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Creating Content
To Grow Your
Authority Online
with
Jenish Pandya
3 Steps
1. Idea Generation
& Content Planning
2. Writing Content &
Optimising For SEO
3. Generating Leads
& Sales
Idea Generation
Simple As…
1. Read & Consume Content Be it
Text/Audio/Video
2. Identify The Interesting And
Catchy Headlines
3. Substitute The Keywords
Examples
How To ____ That Drives ____
How To ____ in [#] easy steps
[#] Amazing ____ To Try Right Now
[#] Insane ____ That Will Give You ____
[#] Amazing ____ To Try Right Now
[#] Insane ____ That Will Give You ____
Should You Create ____ To ____?
Why You Need To ____ For ____
___ VS ___ : Which Do You Need?
___ VS ___ : Which Is Really Better?
Content Plan
Keep It Simple
On [Date], I Jenish Pandya will
publish a [Post Type] titled
[Potential Heading] about
[Category] and offer [Lead
Magnet] to generate leads.
Rinse and Repeat,
Excel Spreadsheet will be sent out
Writing Content
Free Writing
Write Title At The Top
Write Continuously
Without Pausing
Without Checking For Mistakes
Without Correcting
Just Keep on Writing
Whatever That Pops In Your Mind
Write For A Fixed Time
Ready
Set
Go
Search Engine
Optimisation
Be Found
Learn the basics of good SEO
but don’t obsess about it
 Headline/Title
 Link/URL
 Meta Description
 Content of the body
 Sub Headings
 Image Attributes
Keyword should be in:
Lead Generation
Be Relevant
Offer a Generic Lead Magnet
Throughout The Site
Under Every Blog Post Offer
a Relevant Lead Magnet To
The Post
Example: Content Planning
LM - Excel Spreadsheet
Generate Sales
Raving Fans
1. Build A Relationship
2. Give Before You Take
3. Remember the 3-1 Rule
Use an AutoResponder
service to Automate
3 Steps
1. Idea Generation
& Content Planning
2. Writing Content &
Optimising For SEO
3. Generating Leads
& Sales
JenishPandya.Com

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Creating content to grow your authority online

  • 1. Creating Content To Grow Your Authority Online with Jenish Pandya
  • 2.
  • 3.
  • 4. 3 Steps 1. Idea Generation & Content Planning 2. Writing Content & Optimising For SEO 3. Generating Leads & Sales
  • 5.
  • 7. Simple As… 1. Read & Consume Content Be it Text/Audio/Video 2. Identify The Interesting And Catchy Headlines 3. Substitute The Keywords
  • 8. Examples How To ____ That Drives ____ How To ____ in [#] easy steps [#] Amazing ____ To Try Right Now [#] Insane ____ That Will Give You ____ [#] Amazing ____ To Try Right Now [#] Insane ____ That Will Give You ____ Should You Create ____ To ____? Why You Need To ____ For ____ ___ VS ___ : Which Do You Need? ___ VS ___ : Which Is Really Better?
  • 10. Keep It Simple On [Date], I Jenish Pandya will publish a [Post Type] titled [Potential Heading] about [Category] and offer [Lead Magnet] to generate leads. Rinse and Repeat, Excel Spreadsheet will be sent out
  • 12. Free Writing Write Title At The Top Write Continuously Without Pausing Without Checking For Mistakes Without Correcting Just Keep on Writing Whatever That Pops In Your Mind Write For A Fixed Time
  • 15. Be Found Learn the basics of good SEO but don’t obsess about it  Headline/Title  Link/URL  Meta Description  Content of the body  Sub Headings  Image Attributes Keyword should be in:
  • 17. Be Relevant Offer a Generic Lead Magnet Throughout The Site Under Every Blog Post Offer a Relevant Lead Magnet To The Post Example: Content Planning LM - Excel Spreadsheet
  • 19. Raving Fans 1. Build A Relationship 2. Give Before You Take 3. Remember the 3-1 Rule Use an AutoResponder service to Automate
  • 20.
  • 21. 3 Steps 1. Idea Generation & Content Planning 2. Writing Content & Optimising For SEO 3. Generating Leads & Sales
  • 22.