CollegeCare is an iOS based application that allows parents to book childcare services, specifically hiring babysitters. The app will feature a wide arrange of babysitters from a local university. Many of the CollegeCare sitters will be made up of highly qualified nursing students. These sitters will have their own profiles showcasing their particular set of skills, and credentials. Profiles will also feature various certificates and trainings that sitters have gained, as well as if they can provide private transportation. All sitters will be background checked, fingerprinted, and CollegeCare certified to ensure that only the safest and most qualified sitters will be around our client's children.
6. Day Care Revenue in US ($m)
$0.00
$15,000.00
$30,000.00
$45,000.00
$60,000.00
2005 2006 2007 2008 2009 2010 2011 2012 2013 2014 2015 2016 2017 2018 2019
Market Size, US
6
2.6% Growth
7. Households with Children under 18
7
United States
Households with children 35 Mill
Industry size $48 Bill
Budget per household $1,373
California
Households with children 4 Mil
Industry Size $5.7 Billion
Bay Area
Households with children 784 K
Industry Size $1.1 Bill
San Francisco
Households with children 55 K
Industry Size 75 Mil
9. Product
9
A mobile app where parents can hire college
students who:
• Supervise children
• Cook
• Help with
homework
• Play with children
• Change diapers
• Put down for naps
10. Business Model
We take a 10% commission on each transaction.
10
Parents want to
go on date night
• On average lasting 4 hours
Hire
Babysitter
Parents
come home
• 2 children are supervised for
four hours
• 2 children= $20 per hour
• $20 x 4 hours= $80
Payment
• CollegeCare collects 10%
commission from sitter or $8.
• Sitter receives $72.
11. Revenue Per 1,000 Customers
96,000
HOURS W/ COLLEGECARE
Assuming,
• Each family books 8 hours a month (2 date nights)
for 12 months
$2
AVERAGE FEE
Assuming,
• $20 per hour
• 2 children
192K
OPERATING PROFIT
Per Year.
11
12. Market Adoption
12
SOCIAL NETWORKS PARTNERSHIPS EVENTS (SF)
• Universities
• Middle Schools
• Elementary
Schools
• Companies
• Day Care’s
• Hotel
• The list goes
on and on…
• Friday Nights at
de Young
• Off The Grid
• SF International
Beer festival
• Carnaval SF
• Haigh Ashbury
Street Fair
• Union Street
Festival
• ….