One thing that essential in providing transportation information is Identify The Type Of Our Tourism Destination

1. Irwan Haribudiman, S.Par., M.Sc.
Manajemen Destinasi Pariwisata
Sekolah Tinggi Pariwisata Bandung

3. How Many Times
The Rest Of Our
Meeting?
Ok that means
I have to rush

4. At First, we will discuss
about:

5. An
Understanding

6. Danau Labuan Cermin ( Kaltim)
Nusa Dua (Bali)
One thing that essential in
providing transportation information is
Identify The Type Of Our Tourism Destination
what's the difference

7. Provide All
Transportation
Informations
 For Tourists
 For Employees
 For business
colleagues
(Suppliers, T&T,
Vendors)
How To Go To Our
Destination
Or
Dealing with Our
Organization.
The main idea of
this lecture is
about: Through
Various
Media

8. First we will discuss about:

9. Because, We have to force the
tourists to come to OUR
DESTINATION
I Told You Earlier About The Importance Of
Transportation Information In Tourism,
Especially For Tourist.

10. Provide All Transportation Information
Through Various Media For Tourists,
How To Go To Our Destination sites
Traditional or New Media

12. What is Tourism INFORMATION
More Useful And
Meaningful For Those
Who Receive

13. GOOD INFORMATION CRITERIA:
1) Amount of Information (Holistic)
2) Quality of Information
3) Relevance of Information
4) Accuracy of Information
5) Authenticity of Information
6) Updated of Information

15. What kind of transportation
information is needed
First thing that tourist Need is:
Our
Destination

16. Transportation
Information
Entrance Gates
Bus terminal Train station
HarbourAirport

17. Secondary
Transportation
Public Transportation
Traditional
TransportationDestination
Transportation
Information

18. Comfortability
Schedule
Luxury
Lifestyle
ETC
Technology
Distance
Price
Person/trip
Facilities
Accessibility
Influencing Factors
Climate
Geological
Economic
Political factors
and government
policies
Transportation
Information

19. Marketing Media
Promotional Tools Tourism and Hospitality Application
Advertising TV, newspapers, magazines, billboards, internet,
Brochures, guidebooks
Sales Promotion Short-term incentives to induce purchase. Aimed at salespeople,
distributors such as travel agents and consumers. Can be joint
promotions. Include merchandising and familiarization trips
Public Relations All non-paid media exposure appearing as editorial coverage. Includes
sponsorship of events and causes
Personal Selling Meetings and workshops for intermediaries; telephone contact and travel
agents for consumers.
Word of mouth Promotion by previous consumers to their social and professional
contacts. Often perceived by consumers to be the most credible form of
promotion
Direct Marketing Direct Mail, telemarketing, and travel exhibitions
Internet Marketing Direct Mail, internet advertising, customer service, and selling, and
market research