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Virtual Prepaid: How to Make (Real) Profit
Alex Mifsud
Founder & CEO
June 2013
Confidential and Proprietary Information | © 2013 Ixaris System Ltd
1. What is Virtual Prepaid
2. Who Needs Virtual Prepaid
3. Delivering Profitable Solutions
4. Lessons learnt – Dos and Don’ts
2
Outline
Confidential and Proprietary Information | © 2013 Ixaris System Ltd
Virtual prepaid cards are just payment cards without plastic
Multiple use modes: single-load multi-spend, single-load single-
spend, multi-load single-spend, multi-load multi-spend
Real time issuance: Issued, funded and delivered electronically
in real time, at almost zero cost
Fine-grain control: at the time of issuing can set the value-as-
needed, MCC-restriction, time-validity window
Perfect reconciliation each card issued against external
reference provides to the penny reconciliation against external
data such as purchase order, client claim, etc
3
Confidential and Proprietary Information | © 2013 Ixaris System Ltd
Corporate prepaid is the most lucrative segment in prepaid
Corporate Prepaid Transaction Volume
European Potential Transaction Volume by 2015
Source: Visa Europe 2011
4
and Virtual Prepaid delivers incredible advantages
in most application areas
Global Potential Transaction Volume by 2015
Source: Visa Europe 2011
Confidential and Proprietary Information | © 2013 Ixaris System Ltd
Ixaris has 10 years experience delivering Virtual Prepaid
Concept
2003: Visa’s first virtual prepaid card
program in 2003. ~$0.5 billion p.a. now
Innovation
2010: Developed application platform for
Virtual Prepaid
Technology
2013: Serving 20+ corporate clients with
Virtual Prepaid solutions across most
Corporate prepaid segments
Solutions
5
Confidential and Proprietary Information | © 2013 Ixaris System Ltd
Case Study 1: Corporate Purchasing
Background
• Top 10 European online travel agency
Business Challenge
• Purchasing of low cost carrier flights involved surcharges that was negatively
impacting their bottom line
• Velocity checks by merchants limiting effectiveness of corporate cards
• Problems with allocating funds from refunds and cancellations back to customers
• Poor internal controls due to high limit s on corporate cards
2. Saves on low
cost airline
surcharges
2. Books hotel
rooms and
rental cars
1. Order virtual
cards via API or
via console
3. Download reports for
reconciliation
6
Confidential and Proprietary Information | © 2013 Ixaris System Ltd
Case Study 1: Corporate Purchasing
Card activity
• Average transaction value €150
• Monthly volume €20M
Revenue
• Total monthly revenue from fees and
interchange =
€92,000
Cost
• Total monthly processing and card scheme
cost =
€45,333
P&L - annualised
• Revenue €1,104K
• Gross Profit €560K
7
Confidential and Proprietary Information | © 2013 Ixaris System Ltd
Right card type for the job
• Virtual cards are an extremely powerful tool for corporate purchasing
• Prepaid BINs are not always the best option – interchange can be an excellent
source of revenue (Prepaid BIN vs Corporate BIN)
Deliver a complete business solution
• Solution needs to cater for comprehensive management by the client,
minimizing operating overheads for the provider
• Rich-data reconciliation reports
• Tools to facilitate allocation of cancellations and refunds to customers
Flexible pricing to incentivise volume
• Many procurement clients multi-source, therefore price to incentives volume
Case Study 1: Corporate Purchasing – Lessons Learnt
8
Confidential and Proprietary Information | © 2013 Ixaris System Ltd
Background
• Our Client is a global top 5 market research firm, carries out market
research/surveys with professionals in 90 countries
Business Challenge
• The use of a variety of country-specific gift vouchers was costly and
causing major operational issues
Case Study 2: Incentives
9
We delivered a complete branded solution to send payments
worldwide in multiple languages with a seamless customer experience
Our client now issues rapid
payments at a lower cost
Confidential and Proprietary Information | © 2013 Ixaris System Ltd
Get the economics right for incentive programs
• Using virtual cards as default, and plastic as an upgrade is a very cost-
effective combination for incentives
Highly configurable re-usable applications, not bespoke
• Corporates want customisation, especially when it comes to the user
experience and their brand, but avoid bespoke development
Able to tap into multiple revenue streams to win business
• Many sources of revenues, including interchange, client-fees, end-user
fees, dormancy/breakage
• Not all may be acceptable to the client, so must be able to trade off and
offer right mix
Optimize support for effectiveness and cost
• Provide tools / FAQ for the client to provide first line support
Case Study 2: Incentives – Lessons Learnt
10
Confidential and Proprietary Information | © 2013 Ixaris System Ltd
Proven with Ixaris’ own corporate
clients
PCI-compliant, in-the-cloud for rapid
deployment – no IT integration needed
Ready-to-market, highly configurable
corporate prepaid applications
Full lifecycle : client configuration, on-
boarding, monitoring and support
Just bring your own BIN
11
We achieved profitable Corporate Prepaid programmes by creating
a highly configurable re-usable application suite
Payments Server
Confidential and Proprietary Information | © 2013 Ixaris System Ltd
Summary
1. Virtual cards can address many aspects of Corporate Prepaid
applications in a novel way
2. The economics of virtual cards can deliver superior profitability in
many Corporate prepaid applications
3. Must have a flexible fit-for-purpose platform, like Ixaris Payments
Server, to optimize applications for client needs and delivering
profitability
12
Thank you
Alex Mifsud
Founder and CEO
info@ixaris.com
www.ixaris.com

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Virtual Prepaid - How to Make (Real) Profit | PayExpo June 2013 | Ixaris Systems Ltd

  • 1. Virtual Prepaid: How to Make (Real) Profit Alex Mifsud Founder & CEO June 2013
  • 2. Confidential and Proprietary Information | © 2013 Ixaris System Ltd 1. What is Virtual Prepaid 2. Who Needs Virtual Prepaid 3. Delivering Profitable Solutions 4. Lessons learnt – Dos and Don’ts 2 Outline
  • 3. Confidential and Proprietary Information | © 2013 Ixaris System Ltd Virtual prepaid cards are just payment cards without plastic Multiple use modes: single-load multi-spend, single-load single- spend, multi-load single-spend, multi-load multi-spend Real time issuance: Issued, funded and delivered electronically in real time, at almost zero cost Fine-grain control: at the time of issuing can set the value-as- needed, MCC-restriction, time-validity window Perfect reconciliation each card issued against external reference provides to the penny reconciliation against external data such as purchase order, client claim, etc 3
  • 4. Confidential and Proprietary Information | © 2013 Ixaris System Ltd Corporate prepaid is the most lucrative segment in prepaid Corporate Prepaid Transaction Volume European Potential Transaction Volume by 2015 Source: Visa Europe 2011 4 and Virtual Prepaid delivers incredible advantages in most application areas Global Potential Transaction Volume by 2015 Source: Visa Europe 2011
  • 5. Confidential and Proprietary Information | © 2013 Ixaris System Ltd Ixaris has 10 years experience delivering Virtual Prepaid Concept 2003: Visa’s first virtual prepaid card program in 2003. ~$0.5 billion p.a. now Innovation 2010: Developed application platform for Virtual Prepaid Technology 2013: Serving 20+ corporate clients with Virtual Prepaid solutions across most Corporate prepaid segments Solutions 5
  • 6. Confidential and Proprietary Information | © 2013 Ixaris System Ltd Case Study 1: Corporate Purchasing Background • Top 10 European online travel agency Business Challenge • Purchasing of low cost carrier flights involved surcharges that was negatively impacting their bottom line • Velocity checks by merchants limiting effectiveness of corporate cards • Problems with allocating funds from refunds and cancellations back to customers • Poor internal controls due to high limit s on corporate cards 2. Saves on low cost airline surcharges 2. Books hotel rooms and rental cars 1. Order virtual cards via API or via console 3. Download reports for reconciliation 6
  • 7. Confidential and Proprietary Information | © 2013 Ixaris System Ltd Case Study 1: Corporate Purchasing Card activity • Average transaction value €150 • Monthly volume €20M Revenue • Total monthly revenue from fees and interchange = €92,000 Cost • Total monthly processing and card scheme cost = €45,333 P&L - annualised • Revenue €1,104K • Gross Profit €560K 7
  • 8. Confidential and Proprietary Information | © 2013 Ixaris System Ltd Right card type for the job • Virtual cards are an extremely powerful tool for corporate purchasing • Prepaid BINs are not always the best option – interchange can be an excellent source of revenue (Prepaid BIN vs Corporate BIN) Deliver a complete business solution • Solution needs to cater for comprehensive management by the client, minimizing operating overheads for the provider • Rich-data reconciliation reports • Tools to facilitate allocation of cancellations and refunds to customers Flexible pricing to incentivise volume • Many procurement clients multi-source, therefore price to incentives volume Case Study 1: Corporate Purchasing – Lessons Learnt 8
  • 9. Confidential and Proprietary Information | © 2013 Ixaris System Ltd Background • Our Client is a global top 5 market research firm, carries out market research/surveys with professionals in 90 countries Business Challenge • The use of a variety of country-specific gift vouchers was costly and causing major operational issues Case Study 2: Incentives 9 We delivered a complete branded solution to send payments worldwide in multiple languages with a seamless customer experience Our client now issues rapid payments at a lower cost
  • 10. Confidential and Proprietary Information | © 2013 Ixaris System Ltd Get the economics right for incentive programs • Using virtual cards as default, and plastic as an upgrade is a very cost- effective combination for incentives Highly configurable re-usable applications, not bespoke • Corporates want customisation, especially when it comes to the user experience and their brand, but avoid bespoke development Able to tap into multiple revenue streams to win business • Many sources of revenues, including interchange, client-fees, end-user fees, dormancy/breakage • Not all may be acceptable to the client, so must be able to trade off and offer right mix Optimize support for effectiveness and cost • Provide tools / FAQ for the client to provide first line support Case Study 2: Incentives – Lessons Learnt 10
  • 11. Confidential and Proprietary Information | © 2013 Ixaris System Ltd Proven with Ixaris’ own corporate clients PCI-compliant, in-the-cloud for rapid deployment – no IT integration needed Ready-to-market, highly configurable corporate prepaid applications Full lifecycle : client configuration, on- boarding, monitoring and support Just bring your own BIN 11 We achieved profitable Corporate Prepaid programmes by creating a highly configurable re-usable application suite Payments Server
  • 12. Confidential and Proprietary Information | © 2013 Ixaris System Ltd Summary 1. Virtual cards can address many aspects of Corporate Prepaid applications in a novel way 2. The economics of virtual cards can deliver superior profitability in many Corporate prepaid applications 3. Must have a flexible fit-for-purpose platform, like Ixaris Payments Server, to optimize applications for client needs and delivering profitability 12
  • 13. Thank you Alex Mifsud Founder and CEO info@ixaris.com www.ixaris.com