Include most recent work to date, completed by myself and eight other vms who I now lead to inspire and enhance their creativity for the commercial retail market.
2. Tatler Windows
300th Anniversary Bond St Store London
Key Responsibilities:
To style mannequin looks within the set
company guidelines
Train in store staff the importance of Window
display/ in store Visual Merchandising.
Creatively enhance composition of overall
window display with one other visual
merchandiser..
Organise in store window cleaner
Focus on window lighting
Ordered visual signage, liaise with the
supplied graphics company on delivery
dates/time.
Communicate with department/store managers
to ensure each department had documented
evidence of what stock was on display.
2 / JASON FORREST / 1 NOVEMBER 2009
4. Fashion Week Windows
Knightsbridge Store London
Key Responsibilities:
To style mannequin looks within the set
company guidelines
Train in store staff the importance of Window
display/ in store Visual Merchandising.
Creatively enhance composition of overall
window display with one other visual
merchandiser.
Organise in store window cleaner
Focus on window lighting
Ordered visual signage, liaise with the
supplied graphics company on delivery
dates/time.
Communicate with department/store
managers to ensure each department had
documented evidence of what stock was on
display.
4 / JASON FORREST / 1 NOVEMBER 2009
7. Harvey Nichols Prorsum Concession
Knightsbridge London
Key Responsibilities:
To Enhance and Maintain weekly the
visual presentation of these four
concessions within Harvey Nichols.
Attend buyers concession walks
through
Train and supervise Visual specialist
within each concession.
would then feedback their progress to
my Visual Director.
Produce Store reports on visual layout /
remerchandising to be viewed on
internal W drive by the visual team,
general managers, buying directors,
visual directors and sales staff for them
to maintain company guidelines.
7 / JASON FORREST / 1 NOVEMBER 2009
11. Burberry LTD
Heathrow Terminal Four
Key Responsibilities:
To Enhance and Maintain
fortnightly the visual presentation
of these four Terminals within
Heathrow 1-4.
Attend buyers concession walks
through
Train and supervise Visual
specialist within each Terminal .
I would then report their progress
to my visual director.
Produce Store reports on visual
layout / remerchandising to be
viewed on internal W drive by the
visual team, general managers,
buying directors, visual directors
and sales staff for them to maintain
company guidelines.
11 / JASON FORREST / 1 NOVEMBER 2009
16. Zurich Store
Switzerland
Key Responsibilities:
To independently Enhance and Maintain
the visual presentation of this three
floored store in two days
Trained and supervised Visual specialist
within each department
Accessories
Ladies wear
Menswear
Produced Store report on visual layout /
remerchandising to be viewed on
internal W drive by the visual team,
general managers, buying directors,
visual directors and sales staff for them
to maintain company guidelines.
16 / JASON FORREST / 1 NOVEMBER 2009
18. Florence Store Event
Italy
Key Responsibilities:
To collectively Enhance and Maintain the
visual presentation of this three floored
store for the above store event in two
days
Creative direction executed by whole
sale visual director
Myself and two members of Wholesale
VM Team implementing visuals direction.
Trained and supervised Visual specialist
within each department
Accessories
Ladies wear
Menswear
Communicate with store managers on
product placement
Produced Store report on visual layout /
remerchandising to be viewed on
internal W drive by the visual team,
general managers, buying directors,
visual directors and sales staff for them
to maintain company guidelines.
18 / JASON FORREST / 1 NOVEMBER 2009
19. IMAGE TITLE
Florence Store Event
Italy
19 / JASON FORREST / 1 NOVEMBER 2009
21. Milan Fashion Week
Windows/In store Display
Key Responsibilities:
To collectively Enhance and Maintain the
visual presentation of this three floored
store in preparation for Milan Fashion
Week
Creative direction executed by whole
sale visual director
Myself and one members UK VM Team/
Milan VM Team implementing visual
direction.
Trained and supervised Visual specialist
within each department area
Accessories
Ladies wear
Menswear
Communicate with store managers on
product placement
Produced Store report on visual layout /
remerchandising to be viewed on
internal W drive by the visual team,
general managers, buying directors,
visual directors and sales staff for them
to maintain company guidelines.
21 / JASON FORREST / 1 NOVEMBER 2009
26. Kid space Store Sloane Street
Knightsbridge
Introduction
Key Responsibilities:
To independently creatively
Enhance and Maintain the visual
presentation of this Kid swear
Boutique. Through windows and in
store merchandising.
Creative window / in store
concepts would be seen from initial
idea ,through to installation
.executed by myself.
The above information would be
presented to CEO In Italy who
would then give commercial
direction , budget and set deadline.
I.E Model search
Communication with store
managers London/ CEO/ Artistic
Director Italy ,on product
placement and plan floor moves. In
order to push sales and improve
on 26 / JASON FORREST / 1 NOVEMBER 2009
results.
27. Kid space Store Photographic
Brand : Parrot
This Initial hand written proposal is now part of the Kid space event
page.
27 / JASON FORREST / 1 NOVEMBER 2009
30. Kid space store
Merchandising
table below / rail to left boys junior merchandise
rest of stock on ground floor new born
30 / JASON FORREST / 1 NOVEMBER 2009
31. Kid space Store
Ground Floor
New Born merchandising
31 / JASON FORREST / 1 NOVEMBER 2009
32. Kid space Store
First Floor
Junior product Merchandising
32 / JASON FORREST / 1 NOVEMBER 2009
33. Kid space Store
In store Display
First Floor
Junior product displayed.
33 / JASON FORREST / 1 NOVEMBER 2009
34. Shock and Soul Store London
Photographer Arta Kane
Stylist Jason Forrest
34 / JASON FORREST / 1 NOVEMBER 2009
37. Mr Fredericks
Menswear Boutiques store
Birmingham
Key Responsibilities:
To independently Enhance and
Maintain the visual presentation of
this Menswear Boutique.
Communicate with store managers
on product placement
Produced Store report on visual
layout / remerchandising to be
maintained by store staff.
37 / JASON FORREST / 1 NOVEMBER 2009
53. Jason Forrest
Visual Team Leader
Howick Menswear Brand 1ST Floor BEFORE
53 / JASON FORREST / 1 NOVEMBER 2009
54. Jason Forrest
Visual Team Leader
Howick Menswear Brand 1ST Floor AFTER
54 / JASON FORREST / 1 NOVEMBER 2009
55. Jason Forrest
Visual Team Leader
Linea Menswear Brand 1ST Floor
55 / JASON FORREST / 1 NOVEMBER 2009
56. Jason Forrest
Visual Team Leader
Linea Formal Menswear Brand 1ST Floor
BEFORE AFTER
56 / JASON FORREST / 1 NOVEMBER 2009
57. Jason Forrest
Visual Team Leader Birmingham
Collaboration with Opal Prints Canvas Company
57 / JASON FORREST / 1 NOVEMBER 2009
58. Jason Forrest
Visual Team Leader Birmingham
Inspiration for Opal Prints Collaboration
John Galliano Fall 2010 Gentleman 1950
58 / JASON FORREST / 1 NOVEMBER 2009
59. Jason Forrest
Visual Team Leader Birmingham
Pictures taken by myself, to be transferred onto canvas, promoting
house brand product.
59 / JASON FORREST / 1 NOVEMBER 2009
60. Jason Forrest
Visual Team Leader Birmingham
Overall finished collaboration
60 / JASON FORREST / 1 NOVEMBER 2009
61. Jason Forrest
Visual Team Leader Birmingham
Overall Presentation
61 / JASON FORREST / 1 NOVEMBER 2009
62. Jason Forrest
Visual Team Leader Birmingham
Kenneth Cole Formal Menswear
62 / JASON FORREST / 1 NOVEMBER 2009