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PRACTICAL
MARKETING
Part
1
Best practices to 10X your
digital marketing
performances
Presented by Lily Baratheon
From Digital Insights
For this part one I
offer to show you a
little about SEO ...
Am pretty sure you
gonna love it !
First off, SEO is a tactic that definitely takes
time and needs to be taken care of to blossom
And when done properly it will defintely
skyrocket your website to another galaxy
In order to
get you
there let me
INTRODUCE
you
3 KILLER
techniques
1
CREATE CORNERSTONE
CONTENT
In a nuteshell cornerstone
content is the most
important articles on your
website. It consists of pages
and posts for which you want
to rank the highest in search
engines.
Create CORNERSTONE CONTENT
Create CORNERSTONE CONTENT
You can learn more
about it by visiting a
comprhensive article
written about it here
2
SKYCRAPPER
TECHNIQUE
SKYCRAPPER TECHNIQUE
Find successful content
Reverse engineer that content’s success
by looking at who linked to/shared
Create something better and replicate
your competitor's distribution strategy
by contacting those who linked
to/shared
3
Re-engineering
meta-datda
Re-engineering meta-datda
Metadata gives a summary of
what a page's content on the
page is about. It’s read and
interpreted by search robots but,
with the exception of Title Tags,
it’s not displayed on the web
page itself.
There are various topics we can tap on ! Tell me
what's your favorite in comment
1/ DIGITAL STRATEGIES
2/ MARKETING AUTOMATION
3/ DATA ANALYTICS
4/ SOCIAL MEDIA
5/ SEO

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