2. JWT’S 150 YEARS
OF PIONEERING IDEAS
MEET PIONEERS OF RUSSIAN
ADVERTISING — RAVI
3. J WATER THOMPSON:
«GLOBAL PIONEER»
The
Commodore,”
James
Walter
Thompson,
was
a
man
of
many
talents.
The
Commodore
went
on
to
change
the
industry
by
crea=ng
what
we
now
know
as
the
modern
adver=sing
agency
The oldest international network
founded in 1864
Strong heritage of «first»s:
• creative department (1877)
• marketing research (1900)
• strategic planning
department (1968)
4. RAVI SINCE THE ORIGINS
OF RUSSIAN ADVERTISING
Major international industry awards:
CANNES TV LIONS, GLOBAL,
EPICA, CRESTA, BRITISH
MARKETING ASSOCIATION
AWARD
The most awarded russian creative
agency since 1994
5. JWT RUSSIA SINCE 2005
GOLDEN DRUM winner
The only russian agency to win
2 EPICA awards simulaneously
The only russian agency thrice
included in russian guiness book
of records
6. WE VALUE IDEAS
AN IDEA MUST STAND BEHIND EVERYTHING WE DO —
FROM BRANDS WE WORK FOR
TO HUGE INTEGRATED CAMPAIGNS
TO STAND-ALONE EXECUTIONS
7. WE VALUE IDEAS BEHIND OUR BRANDS
HAVE A BREAK,
HAVE A KITKAT
MADE WITH SOUL
FOR SOULFUL MOMENTS A BARREL OF MEN’S ADVENTURES
IN EVERY BOTTLE
FRUITY FANTASIES INSIDE AUSTRIAN CRAFTSMANSHIP,
RUSSIAN SOUL
THE DAY WILL BE LIGHT!
THE SPIRIT OF HEARTFELT
TABLE TALK
CURE & CARE FOR “LIVE”
COMMUNICATION
8. WE VALUE IDEA-BASED
INTEGRATED COMMUNICATIONS
JACOBS CASE BABYZABOTA
BARREL
OF IMPRESSIONS
http://jwtrussia.ru/Works/167/?draft=1 http://www.jwtrussia.ru/Works/103/ www.jwtrussia.ru/Works/129
9. JWT RUSSIA: THINK BIG
The only russian agency with 3
records in the russian book
of records!
Scale does matter – only when
it’s build on a solid idea
10. GOOGLE
JWTs first Russia’s Guinness Book
of records for 232 original
executions within a single
campaign
http://www.jwtrussia.ru/Events/5/
11. NOKIA STEREO VARIO
Original 50-meter-long stereo-vario
panel featuring 120 characters.
JWTs 2-d record in Russia’s
Guinness Book
www.jwtrussia.ru/Works/110/
12. NOKIA LUMIA
375 original executions
within a single ambient campaign
JWTs 3-d record in Russia’s
Guinness Book
http://www.jwtrussia.ru/Works/136/