2. What is Appspire.me?
• Service marketing company
• Markets and advertises
new mobile apps—free
and paid
• Optimizes views and downloads in app stores
• Uses app marketing strategies & staff of experts
and professionals
4. Features & Services
• Research
o Market
o Competitive
• Optimization
o Content writing
o App description
• Creation
o Custom designs
o Link bait
5. Features & Services con’t
• Management
o Press releases
o PR outreach
o Reputation
o Reviews
• Reporting
o Data/stats
• …and more!
6. Benefits & Drawbacks
Benefits
• Expansive services:
research, creation, mgmt
• Expert help & connections in
relevant fields
• Transparency in results
• Money back & rank
guarantees
Drawbacks
•Expensive
•Must spend more to get
more
•Maintaining results not
guaranteed
7. Discussion Questions
• Why might Appspire.me’s services be
unnecessary for an app to be successful?
• Do you think it is more or less advantageous
for companies like Appspire.me to rely
significantly on intangible competencies and
abilities?
Notas del editor
Appspire.me is a service company that helps mobile app creators market and advertise to maximize their views and downloads. “ At APPSPIRE.me, our main goal is to maximize your download statistics as dramatically as possible. We have proven, tested app marketing strategies to achieve this goal, and we have an in-house staff of experienced professionals who will work directly with you. Whether you have a game, business, social networking, or news app, we have a packaged app marketing plan that will guarantee results or your money back. Let us Appspire you!”
Customers buy packages optimized for different wants/objectives. Suggested: One time or Monthly package with Ad package for organic exposure via media outlets and word-of-mouth and exposure in app store Monthly: in it for the long haul (3 mos) One time: companies with new apps trying to build a strong foundation. Suggested with the Advertising package. Advertising: guaranteed Top 50 in app markets (Free apps only) App launch: 6 month campaign for brand new apps ready for launch Web design: companies who want a website to help support their marketing efforts, answer customer support questions, and build a community around their app Marketing videos: companies trying to increase the effectiveness of their marketing efforts
Upon receiving your first payment, your account manager will setup a client center account in which you will receive updates on your campaign and reporting as it becomes available. After completing the review submission service, we will upload the app review sites to your client center account. Clients have one point of contact throughout the marketing or advertising campaign. That dedicated account manager will be able to answer any of your questions via email or by phone during regular office hours.