1. Who would be the audience for your
media product? How did you
attract/address your audience?

2. My target audience
Age: 16 – 21
Gender: aimed at both genders
Interests: My target audience would be interested in indie music mainly and along with this fashion they would be very
fashion conscious. They might play an instrument such as a guitar. They might be into partying as of the age group.
They will be at college, school, work or university. My target audience might be sporty into football especially the males
due to the age.
What other media might they consume?: My target audience would be into lots of technology as these people have
been brought up with very good technology. Some of the media they might consume would be;
- Movies - comedy and horror
- Television - comedy and sports as well as music channels
- Social networks - Facebook, twitter, Instagram and Tumblr
- Radio - Radio 1
- Magazines - spin, NME, Q and indie as well as other magazines possibly sports and teen magazines for males
maybe nuts magazine.
It is unlikely that they would consume media such as newspapers as the technology they have been brought up with is
easier than physically getting a newspaper.
How do they spend their time?: They would spend their time with partying with friends as well as spending time on
social networks that I have listed above. They would also spend time consuming other types of media that I have listed
above. They may spend some of their time shopping for clothes and other various things
Other things: they might be well of as due to the fact they are quite fashion conscious they might buy clothes more
regularly than other people

4. How did you attract/address your
target audience?
I think that my music magazine is successful in addressing/attracting my audience in general as
I have used a simple but effective colour scheme of black white and red I have used this as it is
eye catching and lots of big music magazines use this scheme such as Spin, Q and NME. I
have used images of teenagers with indie style clothes on this attracts my target audience
because they can relate to them. I have chosen cover lines and sell lines on my front cover such
as 'Matt and Kims new album “Sidewalk”' 'top ten guitars for you' 'exclusive Arcade Fire
interview' and 'Ben Brown this years best album? I have used these cover lines because they
relate to the genre and are eye catching this attracts my target audience I have shown above. I
have featured a price in large font on my front cover as it is cheaper than the larger brand Q and
it specifies in the indie music genre this would attract my target audience as it is a cheaper
option. I think that the overall look of my magazine is an attracting factor as I have used a
consistent house style throughout and it flows well and considering the look of a magazine Is
very important I think that this would attract my target audience. I think that my cover line 'Top
ten guitars for you' would attract my target audience as I think that my target audience are very
into music and are highly likely to play an instrument such as a guitar (as I've said in slide two). I
have featured a website on my front cover which would attract my target audience because the
generation that my target audience are a part of have been brought up with a lot of technology. I
have featured an Interview with what I have called and shown as an upcoming artist due to this I
think that it would attract and also address my target audience as they could relate to him and
they would want to know about him. Overall I think that my magazine attracts and addresses my
target audience well and I think it is successful.

5. My finished magazine.

6. My finished magazine.