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Course cod:
Class: BBA 3
Course: BA2307 Sociology
Semester:
Session :01
Instructor. JALIL AHMED THEBO
Faculty member HRM.
Email: jalilthebo@lrk.szabist.edu.pk
Reference Book
Introduction to Psychology, Atkinson & Hilgard.
Chapter one
Sociology
Sociology:
 Sociology: scientific or systematic study of
human social behavior
1. Shows how people act and react
2. What characteristics of groups and societies
are
3. How these social events affect people
A Dictionary Defines
 Sociology as the systematic study of society and
social interaction.
 The first social scientist to use the term sociology
was a Frenchman by the name of Auguste
Comte who lived from 1798-1857. As coined by
Comte, the term sociology is a combination of
two words
 The first part of the term is a Latin, Socius - that
may variously mean Society association
togetherness or companionship.
 The other word, logos, is of Greek origin-study
 Ginsberg (“The Study of Society”, 1939):
“Sociology may be defined as the study of society;
that is of the web of human interactions and
relationships”.
 Sugarman (“Sociology”, 1968):
“Sociology is the objective study of human
behaviour in so far as it is affected by the fact
that people live in groups”
 Giner (“Sociology”, 1972): “The purpose of
Sociology is the scientific study of human society
through the investigation of people’s social
behaviour”.
General intro
 sociology is the study of society.
 It is a social science which uses various methods of empirical
investigation[1] and critical analysis[2] to develop a body of
knowledge about human social activity.
 For many sociologists the goal is to conduct research which may
be applied directly to social policy and welfare, while others
focus primarily on refining the theoretical understanding of social
processes.
 subject matter ranges from the micro level of
individual agency and interaction to the macrolevel of systems
and the social structure.[3]The traditional focuses of sociology
have included social stratification, social class, culture, social
mobility, religion, secularisation, law, and deviance.
 As all spheres of human activity are affected by the interplay
between social structure and individual agency, sociology has
gradually expanded its focus to further subjects, such
as health, medical, military and penal institutions, the Internet,
and the role of social activity in the development of scientific
knowledge.
Sociological Imagination
A. Focus on how people are
influenced by other people
and by society.
B. Social forces are always at
play in our daily existence.
These social forces arise
from the society we are
part of.
Levels of analysis in sociology Micro sociology
and Macro sociology. Meso-sociology
 Microsociology is the detailed study of what
people say, do, and think moment by moment as
they go about their daily lives.
 Macrosociology focuses upon large-scale and
long-term social processes of organizations,
institutions, and broad social patterns.
 Meso-sociology: analysis of social phenomena
in between the micro- and macro- levels
Origins of Sociology
Founders
Auguste Comte and Positivism
1798-1857
 Recognized as father of sociology
 Coined the Term “Sociology”
 Believed social behavior had to be studied
scientifically.
 Positivism: using scientific observation
in the study of social behavior.
 Applying the Scientific Method to Social
World
 “Armchair Philosophy”
 (drawing conclusions from informal
observations of social life
 ) . He migrated from a small town to Paris.
The changes he himself experienced,
combined with those France underwent in
the revolution, led Comte to become
interested in the two interrelated issues:
social order (social static) and social
change (social dynamics).
 Compared society to the body- like a
body, society is composed of many
parts working together to promote its
well-being and survival.
 Coined Phrase “Survival of the
Fittest”
 Opposed social reform and believed
in the lower and higher forms of
society.
 Interfering is harmful to society.
 He was an Englishman and is
sometimes called second
founder of sociology.
 He too believed that society
operates under some fixed laws.
Herbert Spencer—Social Darwinism
1820-1903
 Believed that the Engine of Human
History is Class Conflict
 Karl Marx was a German. According
to him the key to human history is
Class Conflict.
 Not really a sociologist but wrote
widely about history, philosophy,
economics, political science.
 Because of his insights into the
relationship between the social
classes, he is claimed to be an early
 sociologist. He introduced one of the
major perspectives in sociology –
conflict perspective.
Karl Marx and Class Conflict
1818-1883
 Believed that society exist because of a
broad agreement among members of
society.
 As a result members of society are
dependent on one another.
 Studied how social forces affect behavior
 Identified “Social Integration”—Degree to
Which People are Tied to Social Group
 Studied suicide rates believed they very
depending on group characteristics.
 He was French. His primary goal was
of getting sociology recognized as a
separate academic discipline.
 His systematic study comparing
suicide rates among several
countries revealed an underlying
social factor: People were more likely
to commit suicide if their ties to
others in their communities were
weak.
Durkheim and Social Integration
1858-1917
 Religion is Central Force in Social
Change
 Protestant Ethic and Spirit of
Capitalism
 Research - Weber believed
the following:
 Sociology Should be Value-Free
(personal beliefs should not affect
research)
 Sociology Should be Objective
(neutral, not bias)
 Should put yourself in the shoes of
others.
 Max Weber was a German. He
used cross-cultural and
historical materials in order to
determine how
 extensively social groups affect
people’s orientations to life.
Max Weber and the Protestant Ethic
1864-1920
Sexism in Early Sociology
 Attitudes of the Time
 1800s Sex Roles Rigidly Defined
 Few People Educated Beyond
Basics
 Harriet Martineau
 Published Society in America
Before Durkheim and Weber
Were Born
 Her work was Ignored
Harriet Martineau
 Jane Addams and Social Reform
 Worked for the 8 hour work day
and laws against child labor.
 W. E. B. Du Bois and Race
Relations
 Used science and sociology to
disprove racist assumptions about
African Americans.
 Was largely ignored, until recently.
Sociology in North America
Ibn Khaldun
Ibn Khaldūn
(full name, Arabic: ‫عبد‬ ‫زيد‬ ‫أبو‬
‫الحضرمي‬ ‫خلدون‬ ‫بن‬ ‫محمد‬ ‫بن‬ ‫الرحمن‬ ,
Abū Zayd ‘Abdu r-Raḥmān bin
Muḥammad bin Khaldūn Al-Ḥaḍrami,
May 27, 1332 AD/732 AH – March 19,
1406 AD/808 AH) was an Arab Muslim
historiographer and historian, regarded
to be among the founding fathers of
modern historiography, sociology and
economics.
The Fields of Sociology
 Biosociology
 Occupations/Professions
 Collective Behaviour/Socioal
Movements
 Community
 Political Sociology
 Comparative Sociology/Macro
sociology Race/Ethnic/Minority
Relations
 Criminal Justice
 Religion
 Criminology/Delinquency
 Rural Sociology
 Cultural Sociology
 Small Groups
 Demography Social Change
 Development/Modernization
 Social Control
 Deviant Behaviour/Social
Disorganization
 Social Networks
 Economy and Society Social
Organizations/formal/complex
 Education Social Psychology
 Environmental Sociology
 Socialization
 Ethno methodology
 Sociological Practice/Social Policy
 History of Sociology/ Social Thought
 Sociology of Aging/Social
Gerontology
 Human Ecology Sociology of
Art/Literature
 Industrial Sociology
 Sociology of Knowledge
 International development/Third
World
 Sociology of Language/Social
Linguistics
 Law and Society
 Sociology of Markets
 Leisure/Sports/Recreation
 Sociology of Mental Health
 Marriage and the Family
 Sociology of Science
 Mass Communication/Public
Opinion
 Sociology of Sex and Gender
 Mathematical sociology
 Sociology of Work
 Medical Sociology
 Sociology of World Conflict
 Methodology: Qualitative
Approaches
 Stratification/Mobility
 Methodology: Quantitative
Approaches Theory
 Micro computing/Computer
Applications
 Urban Sociology
 Military Sociology
 Visual
CULTURE
 Culture is people’s way of life. It is
their pattern of behavior, which has
been created by human beings.
 Culture includes:
Intangible (non-material)
items like values, beliefs, norms,
language, and ideas (ideologies:
perception of reality) that govern the
way of life. The way we play our
roles.
+ Tangible things – material
objects. Human beings have
created this way of life, which
includes both material and non-
material objects. Hence some
Anthropologists call it as man- made
part of the environment.
Culture is an integrated
system of learned
behavior patterns that
are
characteristic of the
members of any given
society.
34
Material Elements Chart
transportation energy
communications
health banks research firms
Economic
Infrastructure
Social
Infrastructure
Financial and
Marketing
Infrastructure
Material Culture
education
housing
Some specific features of culture:
 Universality
 Variability
 Learned
 Shared
 Transmitted
 Changing
Universality
 Culture is universal. There is no society without
culture. As part of the cultures
 there are many aspects that are found in almost all
the societies. For example the institutions like
marriage and family, religion, education, polity,
economy, and sports are found all over the world.
 Societies have developed values, norms, beliefs, and
other patterns of behavior that govern the
 system of marriage and family. One could find such a
pattern all over the world, and the same is applicable
to religion, education, political behavior, economic
behavior, and so on.
Variability
 There is variability in the universals of culture.
By looking at the institution of marriage and
family one could see so much of variation in it
within Pakistan, notwithstanding the differences
in other societies.
 The arranged marriages, love marriages, exchange
marriages, marriages by purchase, marriages within as
well as outside the kin network, are all variations that are
found in Pakistan.
 Then one could see the differences in wedding
ceremonies all over the country. Joint families and
nuclear families, single earner families and dual earner
families, patriarchal families and patrilocal families and
matrilocal families are some other aspects reflecting the
variability of family in Pakistani society.
Learned
 Culture is learned through the process of interaction
with others. It is not inherited through the biological
process. We learn to talk, to walk, and to act as our
elders train us.
 Nature has given us the potential to talk but we
speak variety of languages, which are all created by
human beings and there is so much of variation
within as well as outside Pakistan. Also human being
have the capacity to learn a variety of languages.
Similarly other ways of life, which is culture, are
learned.
Shared
 Culture is not the property of one individual or of
a group. It is shared with other
 members of society. You are sharing T V
transmission with others, sharing a classroom
with
 others, sharing the road with others, and sharing
the knowledge with others. You are sharing
 culture with others because you are a social
being.
Transmitted:
 Culture does not end with the death of a person
or a group. During its lifetime that
 individual or group tries to pass on its culture to
the future generation. This is how every new crop
 of babies does not start from a scratch rather they
build on what they have already received. That
 is how culture grows and that is how our culture
becomes richer ad richer.
Changing
 Culture is continuously changing. The patterns of
behavior transmitted by one
 generation to another are continuously in the process
of modification for catering to the changing
 needs of time and demands of people. New
technologies are developed and are borrowed from
 other groups and societies. With the increase in the
contact between different societies the cultures
 are changing very fast and may be moving toward
some kind of global culture
Three similar terms: Culture,
Nation, and Society
 Culture: Shared way of life.
 Nation: A political entity within designated
borders.
 Society: The organized interaction of people in a
nation or within some other boundary.
Pakistan: nation and society, but may have many cultures.
Multicultural: Includes various ways of life that blend together.
Components of Culture
 Symbols
 Language
 Values
 Beliefs
 Norms
 Mores and Folkways
Symbols
 Anything that carries a particular meaning
recognized by people who share culture. Whistle,
flashing light, thumbs up are all symbols.
 These symbols are used as means of
communication and thereby become part of our
language. Even the buildings, dress, the flag, and
a type of color may be taken as symbols
indicating some aspect of human behavior as well
as society’s outlook. Red, green, white, blue,
pink, each of the colors stands for something in
the society
Language
 System of symbols that allows members of a
society to communicate with one another. May be
oral and these could be written words. We have
oral cultural traditions.
 Human beings have developed different alphabet
as part of written language. Language is the
major means of cultural transmission.
Values
 Culturally defined standards of desirability,
goodness, and beauty that serve as broad
guidelines for social living. What ought to be.
 Equal opportunity, Achievement or success, Material comfort,
Activity and work. Science, Freedom, Physical fitness, Health,
Punctuality. Wealth, Education, Competition and Merit. Honesty,
Dignity of labor, Patriotism. Justice and Democracy.
Environmental protection, Charity and Development.
Beliefs
 Specific statements that people hold to be true.
Values are broad principles that underlie beliefs.
 Values are abstract standard of goodness, while
beliefs are particular matters that individuals consider
to be
true or false
Norms
 Rules and expectations by which a society guides
the behavior of its members. These are the
shared expectations of the people that govern
their behavior.
 Proscriptive norms: Mandating what we should not
do. Forbidding from certain actions.
 Prescriptive norms: What we should do.
Mores and Folkways: W. G.
Sumner gave these concepts.
 Mores (MORE-ays): Society’s standards of proper
moral conduct. Such standards have been
considered as essential to maintaining a way of
life. These are the notions of right or wrong
developed by society.
 Violation of mores brings a strong reaction from
others.
 Folkways: Society’s customs for routine, casual
interaction. These are of less moral significance.
Examples can be: proper dress, appropriate
greetings, and common courtesy. People usually
ignore the violation of folkways.
“Ideal” culture and “Real” Culture
 Ideal culture: Social patterns that are mandated
by cultural values and norms. The ideal values
and norms, which are prevalent in the society.
 Real culture: Actual social patterns those only
approximate cultural expectations. The norms
and value that people actually follow. It can also
be how many people follow these cultural
patterns. Or how much a person observes a
cultural pattern. Since this can be explained in
numbers therefore it may also be called a
statistical norm.
Cultural Diversity
 There are many ways of life; hence there are
differences in culture. In one society there could be
differences in patterns of marriage and family,
patterns of education, patterns of worship, and
patterns of earning a living. One finds cultural
difference within the province and across the
provinces in Pakistan. Countries like Canada, which
are inhabited by immigrants, display a big cultural
diversity. People have migrated from all over the
globe to Canada and brought cultural differences with
them and in many cases are trying to continue with
them.
Culture by social class
 People often divide society in different social classes
and find that each class represents differences in their
norms, values, beliefs, attitudes, and thinking.
 These norms, values, and attitudes may relate to the
institutions of marriage and family, religion, education,
earning a living, or their political behavior, one could
find the differences
culture is often divided
 High culture: Cultural patterns that distinguish a
society’s elite.
 Popular culture: Cultural patterns those are
widespread among a society’s population.
 Culture of poverty: Cultural patterns shared by
the poor.
Sub-Culture
 Cultural patterns that set apart some segments of
a society’s population. Cluster of patterns which
both are related to the general culture of the
society yet distinguishable from it.
The example could be: student subculture,
business sub-culture
Multiculturalism
 A policy followed by some governments whereby
they recognize cultural diversity in the society and
promote the equality of all cultural traditions.
Canadian government is following such a policy.
Counter-Culture
 It is a subculture, which is in active opposition to
the dominant culture. Cultural patterns that
strongly oppose widely accepted patterns within a
society. Example could be of hippies, and drug
users.
Cultural change
 Cultural change is the process of alteration of
culture over time. Any difference in a particular
pattern between two points in time may be called
cultural change. This may be a change in the
family pattern, which is changing from ‘joint family
system’ to a ‘nuclear family system’ in Pakistani
society.
Cultural Lag
 All parts (elements) of culture do not change at
the same rate; some of them change faster than
the other.
For example material culture may change faster
than the non-material culture. We often see it is
difficult to change the habits quickly.
Causes of cultural change
 Inventions: The process of creating new cultural elements out of the
existing(wheel)
 Discovery: It is the process of finding that already exists.
 Diffusion: It means the spread of cultural traits from one society to another
 Ethnocentrism: The practice of judging other’s culture by the standards of
one’s own culture. People consider their own culture as superior to
others and apply their standards for evaluating the patterns of behavior of others.
 Xeno-centrism: Considering other’s culture as superior to one’s
own.
Causes of cultural change continue
 Cultural relativism: The practice of judging a culture by its own
standards; a particular pattern of behavior is right or
wrong as it is declared by the people who follow it. the
same practice may be useful for one group and may be harmful for the other
in the same society.
 global culture
 The global economy: the flow of goods.
 Global communication: the flow of information.
 Global migration: the flow of people.
 Culture and Human Freedom
 THE END

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Sociology 1 intoduction

  • 1. Course cod: Class: BBA 3 Course: BA2307 Sociology Semester: Session :01 Instructor. JALIL AHMED THEBO Faculty member HRM. Email: jalilthebo@lrk.szabist.edu.pk Reference Book Introduction to Psychology, Atkinson & Hilgard.
  • 3. Sociology:  Sociology: scientific or systematic study of human social behavior 1. Shows how people act and react 2. What characteristics of groups and societies are 3. How these social events affect people
  • 4. A Dictionary Defines  Sociology as the systematic study of society and social interaction.  The first social scientist to use the term sociology was a Frenchman by the name of Auguste Comte who lived from 1798-1857. As coined by Comte, the term sociology is a combination of two words  The first part of the term is a Latin, Socius - that may variously mean Society association togetherness or companionship.  The other word, logos, is of Greek origin-study
  • 5.
  • 6.  Ginsberg (“The Study of Society”, 1939): “Sociology may be defined as the study of society; that is of the web of human interactions and relationships”.  Sugarman (“Sociology”, 1968): “Sociology is the objective study of human behaviour in so far as it is affected by the fact that people live in groups”  Giner (“Sociology”, 1972): “The purpose of Sociology is the scientific study of human society through the investigation of people’s social behaviour”.
  • 7. General intro  sociology is the study of society.  It is a social science which uses various methods of empirical investigation[1] and critical analysis[2] to develop a body of knowledge about human social activity.  For many sociologists the goal is to conduct research which may be applied directly to social policy and welfare, while others focus primarily on refining the theoretical understanding of social processes.  subject matter ranges from the micro level of individual agency and interaction to the macrolevel of systems and the social structure.[3]The traditional focuses of sociology have included social stratification, social class, culture, social mobility, religion, secularisation, law, and deviance.  As all spheres of human activity are affected by the interplay between social structure and individual agency, sociology has gradually expanded its focus to further subjects, such as health, medical, military and penal institutions, the Internet, and the role of social activity in the development of scientific knowledge.
  • 8. Sociological Imagination A. Focus on how people are influenced by other people and by society. B. Social forces are always at play in our daily existence. These social forces arise from the society we are part of.
  • 9. Levels of analysis in sociology Micro sociology and Macro sociology. Meso-sociology  Microsociology is the detailed study of what people say, do, and think moment by moment as they go about their daily lives.  Macrosociology focuses upon large-scale and long-term social processes of organizations, institutions, and broad social patterns.  Meso-sociology: analysis of social phenomena in between the micro- and macro- levels
  • 11. Auguste Comte and Positivism 1798-1857  Recognized as father of sociology  Coined the Term “Sociology”  Believed social behavior had to be studied scientifically.  Positivism: using scientific observation in the study of social behavior.  Applying the Scientific Method to Social World  “Armchair Philosophy”  (drawing conclusions from informal observations of social life  ) . He migrated from a small town to Paris. The changes he himself experienced, combined with those France underwent in the revolution, led Comte to become interested in the two interrelated issues: social order (social static) and social change (social dynamics).
  • 12.  Compared society to the body- like a body, society is composed of many parts working together to promote its well-being and survival.  Coined Phrase “Survival of the Fittest”  Opposed social reform and believed in the lower and higher forms of society.  Interfering is harmful to society.  He was an Englishman and is sometimes called second founder of sociology.  He too believed that society operates under some fixed laws. Herbert Spencer—Social Darwinism 1820-1903
  • 13.  Believed that the Engine of Human History is Class Conflict  Karl Marx was a German. According to him the key to human history is Class Conflict.  Not really a sociologist but wrote widely about history, philosophy, economics, political science.  Because of his insights into the relationship between the social classes, he is claimed to be an early  sociologist. He introduced one of the major perspectives in sociology – conflict perspective. Karl Marx and Class Conflict 1818-1883
  • 14.  Believed that society exist because of a broad agreement among members of society.  As a result members of society are dependent on one another.  Studied how social forces affect behavior  Identified “Social Integration”—Degree to Which People are Tied to Social Group  Studied suicide rates believed they very depending on group characteristics.  He was French. His primary goal was of getting sociology recognized as a separate academic discipline.  His systematic study comparing suicide rates among several countries revealed an underlying social factor: People were more likely to commit suicide if their ties to others in their communities were weak. Durkheim and Social Integration 1858-1917
  • 15.  Religion is Central Force in Social Change  Protestant Ethic and Spirit of Capitalism  Research - Weber believed the following:  Sociology Should be Value-Free (personal beliefs should not affect research)  Sociology Should be Objective (neutral, not bias)  Should put yourself in the shoes of others.  Max Weber was a German. He used cross-cultural and historical materials in order to determine how  extensively social groups affect people’s orientations to life. Max Weber and the Protestant Ethic 1864-1920
  • 16. Sexism in Early Sociology  Attitudes of the Time  1800s Sex Roles Rigidly Defined  Few People Educated Beyond Basics  Harriet Martineau  Published Society in America Before Durkheim and Weber Were Born  Her work was Ignored Harriet Martineau
  • 17.  Jane Addams and Social Reform  Worked for the 8 hour work day and laws against child labor.  W. E. B. Du Bois and Race Relations  Used science and sociology to disprove racist assumptions about African Americans.  Was largely ignored, until recently. Sociology in North America
  • 18. Ibn Khaldun Ibn Khaldūn (full name, Arabic: ‫عبد‬ ‫زيد‬ ‫أبو‬ ‫الحضرمي‬ ‫خلدون‬ ‫بن‬ ‫محمد‬ ‫بن‬ ‫الرحمن‬ , Abū Zayd ‘Abdu r-Raḥmān bin Muḥammad bin Khaldūn Al-Ḥaḍrami, May 27, 1332 AD/732 AH – March 19, 1406 AD/808 AH) was an Arab Muslim historiographer and historian, regarded to be among the founding fathers of modern historiography, sociology and economics.
  • 19. The Fields of Sociology  Biosociology  Occupations/Professions  Collective Behaviour/Socioal Movements  Community  Political Sociology  Comparative Sociology/Macro sociology Race/Ethnic/Minority Relations  Criminal Justice  Religion  Criminology/Delinquency  Rural Sociology  Cultural Sociology  Small Groups  Demography Social Change  Development/Modernization  Social Control  Deviant Behaviour/Social Disorganization  Social Networks  Economy and Society Social Organizations/formal/complex
  • 20.  Education Social Psychology  Environmental Sociology  Socialization  Ethno methodology  Sociological Practice/Social Policy  History of Sociology/ Social Thought  Sociology of Aging/Social Gerontology  Human Ecology Sociology of Art/Literature  Industrial Sociology  Sociology of Knowledge  International development/Third World  Sociology of Language/Social Linguistics  Law and Society  Sociology of Markets  Leisure/Sports/Recreation  Sociology of Mental Health  Marriage and the Family  Sociology of Science  Mass Communication/Public Opinion  Sociology of Sex and Gender  Mathematical sociology  Sociology of Work  Medical Sociology  Sociology of World Conflict  Methodology: Qualitative Approaches  Stratification/Mobility  Methodology: Quantitative Approaches Theory  Micro computing/Computer Applications  Urban Sociology  Military Sociology  Visual
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
  • 29.
  • 30.
  • 31.
  • 32.
  • 33. CULTURE  Culture is people’s way of life. It is their pattern of behavior, which has been created by human beings.  Culture includes: Intangible (non-material) items like values, beliefs, norms, language, and ideas (ideologies: perception of reality) that govern the way of life. The way we play our roles. + Tangible things – material objects. Human beings have created this way of life, which includes both material and non- material objects. Hence some Anthropologists call it as man- made part of the environment. Culture is an integrated system of learned behavior patterns that are characteristic of the members of any given society.
  • 34. 34 Material Elements Chart transportation energy communications health banks research firms Economic Infrastructure Social Infrastructure Financial and Marketing Infrastructure Material Culture education housing
  • 35. Some specific features of culture:  Universality  Variability  Learned  Shared  Transmitted  Changing
  • 36. Universality  Culture is universal. There is no society without culture. As part of the cultures  there are many aspects that are found in almost all the societies. For example the institutions like marriage and family, religion, education, polity, economy, and sports are found all over the world.  Societies have developed values, norms, beliefs, and other patterns of behavior that govern the  system of marriage and family. One could find such a pattern all over the world, and the same is applicable to religion, education, political behavior, economic behavior, and so on.
  • 37. Variability  There is variability in the universals of culture. By looking at the institution of marriage and family one could see so much of variation in it within Pakistan, notwithstanding the differences in other societies.  The arranged marriages, love marriages, exchange marriages, marriages by purchase, marriages within as well as outside the kin network, are all variations that are found in Pakistan.  Then one could see the differences in wedding ceremonies all over the country. Joint families and nuclear families, single earner families and dual earner families, patriarchal families and patrilocal families and matrilocal families are some other aspects reflecting the variability of family in Pakistani society.
  • 38. Learned  Culture is learned through the process of interaction with others. It is not inherited through the biological process. We learn to talk, to walk, and to act as our elders train us.  Nature has given us the potential to talk but we speak variety of languages, which are all created by human beings and there is so much of variation within as well as outside Pakistan. Also human being have the capacity to learn a variety of languages. Similarly other ways of life, which is culture, are learned.
  • 39. Shared  Culture is not the property of one individual or of a group. It is shared with other  members of society. You are sharing T V transmission with others, sharing a classroom with  others, sharing the road with others, and sharing the knowledge with others. You are sharing  culture with others because you are a social being.
  • 40. Transmitted:  Culture does not end with the death of a person or a group. During its lifetime that  individual or group tries to pass on its culture to the future generation. This is how every new crop  of babies does not start from a scratch rather they build on what they have already received. That  is how culture grows and that is how our culture becomes richer ad richer.
  • 41. Changing  Culture is continuously changing. The patterns of behavior transmitted by one  generation to another are continuously in the process of modification for catering to the changing  needs of time and demands of people. New technologies are developed and are borrowed from  other groups and societies. With the increase in the contact between different societies the cultures  are changing very fast and may be moving toward some kind of global culture
  • 42. Three similar terms: Culture, Nation, and Society  Culture: Shared way of life.  Nation: A political entity within designated borders.  Society: The organized interaction of people in a nation or within some other boundary. Pakistan: nation and society, but may have many cultures. Multicultural: Includes various ways of life that blend together.
  • 43. Components of Culture  Symbols  Language  Values  Beliefs  Norms  Mores and Folkways
  • 44. Symbols  Anything that carries a particular meaning recognized by people who share culture. Whistle, flashing light, thumbs up are all symbols.  These symbols are used as means of communication and thereby become part of our language. Even the buildings, dress, the flag, and a type of color may be taken as symbols indicating some aspect of human behavior as well as society’s outlook. Red, green, white, blue, pink, each of the colors stands for something in the society
  • 45. Language  System of symbols that allows members of a society to communicate with one another. May be oral and these could be written words. We have oral cultural traditions.  Human beings have developed different alphabet as part of written language. Language is the major means of cultural transmission.
  • 46. Values  Culturally defined standards of desirability, goodness, and beauty that serve as broad guidelines for social living. What ought to be.  Equal opportunity, Achievement or success, Material comfort, Activity and work. Science, Freedom, Physical fitness, Health, Punctuality. Wealth, Education, Competition and Merit. Honesty, Dignity of labor, Patriotism. Justice and Democracy. Environmental protection, Charity and Development.
  • 47. Beliefs  Specific statements that people hold to be true. Values are broad principles that underlie beliefs.  Values are abstract standard of goodness, while beliefs are particular matters that individuals consider to be true or false
  • 48. Norms  Rules and expectations by which a society guides the behavior of its members. These are the shared expectations of the people that govern their behavior.  Proscriptive norms: Mandating what we should not do. Forbidding from certain actions.  Prescriptive norms: What we should do.
  • 49. Mores and Folkways: W. G. Sumner gave these concepts.  Mores (MORE-ays): Society’s standards of proper moral conduct. Such standards have been considered as essential to maintaining a way of life. These are the notions of right or wrong developed by society.  Violation of mores brings a strong reaction from others.  Folkways: Society’s customs for routine, casual interaction. These are of less moral significance. Examples can be: proper dress, appropriate greetings, and common courtesy. People usually ignore the violation of folkways.
  • 50. “Ideal” culture and “Real” Culture  Ideal culture: Social patterns that are mandated by cultural values and norms. The ideal values and norms, which are prevalent in the society.  Real culture: Actual social patterns those only approximate cultural expectations. The norms and value that people actually follow. It can also be how many people follow these cultural patterns. Or how much a person observes a cultural pattern. Since this can be explained in numbers therefore it may also be called a statistical norm.
  • 51. Cultural Diversity  There are many ways of life; hence there are differences in culture. In one society there could be differences in patterns of marriage and family, patterns of education, patterns of worship, and patterns of earning a living. One finds cultural difference within the province and across the provinces in Pakistan. Countries like Canada, which are inhabited by immigrants, display a big cultural diversity. People have migrated from all over the globe to Canada and brought cultural differences with them and in many cases are trying to continue with them.
  • 52. Culture by social class  People often divide society in different social classes and find that each class represents differences in their norms, values, beliefs, attitudes, and thinking.  These norms, values, and attitudes may relate to the institutions of marriage and family, religion, education, earning a living, or their political behavior, one could find the differences
  • 53. culture is often divided  High culture: Cultural patterns that distinguish a society’s elite.  Popular culture: Cultural patterns those are widespread among a society’s population.  Culture of poverty: Cultural patterns shared by the poor.
  • 54. Sub-Culture  Cultural patterns that set apart some segments of a society’s population. Cluster of patterns which both are related to the general culture of the society yet distinguishable from it. The example could be: student subculture, business sub-culture
  • 55. Multiculturalism  A policy followed by some governments whereby they recognize cultural diversity in the society and promote the equality of all cultural traditions. Canadian government is following such a policy.
  • 56. Counter-Culture  It is a subculture, which is in active opposition to the dominant culture. Cultural patterns that strongly oppose widely accepted patterns within a society. Example could be of hippies, and drug users.
  • 57. Cultural change  Cultural change is the process of alteration of culture over time. Any difference in a particular pattern between two points in time may be called cultural change. This may be a change in the family pattern, which is changing from ‘joint family system’ to a ‘nuclear family system’ in Pakistani society.
  • 58. Cultural Lag  All parts (elements) of culture do not change at the same rate; some of them change faster than the other. For example material culture may change faster than the non-material culture. We often see it is difficult to change the habits quickly.
  • 59. Causes of cultural change  Inventions: The process of creating new cultural elements out of the existing(wheel)  Discovery: It is the process of finding that already exists.  Diffusion: It means the spread of cultural traits from one society to another  Ethnocentrism: The practice of judging other’s culture by the standards of one’s own culture. People consider their own culture as superior to others and apply their standards for evaluating the patterns of behavior of others.  Xeno-centrism: Considering other’s culture as superior to one’s own.
  • 60. Causes of cultural change continue  Cultural relativism: The practice of judging a culture by its own standards; a particular pattern of behavior is right or wrong as it is declared by the people who follow it. the same practice may be useful for one group and may be harmful for the other in the same society.  global culture  The global economy: the flow of goods.  Global communication: the flow of information.  Global migration: the flow of people.  Culture and Human Freedom