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DiscoverHerts
Magazine Pitch
Purpose
• To inform people about small musicians in Hertfordshire.
• To promote local music events.
• To educate people on different styles/genres of music.
Competition:
-Billard
• American music magazine which is published
weekly.
• Competition as my magazine will be published
monthly
• My magazine will help small artists across
Hertfordshire be able to gain a platform in the
music industry.
• Has a purpose of helping these small artists.
Competition:
-Hertfordshire Life
• Similar target audience- both targeted towards
people In Hertfordshire.
• Only has a small section for music whereas mine
will be more in depth.
• My magazine will help small artists across
Hertfordshire be able to gain a platform in the
music industry.
• Has a purpose of helping these small artists.
Competition:
-Classical Music
• Only talks about classical music so target
audience will be limited.
• I will talk about multiple genres and educate my
audience on each genre.
Content:
• Serif font- looks professional
• Neutral colour scheme
• Each page will have its own design to express the
artists genre
• Sans serif font for text as it’s a modern font and
will appeal to younger audience
Distribution and marketing:
• For my online magazine, I plan on having it distributed on my website
which will be easily accessible for my target audience.
• For my print magazine, I plan on having it distributed in news agents and
local shops of Hertfordshire.
• I plan to market it on all social media platforms.
Target audience:
• For my magazine I have an age demographic of 15-50.
• I will have a primary audience targeting people aged 15-
26
• I will also have a secondary target audience for people
aged 30-50.
• My magazine will be aimed at all genders and ethnicity
groups, as Hertfordshire is a diverse area.
Form and production:
• My magazine is an online and print magazine which will come to around 40 pages
long.
• My magazine will be produced every 2 weeks.
• My magazine will have a monthly subscription on my website for £7.89 each month
or you can buy my magazine individually for £4.49 per issue.
• I am suitable for publishing this magazine in the industry as I offer a lot more content
and information then other magazines and will help the small artists become more
confident and gain a greater platform.
Conclusion:
• Meets all the requirements
• This magazine should be a success as I have found a gap in the market where my
magazine will strive.
Any Questions?

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DiscoverHerts presentation.pptx

  • 2. Purpose • To inform people about small musicians in Hertfordshire. • To promote local music events. • To educate people on different styles/genres of music.
  • 3. Competition: -Billard • American music magazine which is published weekly. • Competition as my magazine will be published monthly • My magazine will help small artists across Hertfordshire be able to gain a platform in the music industry. • Has a purpose of helping these small artists.
  • 4. Competition: -Hertfordshire Life • Similar target audience- both targeted towards people In Hertfordshire. • Only has a small section for music whereas mine will be more in depth. • My magazine will help small artists across Hertfordshire be able to gain a platform in the music industry. • Has a purpose of helping these small artists.
  • 5. Competition: -Classical Music • Only talks about classical music so target audience will be limited. • I will talk about multiple genres and educate my audience on each genre.
  • 6. Content: • Serif font- looks professional • Neutral colour scheme • Each page will have its own design to express the artists genre • Sans serif font for text as it’s a modern font and will appeal to younger audience
  • 7. Distribution and marketing: • For my online magazine, I plan on having it distributed on my website which will be easily accessible for my target audience. • For my print magazine, I plan on having it distributed in news agents and local shops of Hertfordshire. • I plan to market it on all social media platforms.
  • 8. Target audience: • For my magazine I have an age demographic of 15-50. • I will have a primary audience targeting people aged 15- 26 • I will also have a secondary target audience for people aged 30-50. • My magazine will be aimed at all genders and ethnicity groups, as Hertfordshire is a diverse area.
  • 9. Form and production: • My magazine is an online and print magazine which will come to around 40 pages long. • My magazine will be produced every 2 weeks. • My magazine will have a monthly subscription on my website for £7.89 each month or you can buy my magazine individually for £4.49 per issue. • I am suitable for publishing this magazine in the industry as I offer a lot more content and information then other magazines and will help the small artists become more confident and gain a greater platform.
  • 10. Conclusion: • Meets all the requirements • This magazine should be a success as I have found a gap in the market where my magazine will strive.