2. Problem
Specialty retail market is lacking, with no
stores catered only for green products
Physical retail is diminishing while
ecommerce platforms are booming
Sustainable tech is the new buzzword, but
with no one stop shop to find products
3. Solution
An online retail channel where the
experience is optimized only for green
consumers
OPTIMIZE
the experience
DELIGHT
the customer
RETAIN
future buyers
5. Market Size
60M
47M
12K
TARGETED CONSUMERS (US ONLY)
INTERNET CONSUMERS WEB TRAFFIC
Total Available Market
Based on US population figures
and consumer statistics
78% of consumers
purchase via Internet
From released Cisco Research
500 possible sales
Assuming industry average of
4% conversion rate from MaiUp
7. Business Model
We take a 10% commission per sale, handle
electronic logistics, and private label
additional products
12K
$3
$30
WEB TRAFFIC
AVERAGE FEE
PRIVATE LABEL MARGIN
Assuming industry average of
4% conversion rate from MaiUp
JaxWorks – research from
4 major retailers
Sales confirmed via IndieGoGo
500 possible sales
$30 per purchase
75% (30/40)