequence is that nearly all
companies developed a pressing and
rising demand for data center solutions.
Predictably, as this escalated, operating
costs became a key concern. That is
where Byrne saw a compelling
opportunity for a sustained competitive
advantage by focusing on the Nordic
region.
The future of data centers –
balancing demand against the need
for better solutions
“DigiPlex’s sustainability focus is
integral to our corporate strategy. We
are constantly incorporating green
solutions and innovating to bring our
PUE down even further.” - Byrne
There are a wide range of drivers that
are putting data center solutions at the
top of global businesses’ list of
priorities. The demand for competitive
solutions has been on the rise for quite
some time, spurred on by familiar
macro business drivers such as big
data, cloud computing, the Internet of
Things (IoT), artificial intelligence, and
machine learning.
However, the global explosion of the
most prolific data consumers,
smartphones and internet of things
(IoT) devices, have accelerated
demand faster than many people
thought possible. According to IBM,
COVER STORY

90 percent of all the data in the world has been generated
over the last two years.
In a world with ever-growing energy consumption and data
generation, energy efficient data centers have never been
more vital. In fact, the world’s data centers now uses more
power than the whole of Britain, a level of demand that
experts predict will double in every four years.
DigiPlex has positioned itself to address these growing
demands, through innovation, location and a laser focus on
its customers. However, there is another incredibly pressing
issue that will soon become a central feature of all data
center considerations: the environment.
Delivering a sustainable, future-fit data center solution
“Digitization needs to be a step on the way for the world
going green. The data center industry’s current power
consumption and emissions are not sustainable for the long
term. This is a big issue that cannot be ignored, whether
from societal or sustainability standpoint.” - Byrne Murphy,
Chairman and founder
The data center industry is very solidly in the high growth
stage, with robust margins and high-profile customers
gobbling up more and more space and power. However,
currently there is relatively little attention paid to the carbon
footprint of data centers, and similarly little taxation or
penalty associated with housing data in inefficient or
power-hungry centers. DigiPlex is one of the few providers
in the world which can offer incredible long-term insulation
against future carbon-cost charges or bad publicity related
to ‘dirty data’.
Today, data centers are responsible for 2% of the world’s
annual CO2 emissions. If we consider the macro-drivers
mentioned earlier, this is just a sliver of the impact our
industry may come to have on our planet in the years to
come. Businesses and the data centers that support them
will both need to take responsibility for their environmental
footprint, and very likely sooner than they think.
Organisations such as Greenpeace, with their Click and
Clean campaign, are raising urgent awareness of the impact
of ‘dirty data’. It’s not out of the question to assume that in
the years to come, governments will be pressured to
introduce penalties and tariffs on companies and data
centers using dirty power, making complacency even more
costly.
In addition to a reduced need for power in general, all of
DigiPlex’s data centers run on 100% renewable energy,
which offers customers an extremely low carbon footprint.
DigiPlex has the advantage of being powered entirely by
clean and renewable energy. That doesn’t mean the
company takes its responsibility for the environment any
less seriously. However data centers draw their power, they
produce massive amounts of excess heat. DigiPlex intends
to continue leading the industry by recycling this energy
back into the system and use it to heat thousands of homes.
This would create a sustainable ecosystem which minimizes
overall power usage and best utilizes the world’s resources.
Delivering a sustainable,
future-fit data center solution
is our core mission
‘‘ ‘‘

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BriefManagementCompany Name
AiNET is a leading data center solution providing company.
By leveraging data centers, networks and hybrid-cloud
technologies, AiNET seeks to reduce the complexity of
IT for clients so they can focus on their core business
Camfil is the global leader in air filtration services, providing
best-in-class products and services for data center
facilities, around the globe.
DigiPlex is the Nordic leader for innovative and sustainable data centers,
specialised in delivering best-in-class services to its customers by
delivering tailored, secure and resilient environments with the highest
possible availability. All DigiPlex data centers consume only electricity
produced from sustainable sources
Swiss-based DataHub is the up-and-coming end-to-end
service provider for ICT services: uncomplicated, flexible
and, as an SME, also extremely personal.
Deltalis is one of the world’s most secure, stable and innovative
data centers, located on the borders of the greater
Zurich area in Switzerland, which provides a unique
environment for data centers.
Degree Controls provides great airflow and thermal
management solutions for the most demanding applications.
NTT Communications provides a wide range of innovative
global information and communications
technology (ICT) solutions.
PhoenixNAP is a Global IT service provider that offers
state-of-the-art data center facilities and caters to
the infrastructural needs of every organization with
its efficient solutions.
R&M (Reichle & De-Massari AG) has developed and produced
cabling olutions for high-end communication
networks since 1964. With its high level of product
quality and innovative, forward-looking system design,
the company ensures that networks are future-proof and
investments secure for the long term.
Sybyl Kenya Ltd. is a team of people with unique capability
of looking at things in different way.Which understand your
Business Objectives and provide Solution which will fit
your IT Road map and budget.
AiNET
www.ai.net
Camfil
www.camfil.co.uk
DigiPlex
www.digiplex.com
DataHub
www.data-hub.ch
Deepak Jain,
Founder and CEO
Joe Gorman,
Comfort Air
Product Manager
of Camfil Americas
Byrne Murphy,
Chairman & Founder
Peter Gorini,
CMO & Founder
Deltalis SA
www.deltalis.com
Frank Harzheim,
CEO
Degree Controls
www.degreec.com
Jag Sisodia,
President & CEO
NTT Communications
www.us.ntt.com
Tetsuya Shoji,
President & CEO
PhoenixNAP
www.phoenixnap.com
Ian McClarty,
President
R&M
(Reichle & De-Massari AG)
www.rdm.com
Michel Riva,
CEO
Sybyl Kenya Ltd.
www.sybyl.com
www.gestaltgild.com
Anil Kuruvilla,
Vice Chairman

free up the staff and resources to focus
on their core business – not their
technology. AiNET’s primary focus
over their 25 years in business primary
focus has always been to reduce the
complexity for clients by adding layers
of value to the data center services
stack.
By providing meaningful layers of data
center services, access to private cloud
infrastructure and high-speed networks
connecting production and disaster
recovery sites, AiNET stands alone in
the industry. The dedicated team at
AiNET unlocks the power of their
clients’ IT systems to help them
achieve their mission and accelerate
their growth. Founded in 1993, AiNET
is a leader in the design, construction,
operation, and support of internet data
centers, ﬁber optic networks, big data
analytics and secure public/hybrid
cloud and enterprise clouds. Rather
than just a commodity, AiNET treats
the entire data center sector as an
opportunity to streamline client’s
processes and leverage their
infrastructure to maximize value for
the customer.
Deepak Jain, CEO and founder
of AiNET has a pretty
revolutionary idea: that data
centers aren’t supposed to be a
commodity anymore. For too long, he
believes, data center services providers
have only delivered three things – pipe,
power and ping. The old concept of
treating data centers as a commodity
product has been hurting the very
businesses that it was meant to serve,
and has resulted in a decline in the
industry. The end-users have been
forced to maintain layers of staff to
handle hardware and software for
years.
He hopes to change that formula, and
his company is blazing the trail
forward by combining layers of
managed services within the data
center, consolidating networks and
cloud as well as colocation under one
vendor. He aims to change the way
businesses look at their data center
partner.
AiNET’s model allows businesses to
ofﬂoad a number of complex
technology tasks and processes, and
AiNET:
Delivering Innovative
and Secure Data
Services
The future of
data centers
is in the cloud.
The data centers
that don’t adapt
will get left
behind
Deepak Jain
Founder & CEO
16 July 2017 |

How AiNET stays ahead of the Data Center industry
The Founder and CEO of AiNET, Deepak Jain has
been at the forefront of the hosting and data center
services since 1993. His ability to understand and predict
industry shifts has allowed the company to undertake a
number of their own IT transformations to meet their
customers where the market is taking them. With his rich
experience in the field of information technology, the
company has smoothly undergone many IT
transformations to meet the needs of their customers in
response to an ever-changing market. Massive
investments in both R&D and infrastructure have helped
AiNET to remain at the cutting edge, from complex data
services and fiber optic network rings to Exabyte-level
cloud solutions.
For AiNET, service delivery is the most important of
their customer engagements. With AiNET’s cutting edge
cloud technologies, companies can stay ahead of the
curve with respect to the data center industry. Businesses
are now pushing more applications and processes
towards the cloud. AiNET is unique for the way that they
take complex data center managed services, high-speed
networks and hybrid cloud technologies and unite them
under one roof. AiNET is also known for their unique
value-added proposition which allows their customers to
streamline their IT processes and benefit from
exceptional value, transparency and agility.
For Jain, however, the true advantage comes in listening
to, and understanding, his clients’ needs. “It all comes
down to listening and tending to the clients’ needs,
asking them where they need to go, and setting the
strategy forward from that point on. If you aren’t
listening to your clients, how can you give them the
services they need?”
Keeping clients safe
The question keeping many CTOs up at night is, “are my
company’s data and systems safe?” AiNET recognizes
that their clients place great faith in them, entrusting
them with the security and integrity of their data. In order
to protect their clients, the company has built an
impressive portfolio of secure networks and redundant
data centers, all built to withstand whatever disasters the
world can throw at them.
AiNET specializes in premium colocation services,
production and disaster recovery sites, as well as hybrid
cloud systems which help organizations with IT
transformation. AiNET’s series of data centers are built
to offer industry leading redundancy and security.
AiNET’s four data centers are connected by AiNET’s
privately held 10,000 fiber mile network. The fiber
allows for synchronous replication and mirrored sites
throughout the network, providing uninterrupted service
and exceptional service continuity in the face of
emergency events. The redundant, secure network allows
the firm to offer an industry leading 100% up-time SLA.
“When we enter into a contract with a client, we
recognize that it is more than just business,” says Jain.
“Our contracts are a promise to our clients. We promise
to keep their systems safe, to keep them running and
functioning at the highest levels. And when we make
promises, we will do anything to keep them. We do this
because we know that, once our clients have peace of
mind about their critical technology systems, they can
now get back to focusing on what their core business is.
It gives them the freedom to dream bigger, and that
means really exciting things begin to happen for them.”
The road ahead
AiNET is on an expansionary path, looking to expand
into new markets, both geographically, vertically and in
regards to product refinement. As the company continues
to add world-class cloud and data center services,
customers benefit from increased efficiency, transparency
and cost-savings while reducing the complexity of their
systems.
“The future of data centers is in the cloud,” says Jain.
“It’s the way the industry is going. The data centers that
don’t adapt will get left behind. Good thing for us, we’ve
seen this trend coming for years and are developing the
services and products that clients don’t even know they
need yet,” he says.
AiNET is focusing on two separate development routes:
increasing the efficiency, receptiveness and the
economics of the cloud and leveraging the data center
environment to provide more complex and
transformational data center services. Just recently,
AiNET added their first third-party SOC to their
Beltsville, Maryland data center, providing a more
advanced level of cyber security coverage within the
network. In addition, productized solutions in the cloud
storage and VM space are presenting AiNET clients’
with more specialized ways to hybridize and simplify
complex IT environments.
“I think a lot of service providers are nervous about the
future: about the transition to the cloud, the move to
everything As-A-Service, the gigantic requirements for
bandwidth, for storage, for compute,” says Jain. “At
AiNET, we’re not nervous at all. The future is what
we’ve been working towards my entire life.”
17July 2017 |

J. Mark MacDonald
Founder / CEO
Canada151 Data Centers Inc.
Thought Leader
18 July 2017 |

t Canada151 Data Centers we try to keep a finger on the pulse of all changes in the IT landscape and we are keen
Aobservers and participants in the ongoing debate between cloud, private cloud (and all other variations), and
dedicated infrastructure.
From a financial perspective I liken that debate to a comparison of renting a car, from any of the national rental companies,
versus buying a car – which comes down to how frequently you need it and whether the daily rental meets your particular
needs.
That debate is further clouded by data residency issues (no pun intended), which may dictate against public cloud for
sensitive data.
And as we all should know, not all clouds are the same. AWS and Azure is one shape and size; the private and public cloud
providers in our data center is another shape and size, with multiple variations in between. IT applications can be generic but
many are specialized / customized and don't work on a generic AWS / Azure platform.
Next up in the evolution is the IoT – internet of things – wearable computing – where everything is addressable – and
including very time sensitive apps. In a nutshell, cloud is / can be relatively slow; and for any applications employing vast
amounts of data (Netflix, Film and TV Production Industry etc) and speed, latency matters; therefore location matters (as well
as direct connectivity). This demand is / will be huge. As one pundit exclaimed: what happens when all of our refrigerators
order milk at the same time!
As a relative newcomer to the industry with a background in finance, I would also perceive a huge knowledge and
understanding gap between IT and the rest of most companies. IT can appear to the un-initiated to be the world's largest,
most complicated and expensive black box. I would perceive that this may be a significant contributor to calls for complete
IT outsourcing or at least cost reduction.
As a solution provider to end clients, this overall confusion can create significant impediments to adoption of best practices –
including what should be simple but is not: back-up and disaster recovery. Over the past 25 years (most of the history of the
internet), I have served on the Board of numerous companies, public and private, small and large; I can count on one hand the
number of board room discussions concerning back-up and DR, or risk mitigation of any type regarding critical data loss.
WEARABLE COMPUTING
–WHERE EVERYTHING IS
ADDRESSABLE
o
19July 2017 |

The happy news is that from my perspective, the options available to most companies of all sizes has never been
better. Connectivity, processing and storage costs will continue to drop. There is no one set solution for companies
but current and future technology is such that demands of all types can be met. Big public cloud, small public cloud,
private cloud, dedicated, on premise, off premise, etc., high speed, big connectivity can all be accessed and utilized to
minimize IT costs. But all solutions must be business based, working from the business need to the IT solution. And
all IT solutions should be benchmarked to minimize cost.
Lastly, all solutions must be based on rock solid and highly secure and redundant power, connectivity and cooling
infrastructure. Grids will go down, not if but when. Mechanical devices, generators, UPS, HVAC will cease to
function, not if but when (if maintained properly and replaced appropriately, very rarely). Loss of data is another
when, not if. The problem is that it happens infrequently, so consequences are difﬁcult to understand and inertia sets
in. People didn't stop smoking when presented with proof that it would kill them in 50 years – the consequence was
too far off and hence of low practical probability.
Data loss and outages have low frequency but are hugely impactful; Again, not if but when. Regret is huge – ever lost
your laptop, without having a backup?
These events, while infrequent but catastrophic, can be mitigated by best businesses practices which means frequent
backup to a highly redundant infrastructure. But risk mitigation culture starts at the top.
20 July 2017 |

DATA CENTER SECURITY:
he rise in cyber-crimes is one of the main causes of
TData center outages. As per the recent survey
conducted by industry insiders, cyber-crime caused
22 percent data center outages in 2015 opposed to 2 percent
outages in 2010. Adding to all these, now most of the data
centers are re-evaluating their security policies after the
recent WannaCry ransomware attack.
Data center outages cause companies to loss revenue in
many ways. However, the costliest loss is service
interruption and loss of IT productivity. So, the
organizations are now realizing that traditional security is
no longer secure enough to secure any data center. A recent
study has found that 83 percent of traffic travels east/west
within the data center, which stays undetected by the
perimeter security. In this environment, when an attacker
infiltrates the perimeter firewall, then can jump across the
system with ease, extract information and compromise
valuable data. Additionally, data centers can fail due to
trespassers or a terrorist attack or by natural calamities.
So, how can one secure a data center in the best way
possible from any kind of cyber threat? Don’t worry we’ve
got you covered, with the points below.
As the first step, one should Map the Data Center and flag
the hackers within the virtual and physical infrastructure.
The CSOs and CIOs with a system map of their systems
can react to any suspicious activity and take steps to stop
data breaches. Being able to visualize different traffic
patterns within a network helps to understand threats, that
eventually elevates the level of security.
Understanding and measurement of traffic flow within
the data center boundary are very important. In the case of
any interruption in traffic across east/west vs north/south,
protected vs unprotected one can get to know about a threat.
Additionally, vulnerable zones and unprotected traffic need
to be monitored for a better result.
Firewall rules need to be defined and implemented as per
requirements. Additionally, one should allow traffic only
after thorough verification and selectively allow
communication to ensure maximum protection. The key is
to identify, what;s legal and secured and what can be
blocked to enhance security.
One needs to Build a Team with executives
who understand how traffic flows within
the premises and can access & secure
information, take necessary measures
to secure important assets along with
the implementation of roadblocks for
the attackers.
Security must move as fast
as a data center’s
technology adoption
and integration.
Security
Strategy
Should
Change
Alongside the
Technology and it should not be
treated as an add-on option. Additionally, businesses also
should ensure that their virus protection, signatures other
protection features are up to date for better protection.
Businesses should Identify and Place Controls over high-
value assets, which will help to reduce risk. However, older
security solutions are completely blind to new threats, new
security companies have produced latest solutions that
protect data in the virtual world.
22 July 2017 |
Editor’s Pick

Possible Threats
Access Restriction also needs to be imposed. Every business should thoroughly check a person’s background before giving
the access to a prized possession. Access to the main site and the loading bay must be limited, additionally, two-factor
authentications and fortified interiors with security guards and roving patrols would help to safeguard the employees and the
data center.
Installing Surveillance Cameras around the data center, alongside removing signs which may provide clues to its function
helps to locate an intruder. A buffer zone between the data center and all the entry points will limit unlawful trespassing to a
great extent. Additionally, the data center needs to be far away from the main road and it should not have any windows other
than administrative purposes for better security.
A data center should Check Test Back-Up Systems regularly as prescribed by the manufacturer. It should also ensure to
make a list and of Do’s and Don’ts in the event of an attack. Recovery plans and security plans also need to be checked
thoroughly.
Data centers are always a Soft Target for The Terrorists, as an attack on them can disrupt and damage major business and
communication infrastructure. So, security needs to be taken seriously and to do that proactive steps should be taken to limit
the impact of a terrorist attack.
Trained Security Guards needs to be posted inside a data center and they should be well trained. Security officers must
undergo strict site-specific training to monitor surveillance footage. Depending on the size of data center and the number of
security cameras multiple security officers may be required on duty. Security officers dedicated to inspecting surveillance
footage helps when it comes to securing a data center.
Disaster Recovery is very much important, that must be in place. If the data center stops functioning after an attack or
natural calamity, it must have a way to restore operations as soon as possible. To be ready for a disaster and to evaluate the
disaster recovery plan, it’s necessary to train staffs well and experience simulated disasters.
To avoid these obstacles, one needs a fair bit of knowledge of new security systems, solid plans, and comprehensive
visibility. The more work a data center can do up front in the above-mentioned areas the better the chances of success with
lesser outages.
23July 2017 |

help them maintain their flow of
information.
Headquartered in Stockholm, Sweden,
Camfil is globally recognized for its
Clean air solutions that benefit human
health, increases productivity and
reduces energy consumption. For over
50 years, Camfil has strived to provide
its vast customer base with the best-in-
class air filtration products and
services. Camfil is the world’s largest
developer and manufacturer of air
filters and other relevant products, with
over 26 manufacturing plants, 6 R&D
sites, 65 international sales offices and
3800 employees at its disposal. Data
Centers consume 2% of all the
electricity used in the United States,
within which, 32% of that is used by
air-conditioning systems, making air
filters a major player in reducing
energy costs. Camfil’s innovative
solutions, specifically designed for data
centers, have helped reduce energy
expenses up to 40% in many cases.
This reduction cannot be seen through
traditional air filtration products.
Since the inception of the Internet
in 1960’s, our world has been
revolving through data centers.
The ever-rising demand of the society
for prompt and rapid information has
led to the continual growth of data
centers, further boosted by cloud
backup, audio/video streams, and
social networking services. The need
for centralized facilities for enhanced
service providers like Facebook,
Amazon, Microsoft, and others are
well-known to all. But with over 3
million data centers in the United
States itself, there is an exponential
requirement for an air-conditioned
environment, free from air
contaminants. There is a prevalent
concern amongst environmental
experts about the quality of air emitted
and the volume of energy expended
inside these data centers. With the
enormous amount of energy consumed
by these facilities, data centers have
become a rich source of outdoor and
indoor pollution. Camfil, a global
leader in the air filtration industry,
provides air filters to various
noteworthy data center facilities to
Camfil:
Joe Gorman
Comfort Air
Product Manager
of Camfil Americas
Reducing Energy
Consumption while
Protecting Your
Indoor environment
is the foundations
in which Camfil
was built on
Bringing Efficient Air
Filtration into the
World of Data Centers
24 July 2017 |

Providing Solutions to Data Centers That Guarantees
Performance
To manage the pressure-drop and maintain optimum fan
efficiency, it is imperative to evaluate the choice of filters
being used in a data center facility. Camfil Hi-Flo and
Opakfil filters are certified by Eurovent and ISO-16890
to ensure its optimum energy efficiency and guaranteed
performance level. Camfil uses a proprietary blend of
fine fibers that wields a mechanical particle captured
principle which does not require any electrostatic charge,
thereby extending the longevity and lowering the average
pressure drop of the filter. This means that the air filters
can last longer, reducing operational downtime as well as
reducing energy consumption. Though, data centers
consume an astronomical amount of energy, Camfil has
documented a significant energy saving by as much as
six figures annually. In addition to the filters used in
HVAC systems, Camfil Air Purifiers and Air Cleaners
provide clean air services to data center areas that require
a higher level of cleanliness. It is used to supplement
HVAC systems, that lack the clean air performance to
maintain the integrity of data centers.
Catering to the Current Data Center Solution
Industry
It is no secret that a growing number of industry
platforms are shifting their focus towards Data Center
solutions provided by companies that once solely
focused on other areas such as Medical Devices and
Pharmaceuticals. It is clearly evident that this segment is
fast becoming the center stage for industry professionals
and companies to showcase their expertise, products, and
services. The growth of the Data Center industry has
given Camfil further scope to offer products that reduce
energy consumption and provides a healthy indoor
environment. The Swedish company always had a
nucleus focus on manufacturing filter products with
extended life, without compromising on the indoor air
quality. They offer constant education of standards such
as ISO-16890 that especially delves on PM1 (Particulate
Matter @ 1-micron diameter). In addition to that, Camfil
also provides inspection services to data centers to
ensure that the filtration system is operating in an
effective manner. Their CamField Mobile Lab, in-situ
testing, and Life-Cycle Cost Analysis software helps
determine the best performance results for a data center
facility. Camfil's products bring forward the positive
contribution in reducing energy, wastage and carbon
footprint emission, while comparing with any offering
from a competitor.
The Man Behind the Data Center Products
Joe Gorman, Comfort Air Product Manager of
Camfil Americas, is the visionary behind the products
supplied to data center facilities. Prior to his present
position, he worked at Camfil as a Research and
Development engineer for 8-long years. It was Joe
Gorman’s invaluable skills and expertise which led him
to design and launch products such as FastFrame, Hi-Flo
ES and Durafil ES2 in America. He boasts a highly-
qualified educational background, that includes a
bachelor’s degree in Mechanical Engineering from
Rensselaer Polytechnic Institute in Troy, New York. He
followed that up by obtaining a Master’s degree in
Business Administration from Stevens Institute of
Technology in New Jersey.
Staying Unique yet Relevant
For many years now, Camfil has been at the forefront of
providing accurate and best-in-class filters for usage in
all data center facilities. They invest massively in R&D
and product development to ensure each of their product
suffices the requirement for a safe working environment.
They follow the requisite indoor air quality guidelines,
i.e., EN-16798 to protect People, Patients, and Products
from harmful particles and gas emissions. Camfil has
employed people in all respective corners to serve the
soaring demands of the Data Center facilities. This
includes Pharmaceutical, Medical Device, and Food &
Beverage industries, who have very strict requirements
for their provision of air controlled environments.
Another unique service provided by Camfil is its routine
inspection and certification services to data centers
through ISO-29462. With this field-monitoring service in
place, Camfil ensures that the indoor conditions are ideal
and energy consumption is kept to a minimum.
The Future Innovation
One of Comfil’s latest innovations is the ISA Check II
product, that allows accurate corrosivity measurement of
air in real-time. This tool is of immense significance as it
protects valuable electronic equipment and other objects
from corrosion caused by airborne acidic gases. It
measures and registers the changes over time in
Electrical Resistance (ER) of a thin metal track applied
on an insulating substrate. It then measures the loss of
metal thickness, that provides a direct correlation to
corrosivity. Through this, the filter selection can be
analyzed in-depth and the costs associated with the same
can be determined.
25July 2017 |

a small but experienced team of 15
professionals. Established in
Winterthur and Biel their service is
based on the company’s own data
centers which will be fully operational
by the end of 2017. The data centers
are further complimented by the
company’s 2,600 kilometers long fiber
optic network for better service.
Providing Unique and Capable
Services and Solutions
DataHub Data Center Cloud and
DataHub UCC Cloud are the best
solutions and services provided by the
company. With the Data Center Cloud
Services, the company designs, creates
and operates its client specific cloud
platform, which lets the client
concentrate on their core businesses.
As analog telephony will be a thing of
past in Switzerland, an alternative,
called Unified Communication &
Collaboration (UCC) is soon going to
take over. UCC has a lot more reach
The demand for the data center
providers is growing
exceptionally over the years.
Data center organizations often need to
implement the state of the art hardware
to process, store and manipulate data.
Many times, various companies build
their own data center, but it consumes
time and resources. So, when
organizations want to use their
resources in a different way and when
they don’t want to invest in a data
center, then they are depended on data
center service providers, which is far
more cost effective and easier to use
rather than setting up a personal data
center. With innovative and
groundbreaking data center solutions,
enters Switzerland-based DataHub, an
up-and-coming end-to-end service
provider for ICT services, which are
uncomplicated, flexible and, as an
SME, also extremely personal. The
Swiss company provides unique end-
to-end services related to data centers,
connectivity and the cloud to service
providers and business customers, with
DataHub:
A Refreshingly
Different Service
Provider
End-to-end
service.
Refreshingly
different
Peter Gorini
CMO & Founder
26 July 2017 |

beyond the old school conventional telephony and
provides voice communications, and, presence
management, instant messaging, video and telephone
conferences. Due to the flexible UCC cloud services
offered by the company, their clients don’t need to invest
in expensive communication platforms. With the help of
DataHub, UCC cloud clients can integrate different
mobile terminal devices of their employees securely into
their network.
The Dynamic Founder
Peter Gorini, CMO & Founder leads the DataHub
team to achieve their goals and targets. He knows the IT
industry very well, and as the Chief Marketing Officer,
he works endlessly to consulting and developing
specially tailored customer solutions and helping the
company in making its presence felt with a twist. A few
years ago, he took a chance to establish the company’s
first data center in Switzerland and developed right after
its network, and then went ahead to establish another
data center in Biel.
DataHub’s Contribution in the Data Center Industry
The data center industry is booming in the main cities of
Europe which include London, Frankfurt, and
Amsterdam. However, Switzerland lacks international
customers mostly due to the small internet exchange and
higher pricing. So, DataHub is offering value for money
and a wider range of services with data exchange rate of
up to 100Gbps. For better customer satisfaction, the data
centers are accessible to its clients round the clock via
biometric access control.
Serving Clients with State of the Art Facilities
DataHub helps its clients to free up their own resources
and place their data in the company’s modern, extremely
energy-efficient, and secured data centers of Biel or
Winterthur. Customers have upper hand when it comes to
choosing the co-location option, which can be a half-
rack, a private room or a personal cage. In addition to all
these, customer data is always protected in DataHub,
thanks to the strict Swiss data protection law, low-risk
sites, and fully redundant technical infrastructure. The
data centers are designed to be extremely energy efficient
and they have achieved an extremely commendable PUE
value of less than 1.35.
Evolving with Technology
According to the company, they want to be quicker and
leaner than their competition. Additionally, with the
advantage of being a start-up, they can adapt the market
faster than their counterparts. However, the company is
not at all unique in all means, yet with their own fiber
optic cable network spread all over Switzerland, two data
centers and innovative offerings, DataHub is its way to
be a challenger to the two big players of Switzerland,
UPC/Liberty Global and Swisscom.
Assurance of Quality
DataHub always adheres to the national and international
quality standards. Customers receive a guarantee of data
and information as well as greatest possible operating
sustainability. The DataHub Winterthur has ISO 27001
certification, which ensures the highest level of
information security. Additionally, all data centers of
DataHub meet the strict requirements of FINMA Circular
RS 08/7. Additionally, the data centers correspond to the
TIER III+ standards and are built & planned entirely in
accordance with EN 50600.
Picture of the Bright Future
DataHub aims to stabilize the business and become a
serious threat to the leaders over the time period of next
2 years.
When it comes to the future of data centers, the trend is
pointing towards the cloud, software, and infrastructure
as a service. However, the trend is not new, but the
company believes, it is on the edge and this year will be
the breakthrough.
27July 2017 |

CUSTOM WEB
DEVELOPMENT
MOBILE
APPLICATION
UI / UX
Custom Web Development
A professionally created website and a remarkable design go
a long way in creating that impression about your business
and thus help in converting a visitor into a customer.
Mobile Application Development
Develop powerful, highly usable apps that solve business
problems, attract users, and reinforce your brand.
UI/ UX
Our role is to oﬀer the expertise and determination to
deliver each site to the utmost standards.
User Engagement
We do it by using artiﬁcial intelligence to provide true end to
end personalization and continue to engage shoppers across
unlimited segments to deliver experiences that convert.
USER
ENGAGEMENT
Email id: contact@ascratech.com | Contact No.: +91-9769162289 | www.ascratech.com
WEB AND MOBILE EXPERTS

he usage of data has quickly become one of the
Tbiggest assets for any modern-day business or
organization. Most businesses nowadays, depend
on precise data accumulation and analytics to analyze and
perform important decisions. With the increasing need for
data storage and growth in technology, migration of data
center is becoming a possible choice among the business
owners. For many, even the idea of shifting a data center is
a daunting prospect, filled with risk and pitfalls. On the
contrary, investing appropriate time and finance in its
planning and execution process can easily outweigh its
potential difficulties.
Benefits of Data Center Migration
Cost-effectiveness
Even though migrating a data center has a huge expense
associated with it but, in the long-run, this process can help
to curb down the costs of the company. Some of the costs
involved with data center include the cost of trained
employees, device maintenance, rent expenses and utility
bills. Adapting a data center migration process will point
out the redundant data and permit the removal of those
unnecessary data. This will, in turn, mean that there is a
much more accessible space on the servers. Thus, the space
available for rent, servers for maintenance and the physical
sites for the data centers, will considerably decrease.
Higher Rate of Efficiency
At a time when the company’s growth rate is faster than its
storage capacity, temporary solutions are adopted that can
further complexify the process, thereby decreasing its
overall efficiency. Data center migration involves an
effective planning formulation and a thorough evaluation of
the process. Migration helps to wipe out the inefficiencies
of a company that was previously neglected due to its
complications or which went overlooked. It does so, by
evaluating the IT systems, its necessities and the processes
involved.
Refined Security System
It is no secret that protection of data is crucial for any
business or organization. Data migrated into an efficient and
updated system, enhances its security in the fastest way
possible. When data is moved into an upgraded or
modernized data center, whether it be physical or cloud-
based, it guarantees the most advanced and relevant
security measures for the data. Data center migration
provides an opportunity to analyze the existing protocols.
Identifying the loopholes in the current data center security
can help in preventing any future breaches, thereby refining
the security system.
Companies that manage to have a successful data center
relocation, enjoy newfound efficiencies that more than
makes up for the time and capital spent on it. These
companies tend to primarily focus on four key areas to
ensure a smooth data center transition, they are as
follows: -
Regaining Application Knowledge
While planning for data migration, it is of utmost
importance to have a broad outlook and knowledge
concerning the present computing environment. Sometimes,
30 July 2017 |
Data Talk

the applications may be aged or are in continuous usage
since its inception. In such instances, there is no assurance
whether the reports, documents or the instruction manuals
have been kept up-to-date. This way, a company’s own
knowledge regarding its data center will remain incomplete
and inadequate, leading towards defects or failures in the
system during the migration process. In order to rediscover
the information and regain knowledge of those aged
applications, network tracing tools can provide the ideal
assistance.
Recognizing the Network Peculiarities
To migrate a data center successfully, there needs to be a
predetermined space for each of the applications in the new
network. It is essential for a company setting up this
relocation, to consider all the aspects running within the
system to ensure its optimum compatibility. Advanced
planning is required to recognize and decide how to handle
the applications that may not be compatible with the newer
network security protocols and peculiarities.
Reducing the Risk Involved
While relocating data center, risks such as the potential loss
of data and unplanned downtime need to be identified and
mitigated. Minimizing such risks is essential as a company
won’t be able to function without a vital business
application for a long period of time. Migration procedure
includes extensive backups, purchase of faultless
equipment, and encryption of data. If the applications which
are being relocated are critical or of immense importance to
the business, a trial migration process is always advisable.
Conducting this trial relocation in a test environment
ensures the software to adapt to the new data center. Thus,
the risks involved with migration can be assessed at an
early stage and appropriate actions can be performed.
Ensuring Compatibility of Applications
In case a legacy application cannot adapt to the all-new data
center after migration, a business has two options to deal
with the situation. The first option requires a physical
transfer from the present hardware to the new location.
Whereas the second option involves the usage of an
emulator to ease the transfer process but it cannot always be
executed due to coding. Performing changes in coding are
both expensive and time-consuming but it can benefit the
company in the long-run. Before the migration process
starts, companies should ensure that an allowance is put in
place for the possibility of code changes.
A well-thought-out plan with an effective execution of the
data center migration can influence positive changes in
the operating environment of the business. All
these changes can have a long-lasting effect on
the daily activities and various business
processes.
31July 2017 |

Deltalis operates in a former Swiss
military bunker, deep inside a Granite
mountain. This highly functional
location not only provides the
company with unmatched security, but
also a way to maintain efficient and
green operations. It is developing the
industry by making contributions like
co-marketing with clients to help them
grow their businesses and brands, fully
customizable Enterprise disaster-
recovery and backup, and providing
cutting-edge KVMaaS to allow clients
to manage their infrastructure from any
part of the world.
The exemplary services delivered by
Deltalis have garnered them positive
responses from world-class clients and
certifications from Eurocloud 4 and 5
star (secure cloud environment), ISO
27001, EMShield (fully EMP proof)
and URstrom (100% green energy)..
Deltalis is known to be a proud
associate of Asut, Vigiswiss, and the
GCCM (Global Carrier Community).
C
onsidering the high turnover of
ideas and fads, it is no wonder
that companies’ and their
offerings in terms of products and
services constantly evolve. Everything
is in motion, everything is flowing, and
everything is changing. Ernest
Hemingway once remarked , “Never
mistake motion for action.” With the
motion in the air, the industry of data
center solutions seems to be moving
into two camps: Businesses which
provide data center based solutions and
the Data Centers that provide the
environment for them. Deltalis is one
of the world’s most secure, stable and
innovative data centers, one that is
moving with the flow yet taking the
necessary action to serve businesses
with the best-in-class data solutions.
Falling into the second camp, Deltalis
is known to provide a unique
environment from which many of their
clients provide data center solutions to
businesses. Located on the borders of
the greater Zurich area in Switzerland,
Deltalis:
The Secure and Stable
Data Center with
Innovative Solutions
Providing
Hyper
Security for
a Changing
world
Frank Harzheim
CEO
32 July 2017 |

Located in a Former Swiss Military Bunker, Deep
Inside a Granite Mountain
Deltalis is situated in a facility which features two
mountain water reservoirs providing a natural resource
for cooling. The facility is situated in the heart of the
Swiss Hydro-electric power industry and is in close
proximity to one of Europe’s major backbone routes
which provides Deltalis access to a wide choice of local
and international connectivity providers. The
datacenterconsists of three independent buildings within
the mountain, with three floors each, providing more
than 10.000 square meters of floor space, on a total
terrain of 15,000 square meters. Deltalis is a fully private
Swiss business, known to provide the best-in-class data
location for data center operations.
Adapting to the Change
Deltalis is consistently reviewing the market and
constantly looking for scope for development. They
claim that their area of expertise includes their mentality
to adapt to the ongoing changes and staying ahead of
time. Deltalis is known for their broad level of
experience in the industry. This data center provider
focuses primarily on innovation around cooling and
currently they are working with leading industry
vendors, for example onan immerse cooling showcase.
The company works very closely with their clients,
especially with service providers to understand their
future requirements, so as to continually evolve the
environment for them.
Services which make Deltalis unique
It is not only security that Deltalis is known for, the
company is also known as a co-location specialist
providing the high-quality racks, cages and private suites
on a fully customizable model. To meet the specific
requirements of the customers, this data center company
provides flexible room or suite configuration, security
setup, and power delivery services. Deltalis supports
modern high-density deployments due to efficient
cooling and natural advantages. In addition to pure co-
location, it provides a very flexible remote hands-on
service which helps them to support their customers from
different parts of the world. The company has further
introduced a Remote Management as a service solution
which allows their customers to manage their
infrastructure in Deltalis anytime and from anywhere in
the world as if they are physically present in the data
center.
While continuing to grow their ecosystem of
cybersecurity and connectivity providers, Deltalis is
further enhancing their physical security. This ultimate
combination of physical and cyber security together,
within the secure and independent location of
Switzerland, makes Deltalis unique and an ultra-secure
data center.
Led by a Veteran in the Industry
Frank Harzheim, CEO at Deltalis, is a veteran of the
Telco and data center Industry. Frank is a man with rich
work-experience. He has served for some of the most
best-known multinationals around the world. From being
a Sales Director in Europe at Siemens to Director of
EMEA Territory Sales at Emerson Network Power, Frank
has been known as a man of wide experience. He has
received his Master’s degree in Economics/ Management
from Fern Universität in Hagen. His knowledge,
expertise, and experience have earned him a broad
perspective on the challenges and the required
developments faced by data centers. Frank is known to
manage many challenges, like the need to support ever
higher density deployments and to improve the efficiency
of the data center . Under Frank’s leadership, Deltalis
enjoys a stable and growing business, and their clients
take the pleasure of using virtual access to their
infrastructure to manage any challenge, whenever it
arises.
Planning Ahead
Deltalis is quickly becoming specialized rather than
remaining a type of data center to cover all use cases, for
example, Disaster Recovery and Backup, Fintech such as
Blockchain and payment services, secure cloud services
and data archiving etc. The current scenario suggests that
more and more data centers will evolve to fulfill the
requirements for specific use-cases or industry verticals.
Deltalis is an organization which is ahead of the times
and leading the trend, evolving to help clients better the
company is at the forefront of the trend in providing a
tailored environment for their client’s requirements.
33July 2017 |

The above infographic is astonishing when you really delve into the numbers. The last few years have been quite
interesting when it comes to the IoT space.
I have personally taken a back seat and watched how the industry has sprouted, from an embryonic platform to an early
catalyst for possibly becoming the next “Skynet” (no pun intended). For some time now pundits have been predicting great
things for the Internet of Things (IoT),
DARK DATA
CONNECTING
WITH IOT
34 July 2017 |
CXO Standpoint

from smart cities and smart homes to smart energy grids,
driverless cars and autonomous robots. What is in no doubt
are the number of “things” that now have “connected
capability”, and it is rising fast; according to one leading
analyst, 6.4billion connected things will be in use
by the end of this year, an increase of 30%
from last year, meaning 5million new
things are being connected up to the
internet every single day. The term
internet of things (IoT) was coined
round about the turn of the
millennium and is widely held to
mean the connection of “things”.
There are a number of factors driving
IoT. First, consumers are demanding
greater convenience, speed of delivery
and personalisation of the goods and
services they consume. There are also
other drivers for the IoT explosion we are
witnessing. The costs of infrastructure are
on a downward trajectory. Sensors are
becoming smaller, cheaper and more energy
efﬁcient and battery life is improving. The
further innovation of cloud computing
platforms and the emergence
of specialised IoT services on them mean that the data
collection and analysis necessary for wide scale deployment
are more accessible.
Here you can see one infographic from Deloitte
in 2014 that shows the value they analysed
for smart homes and smart cars.
Interestingly enough these
percentages have not differed too
much till now.
Is IoT Fact or Future?
IoT is right at the top of the
“hype” cycle and ﬁrmly perched to
what everyone is talking about.
Mckinsey & Co predict that the
economic impact of the IoT could be
between $3.9tn and $11.1tn per year
by 2025. That is a huge industry
considering it was only born 16 years
ago.
One of the main question I get asked a
lot is “where do you see IoT making
the most advantage”?
Adrian Hinrichsen
Marketing & Business
Development Director, Datumize
35July 2017 |

domestic/leisure, utilities/energy and
transport/automotive. At Datumize we are seeing
traction in all these sectors with each project very
much different to the next. Our everyday
environment is changing, sometimes without us even
noticing, however our lives are being made easier for
it.
Although we are moving quickly to an IoT
environment, we are also facing “Barriers to
connection”, where businesses and consumers do not
share the same vision of IoT. One suspicion is the
concern for security and how IoT technology could
be hijacked and manipulated by those for ill intent.
Other factors are more technical in nature, and seem
to be around operating systems, pricing and current
offerings. All of these factors will have to be
overcome if we are to achieve the holy grail of
“smart Cities” and connection of things.
In Conclusion
IoT is a concept which is no longer discussed only by
technical scientists, it has very much moved into the
mainstream. Certain industries have embraced IoT
more than others, for example domestic/leisure,
utilities and transport are leading the way. We are all
consumers and citizens, and a great deal of education
needs to occur before the reality of IoT is understood
and accepted by us at large. Data is the key to IoT
and organisations seems to want to get their hands on
that “Dark data”, but do not know what to do with it
once they have it, or how to turn it into a value for
their business. It is here that obstacles occur in our
everyday business environment as the resources
needed have currently not been implemented into the
infrastructure and this will not happen until
businesses understand the value that is passing them
by on a daily basis within their organisation.
IoT is potentially the most exciting technical
revolution to have happened in a long time, and if we
are able to help businesses and consumers connect in
a smarter way, help build the resources and
infrastructure to support this new environment, then
the way we live and work will change forever, in a
very positive way.
36 July 2017 |

Exigency of
Energy
Eﬃciency of
Data
Centers
Exigency of
Energy
Eﬃciency of
Data
Centers
38 July 2017 |
Chalk Talk

Data Centers are the powerhouses, whose engines are pumping blood through the arteries of global economy, while
in the interim consuming a huge amount of energy. As much as we are depending on the data centers they are
becoming convalescent towards energy efficiency as its scale is extraordinary.
The demand for data center capacity in the US grew enormously over the last five years, on the other hand, total data
center energy consumption grew only inappreciably. As per the study, these energy efficiency improvements will have
saved 620 billion kWh between 2010 and 2020.
But the question is will efficiency be the final answer? When at one end, data centers have cut out their energy
consumption, on the other end, there are still software running in the highly inefficient data centers, small and mid-size
enterprise IT facilities built a decade ago or even prior to the support applications for hospitals, banks, insurance
companies, etc. There are energy problems the data center industry will have to face in the near future.
Well, the situation explains the need of improvement in the data center energy efficiency. Rather, it is the utmost need of
the time. The function and objectives of a data center revolves around providing a secure physical space, ensuring the
availability of power and environmental operating conditions best fit for the reliable operation of the IT equipment.
Furthermore, there is a range of complex business and technical issues which interact that can affect the design, on the
same time, the present and future operating conditions over the operating life of the data center. Ergo, to fulfill the IT
equipment environmental requirements as they continue to broaden in the future will remain an important factor for data
centers to be efficient.
Ways to Lessen the Use of Energy
What organizations can do is they can follow the ASHRAE thermal guidelines best fit for their business requirements. The
hyperscale Internet and cloud service providers have different requirements and so they can use custom hardware made
specifications. Obviously, the environmental specifications of that equipment may even be greater than the current A4 and
so how to cool them will be a big decision. This is the reason that no particular recommended way can be helpful, as it will
vary according to the data center's cooling system's energy efficiency.
‘Regulation’…Real Answer?
Some of us will say that the governmental regulation is the best fit when it comes to improve energy efficiency, let it affect
the cost of building or operating cost of any type of building, counting data centers. Some of the others will say and agree
that the inherent supporters of energy efficiency yet recognize that over-passionate and prescriptive mandatory measures
are not the best one among all the methods, just because it can hamper this process.
Going totally other way, the traditional enterprise data centers colocation and cloud service providers are highly
competitive businesses. Just because the TCO model they are following, congenitally drives them to improve their energy
efficiency wherever possible. The cost of energy or local tax incentives and customer's market demands, and their own
strategic technical and business objectives, are some of the other factors organizations can look after while making the
decision. Forasmuch as, organizations should have the liberty and ability to build their facilities as per the customers need,
and use whatever designs that will enable them to adapt to the best and most cost effective use of local conditions and
resources.
The Future of the Industry
When it comes to the future aspect, the data center industry has to look forward to the looming 4th edition of the TC9.9
Thermal Guidelines and the culmination of the 90.4 and 90.1 standards. Nevertheless, it is changing when it comes to
historic industry practices that have inhibited many enterprise data centers from increasing their operating temperatures,
due to perceived risk.
The greater understanding and interaction of facilities and IT operational management domains will prove to be beneficial
to everyone. In this way, they can permit more power to be used for IT hardware, at the same time less for cooling the
facility. In this way, the data centers can achieve the ultimate energy efficiency target by allowing the data center to install
more IT equipment and computing capacity, without augmenting the total power used by the site.
Thus and so, data centers can improve the energy efficiency by incorporating the best fit guidelines for them.
39July 2017 |
Chalk Talk

flexible storage, bare metal dedicated
servers, hardware-as-a-service (HaaS)
and globally available Hybrid and
Private Cloud solutions, as well as
backup and disaster recovery options,
phoenixNAP responds to the surging
market demands for reliable IT-based
solutions. These services help
customers achieve business continuity,
data availability, and global
connectivity. They remove the stress
from the shoulders of the IT
management to provide its clients with
the scope of focusing on their core
business processes.
Quality Services is their Best
Business Strategy
PhoenixNAP opened the door of its
flagship data center back in 2010 in
Phoenix, Arizona. Since then, they
have stepped on the rungs of
opportunity to climb the ladder of
success. Recent opening of two new
data center locations based on
customers’ demand has allowed
phoenixNAP to add a secondary
European location, assert its physical
presence in Asia-Pacific expanding its
previous U.S. and European assets, and
grow in terms of both reputation and
global footprint.
Whether it be smart homes,
internet-connected vehicles
or the abundance of smart
devices and sensors, digitalization is
very much the norm today. The data
generated by these devices are
harnessed and analyzed behind the
scenes to assist business decision-
making. It is believed that by the year
2020, more than 7 billion people and
almost 35 billion devices will be
connected to the Internet. This will
further increase the amounts of data
which will require greater efficiency
and speed in its manipulation, storage
and transfer. To store and process these
immense volumes of data Cloud, IaaS
and Data Center solutions providers
will keep playing center stage and have
a great impact on performance of all
kinds and sizes of businesses.
PhoenixNAP, a global IT service
provider with six strategically located
data centers worldwide, is one such
company which is well-equipped to
fulfill the diverse infrastructural needs
of businesses of different sizes.
Since its inception in 2009,
phoenixNAP’s mission has always
been to provide best-in-class value and
service to its vast customer base.
Through its high-density colocation,
PhoenixNAP:
Delivering IT Services That Fulfill
Diverse Infrastructural Needs
of Companies
We enable companies
to focus on their
business objectives
with the help of
our technology
experts and solutions
Ian McClarty
President
40 July 2017 |

Currently, PhoenixNAP’s service portfolio is truly
diverse and is continuously expanding to meet the
increasingly sophisticated market demands. PhoenixNAP
is a VMware® Premier Service Provider and Veeam®
Platinum Partner, and as such provides world's leading
cloud, virtualization and disaster recovery technologies.
While providing colocation, Hybrid and Private Cloud,
and hardware leasing services, phoenixNAP goes a great
distance to offer advanced virtualization & hybrid
solutions, managed services and a plethora of security
solutions that include disaster recovery, backups, DDoS
protection, and firewalls. With security continuing to be
the hottest topic within the industry and the primary
driver for new technology adoption in medium-sized and
large business, phoenixNAP continues to to invest in
developing security solutions as well as continuously
improving its global networks and infrastructure.
Combining its in-house expertise and years of
experience, latest systems, best security practices with
the new-age technologies, enables them to offer a high-
quality business focused solution to their clients.
The Man Who Transformed his Vision into Action
Ian McClarty, President of PhoenixNAP is the
visionary who has spearheaded the company towards
resounding success with his extensive knowledge and
experience within the industry. A veteran in the IT sector
with a comprehensive market knowledge has led the
company from the front to make its vision a reality.
Ian boasts a proven track record in relationship building,
vendor management, network operations, colocation, and
data center administration, along with project
methodology and processes, both at strategic and tactical
levels. His continuous efforts have encouraged multiple
departments of the organization to work together, thereby
increasing the productivity of the company. Ian’s
approach of Being the chief but not the Lord has made
sure that each individual has a significant contribution to
the company’s overall growth. He has also dedicated his
time and effort to build effective relationships with their
partners and clients, to develop a better understanding
regarding their challenges and needs.
In education, he has worked to acquire an MBA from
Thunderbird, The School of Global Management, and
another MBA from Keller Graduate School of
Management. Add to that, he also holds a bachelor's
degree in both Information Technology and Electronic
Engineering Technology.
Catering to the Evolving Data Center and Cloud
Solutions Industry
With the continual rise in popularity and adoption, the
Data Center and Cloud Industry is at a booming phase .
More and more companies are realizing the current IT
trends and the advanced options available for them to
improve their operations. They are becoming
increasingly aware and savvier about disaster recovery,
business continuity and security in general. PhoenixNAP
recognizes these evolving changes and is making
security and compliance-ready solutions available for
companies, which require to utilize technology to
support their business objectives in order to remain
relevant. By being actively involved in the industry
events and the IT community, phoenixNAP can tailor
solutions and services that meet the current market
demands, ensuring a proliferating growth rate for
businesses of all size and stature. Through its solutions
that cater to every IT need, phoenixNAP enables a wider
adoption of the latest and advanced technologies to help
these companies grow. Their OpEx model is of immense
importance as it represents an ideal way to cut
infrastructure investment costs while leveraging the
optimum potential of enterprise grade equipment and
services.
Delivering What Others Promise
Current business environment is incredibly dynamic,
with a continuous need for innovation to stand out from
the crowd and not amongst the crowd. PhoenixNAP goes
beyond and above their contemporaries by not only
developing new products and solutions, but also by
interacting with the people, educating them about the
existing trends and available solutions. They have
constantly developed new and valuable partnerships to
ensure their continuous growth by providing the latest
industry solutions to their clients and partners.
PhoenixNAP believes that it is their qualified staff with
specific skill sets, ideas, and approaches that make them
unique and capable of adjusting to any IT requirement a
company may have. They are all about offering new
technology, solutions, and developments to its clients,
helping them to stay ahead in this cut-throat fast-paced
market. Even in the global market, where uniqueness is
much harder to achieve, phoenixNAP differentiates itself
through its personalized approach, expertise and
comprehensive service portfolio. Being a Global IT
service provider, they realize that it is essential to have
an acute infrastructure in place that supports all regions
of their operations, and they are facilitating the same
through their inter-connectivity.
41July 2017 |

assesses, builds and manages the cloud
model that suits the requirements both
individuals and clients. Sybyl is also a
complete IT Service Management
Solution Provider, supporting the entire
server, network and security
infrastructure of its customers, thus
eliminating the need of in-house
maintaining IT services.
Sybyl also looks after the security of
its customers, and its team of experts
work round-the-clock to ensure that the
customers are secured. In addition,
Sybyl offers managed services based
on “As a Service” model, and is a
leader regarding deploying backup and
disaster recovery solutions. The
organization assists customers to meet
their RPO and RTO objectives by
carving solutions that meet business
demand on data availability.
The Man Who Took the Initiative
Mr. Anil Kuruvilla the vice chairman
of Sybyl group has been pioneer of
introducing As a Service model in East
ICT is the infrastructure and
components that enable modern
computing. However, the term is
generally accepted to mean all devices
that include networking components,
applications, and systems that allow
individuals and organizations to
interact with digital world. Enters
Sybyl Kenya Ltd., with the objective
to provide strategic implementation
and operational solutions for ICT
enterprises, while enabling clients to
integrate the best-of-breed solutions
seamlessly. The company also brings
together and implements end-to-end
solutions applying the world’s best
technologies in partnership with
renowned, reliable and proven vendors.
Path Breaking Services
The Systems Integrator is a leading
cloud and data center solution provider
that helps to identify the best approach
by assessing workloads that can be
moved to the cloud. With massive
experience in deploying a multitude of
cloud solution models, the organization
Sybyl Kenya Ltd. :
Delivering ICT
Solutions
for over 25 Years
We deliver the
best ICT enterprise
services available
in the East Africa
Region
Mr. Anil Kuruvilla
Vice Chairman
42 July 2017 |

Africa Sybyl’s first customer was Zain Uganda where
Sybyl was offering hosted Exchange and Blackberry
services to government institute in Uganda way back in
2007. Anil has been instrumental in driving innovation at
Sybyl to introduce breakthrough solutions which were
otherwise not available in East Africa. Sybyl has now
10+ years of experience in providing customized
Managed Cloud Services for the companies in East
Africa. Anil believes in taking enterprise class solutions
to small and medium customers at affordable price.
Making the Industry Better
The innovative solutions of Sybyl allow its customers to
establish predictable IT management costs through a
simple, firm-fixed-price agreement, without any term
commitment. It also offers much-needed scalability
based on user count, infrastructure landscape and usage.
Quick problem recognition and adequate diagnosis are
much easier now, thanks to the remote monitoring
technologies that have been deployed. Sybyl customers
have the advantage of working with the experienced
professionals who they can reach at any time.
Staying Afloat with Evolving Technology
Sybyl’s unique approach to working with its customers is
through “Collaborative Business Experience” designed
to help its customers achieve better, faster, and more
sustainable results. Sybyl always works to reduce IT
costs and improve its customer’s bottom line by
leveraging the right balance of technology vs cost and
works to innovate and to transform its customer’s
business using broad experience from its similar
engagements.
Advantage of Using Cloud Aggressively
As the only Kenyan company with the certification to the
highest level for Enterprise Data Services, Business
Communication & Collaborative Solutions, and
Enterprise Security Systems; Sybyl . completely focuses
on enterprise, data center solutions, IP and contact center
solutions. The data center services company boasts of
technical consultants with the largest combined hands-on
experience for business continuity solutions in the Sub-
Saharan region.
Bright Days Ahead
Sybyl’s data center allows customers to take the
advantage of various data center solutions with a focus
on security and efficiencies which it can pass on to its
customers to provide them with the access to public and
private cloud technologies and the organization’s service
and solution capabilities.
43July 2017 |

The 10 best performing data center solutions providers july 2017

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