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MARTHA ORELLANA ROMERO
MATEO YUJRA
FERNANDO JUANIQUINA
z
LA VENTA ES EL OXIGENO DE TODO
NEGOCIO
z
DEBEMOS QUERER A LA VENTA
z
SIEMPRE ESTAMOS VENDIENDO ALGO
z
EN TODO MOMENTO
INTENTAMOS VENDER ALGO
z
IDEAS COMO “EL VENDER ES PARA LOS QUE NO
ESTUDIAN”
z
NO NOS GUSTA VENDER POR MIEDO
z SENTIR QUE ESTAMOS VENDIENDO
NUESTRA IDEA DEBE ALEGRARNOS
z
z
z
SABER VENDER
Y SABER VENDERSE
PARA TRIUNFAR….
z
NO ESPEREMOS MILAGROS
z
z
z
SABER QUÉ
QUIERE LA GENTE
Y ADAPTARSE
z
SI LO QUE OFRECEMOS ES:
z
CÓMO SABRAS QUE TU
CONSUMIDOR APRECIA
ÉSE VALOR?
MUESTRA GRATUITA LO HA PROBADO
ENCUESTA LA SITISFACCIÓN
ES
PREFERIBLE
HACER
ALGO
GRATIS
QUE
NO
HACER
NADA.
NO QUEDARSE
SIN COMBUSTIBLE $
TU NEGOCIO PUESE SER
RENTABLE, PERO NO
VIABLE.
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U
N
A
B
U
E
N
A
R
E
P
U
T
A
C
I
Ó
N
z
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C
O
N
C
L
U
S
I
Ó
N
TÚ VENDES FORMACIÓN Y EL
CLIENTE COMPRA PROMOCIÓN
PROFESIONAL
z
NUESTRO CEREBRO
AL CEREBRO LE ENCANTA EL
PLACER INMEDIATO
z
z
UTILIDADES
z
ENTONCES…
¿EL EMPRENDEDOR
NACE O SE HACE?
z
EL EMPRENDEDOR
 ES UN INDIVIDUO DEDICADO A LA BUSQUEDA DE LAS OPORTUNIDADES,
MÁS ALLÁ DE LAS RECURSOS QUE DISPONEN.
 EL EMPRNDEDOR NO NECESARIAMENTE ES AUDAZ,
CREATIVO O GENIAL. PERO TOLERA COMO POCOS VIVIR CON
LA INCERTIDUMBRE Y LA AMBIGÜEDAD. MUCHAS VECES NO
SON LOS PRIMEROS EN LLGAR, PERO SI LOS MEJORES EN
EJECUTAR.
 EL EMPRENDEDOR EXITOSO ES AQUEL QUE PERCIBE LA OPORTUNIDAD,
PERO TIENE LA MOTIVACION, EL IMPULSO Y LA HABILIDAD PARA MOVILIZAR
TODO TIPO DE RECURSOS PARA PONER EN MARCHA SU EMPRENDIMIENTO
z
INFLUENCIADO
POR FACTORES
z
z
¿COMO PUEDE AYUDAR LA NEUROCIENCIA
AL EMPRENDEDOR?
 CAPTURAR PROCESOS
MENTALES Y OCULTOS
 VALIDAR CONCEPTOS,
COMPLEMENTAR DATA
COMPORAMENTAL
z LA
NEUROCIENCIA
FRENTE AL
MERCADO

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