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CHRISTOPHER O’DONNELL
@markitecht
Product Poker:
Winning Strategies for Product Developers
Christopher	
  O’Donnell
I MAKE STUFF!
• HubSpot
• Performable
• Price	
  Intelligently
• Firetower
• Lots	
  of	
  other	
  products
@markitecht
#productpoker
The	
  7	
  Strategies
• Get	
  book	
  –	
  observe	
  to	
  predict
• Choose	
  the	
  right	
  table	
  –	
  game,	
  table	
  and	
  seat!
• Fund	
  appropriately	
  –	
  bankroll	
  to	
  win
• Play	
  percentages	
  –	
  opFmize	
  for	
  expected	
  value
• Fortune	
  favors	
  the	
  bold
• Capitalize	
  when	
  ahead
• Escape	
  when	
  behind
Workshop
Your	
  ac2on!
Course Title
Course Title
INSTRUCTOR NAME

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