1. JOSEPH KIPKURUI NG`ETICH
P.O BOX 1420, Kitale/Eldoret
Tel: 0720 898 455
Email : jostich84@yahoo.com
PERSONAL DETAILS Year Of Birth: 1984
Languages: Fluent in English and Swahili
PROFILE SUMMARY A result oriented, tactical sales Professional with over (6) years experience leading
teams in the development and performance of all sales activities in assigned
market so as to ensure the achievement of maximum profitability and growth in
line with company vision and values. Proven ability to establish plans and strategies
to expand the customer base in the marketing area. Seeking a Senior Sales position
with an organization where demonstrated skills in marketing, administration, and
sales can be used to increase profitability and promote growth.
EDUCATION • Bachelor of Science (BSc) in Entrepreneurship, Moi University School, 2009 to
2012
• Diploma In Business Management, Kenya institute of management (K.I.M) ,
2005 to 2006:
• Kenya Certificate of Secondary Education (KCSE), Kitale Boys High School,
Kitale, Kenya, 2000 to 2003:
KEY SKILLS
AND
COMPETENCIES
• Strong selling skills: with the ability to implement and coordinate sales and
marketing initiatives;
• Experience in: motivated account targeting, development and customer
orientation and business intelligence
• Expert in: lead generation and implementing strategies and marketing
plans.
• Extensive experience in: effective execution of company directives and
promotions to achieve goals.
• Excellent ability to: adapt to challenges to close & confidently maximize
sales.
• Ability to: develop route plans, sales promotions and initiatives; motivate
dealers and retailers to double their efforts to improve sales within the
assigned region;
• Proven experience in: developing relationships through managing
relationships with dealers, retailers and customers;
• Ability to: work under pressure utilizing my proactive, confident, energetic
and interpersonal skills.
• Effective communication: Skilled in problem solving, negotiating, influencing
• Authority in: Sales and marketing skills with an Entrepreneurial management
focus.
• Excellent skill in strategic management; providing technical advice,
support and assistance to staff and management on a range of marketing
research functions.
• In-depth knowledge of: Microsoft office and automated systems- ability to
stay abreast with change in technology
WORK EXPERIENCE Sales Executive/Regional Representative;
BRAZAFRIC Ent Limited, January 2010 to 2015-10-12
Rift Valley, Nyanza And Western Region
Duties and Responsibilities:
• Opened new business accounts/partners and Introduced new products

2. • Pushed for sales in my region of coverage by conducting comprehensive
market research
• Ensured that clients due payments were made in time
• Trained over (65) clients on how to use our products and advised on the
different range of products we had set up.
• Effectively implemented the distribution strategy in the trade to grow sales
within the assigned area;
• Ensured achievement of set sales targets i.e. monthly, quarterly, semi-
annually or annually;
• Facilitated internal collaboration, team work development and
implementation of key management and sales routines;
• Led the team and ensured that all retail shops were well branded
according to company standards in order to create awareness and ensure
that stores are wells stocked
• Oversaw the retail shops and ensured that recommended sales prices were
implemented.
• Maintained and developed relationships with existing customers in person
and via telephone calls and emails;
• Called to arrange meetings with potential customers to prospect for new
business;
• Responded to incoming email and phone enquiries and acted as a
contact between the company and its existing and potential markets;
Key Achievements:
• Managed the Internal and external communications responsibilities that
contributed to improved operations, cost reductions, and overall profit
improvements.
• Increased revenues, profits, and market share for the products
• Responsible for Improvements in product movement, from warehouse to
retail floor to customer sale
• Reduced in store operating costs, staffing costs, loss rates, and other
expenses.
• Capture of new key accounts that resulted in increase in revenue streams
• Provided leadership in the development of new territories and new markets
Sales Executive – Marketing Department;
Gateway television (G.T.V) Kenya Limited, November 2008 To February 2009:
Duties and Responsibilities:
• Responsible for coordination of the team, preparing targets for the team
and making sure they meet them.
• Carried out business research and market analysis.
• Managed security inventory and stationary and exploring new market.
• Developed and implemented new/special market programs when
needed.
• Evaluated potential business for existing and new markets.
• Communicated accurate information on in-house groups to help hotel
associates service their needs most completely.
• Prepared specialized reports, as needed.
• Provided market research that translated to forecasting month end reports
which i compiled when needed.
Key Achievements;
• Developed and maintained positive relations, as it relates to business
opportunities.
• Understood and worked closely with the team that ensured target ceilings
and rates were met.
Sales Executive;

3. Safaricom, Com 21 Limited, 2006 to 2008:
Duties and Responsibilities:
• Developed marketing campaigns that Introduced new mobile phones
• Expanded the product market share
• Significantly sold over (10,000) worth of Safaricom air cards
• Checked the books of accounts and negotiated the terms of an
agreement and closed over (60) of all sales inquiries.
• Gathered market and customer information and representing the
organization at trade exhibitions, events and demonstrations;
• Negotiated on price, costs, delivery and specifications with buyers and
managers; challenging any objections with a view that enabled us to get
the customers to buy;
• Advised on forthcoming product developments and discussed special
promotions;
• Created detailed proposal documents, often as part of a formal bidding
process that was largely dictated by the prospective customer;
• Checked quantities of goods on display and in stock;
Key Achievements;
• Increased annual profit turnover by nearly (50%) in a span of one year
• Grew the number of Safaricom transactions per day through sales of
related products and services
• Facilitated increase in physical customer flow.
OTHER EXPERIENCE Internship; Marketing Department; Kenya Seed Company Limited- Kitale,
September 2004 to December 2004:
INTERESTS/HOBBIES Reading motivational books and participating in community service
REFERENCES Mr. Joseph Ndegwa
Manager Com21, Eldoret
Tel: 0724 787 390
Email: jndegwa@com21.com
Mrs Trizzah Kaveke
BRAZAFRIC Limited
Trade Division
Tel: 0721 501 808
Email: trade@brazafric.com
Mr Peter Ng’etich
Radio Africa group
Tel: 0722 129 501
Email: peter.ngetich@radioafricagroup.co.ke