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Case Study: Samsung Asia Challenge Which Samsung products were bloggers talking about in Singapore? Who were the most influential bloggers that shared an interest in Samsung? “Having a pulse on the online conversations found in the blogosphere is critical for forming an accurate picture of what our customers - past, current and future - think and want about our products.” Daniel Goh, PR and Online Manager, Samsung Asia Solution Use JamiQ to monitor the social media and discover what is being said about of Samsung in Singapore. Identify the top 10 most influential bloggers that have an interest in Samsung. Results Samsung incorporated JamiQ’s findings and feedback into planning for the coming year, identifying critical focus areas. Stronger and more targeted engagement of bloggers in Singapore.

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JamiQ Case Studies

  • 1. Case Study: Samsung Asia Challenge Which Samsung products were bloggers talking about in Singapore? Who were the most influential bloggers that shared an interest in Samsung? “Having a pulse on the online conversations found in the blogosphere is critical for forming an accurate picture of what our customers - past, current and future - think and want about our products.” Daniel Goh, PR and Online Manager, Samsung Asia Solution Use JamiQ to monitor the social media and discover what is being said about of Samsung in Singapore. Identify the top 10 most influential bloggers that have an interest in Samsung. Results Samsung incorporated JamiQ’s findings and feedback into planning for the coming year, identifying critical focus areas. Stronger and more targeted engagement of bloggers in Singapore.