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2. Saying goodbye to things can be tough but for
some reason saying goodbye to the calendar
year is a celebration! Around the world people
gather to celebrate the end of one year and
welcome in the new! Why shouldn't this be
the same in terms of business? Everything that
went wrong in 2013 should be left in past so
that you are able to look forward and prosper
in 2014! Past mistakes are now avoidable and
you are one year closer to reaching your
business goals.
Here a few things to consider when starting off
your new business year.

3. Update your website
Be sure that all of the content on your
website is up to date and up to the new
standards you should have set for this year.
If your phone number, address, or staff has
changed be sure and take the time to fix
these items on your site so that customers
are reviewing the most recent and relevant
information.

4. Connect with consumers
Send out an email blast or a post card to your
existing customers letting them know that you
appreciate their business and wish them a
happy new year. This will remind them that
you are still in business and ready to work.
Also, use advertising in order to gain new
customers. Whether it be in the form of email,
direct mail, billboards or radio. If you get your
name out there the customers will come!

5. Look out for what's new
With all of the resources available via the internet
and apps, you are limiting yourself by not keeping up
with certain publications. Marketing is constantly
changing, with new trends, new rules, and new
techniques. Because of this it is extremely important
that you are aware of all of the changes that are
occurring. Here are some publications to consider
when looking for the latest news and hottest
trends. Mashable, Entrepreneur, Associated press,
Marketing Land and may others. Happy New Year and
be sure to let Bare Bones know what we can do for
you in 2014!

6. About Company
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