The document discusses Microsoft's data and AI solutions for powering an organization's entire data estate from on-premises to the cloud. It highlights that 80% of organizations now adopt cloud-first strategies and AI investment increased 300% in 2017. Microsoft offers a modern data estate with security, performance, and flexibility to analyze data across warehouses, lakes, and databases on hybrid environments spanning on-premises, private cloud and public cloud. Key products highlighted include SQL Server, Azure data services, Power BI and various cloud services.
9. T H E M O D E R N
D A T A E S T A T E
Security and PerformanceFlexibility of choiceReason over any data, anywhere
Data warehouses
Data lakes
Operational databases
HYBRID
On-premises
Private cloud
Cloud
Data warehouses
Data lakes
Operational databases
10. T H E M O D E R N
D A T A E S T A T E
Security and PerformanceFlexibility of choiceReason over any data, anywhere
SQL Server
Data warehouses #1 TPC-H performance
Operational databases Industry leader 4 years in a row
Only commercial DB
with AI built-in
R
0
50
100
150
Vulnerabilities
SQL Server
Most secure
over last 7 years
Any language, any
platform, anywhere
MULTIJAVA
Microsoft’s on-premises solution
1/10th the cost of Oracle
Data lakes T-SQL query over any data
11. End-to-end mobile BI
on any device
Choice of platform
and language
Most secure
over the last 7 years
0
20
40
60
80
100
120
140
160
180
200
Vulnerabilities(2010-2016)
A fraction of the cost
Self-serviceBIperuser
Only commercial DB
with AI built-in
Microsoft Tableau Oracle
$120
$480
$2,230
Industry-leading
performance
1/10
Most consistent data platform
#1 OLTP performance
#1 DW performance
#1 price/performance
T-SQL
Java
C/C++
C#/VB.NET
PHP
Node.js
Python
Ruby
R
R and Python +
in-memory at massive scale
Native T-SQL scoring
S Q L S E R V E R 2 0 1 7
I N D U S T R Y - L E A D I N G P E R F O R M A N C E A N D S E C U R I T Y N O W O N L I N U X A N D D O C K E R
Private cloud Public cloud
In-memory across all workloads
1/10th the cost of Oracle
12. I N D U S T R Y L E A D I N G TC O
A V O I D E X P E N S I V E O R A C L E A D D - O N S W I T H B U I L T - I N F E A T U R E S
$320K
SQL Server
BUSINESS INTELLIGENCE
DATA WAREHOUSING
OLTP
ETL
11.7x
more
$640,000$803,000$1,272,000$3,433,000$3,745,000
Everything
built-inMOBILE BI & SELF-SERVICE BI
#1 TPC-H—DW
INDUSTRY LEADER—OLTP
BUILT-IN ETL
R SERVERIN-DB ADVANCED ANALYTICS
13. L E A D E R I N
O P E R A T I O N A L D A T A B A S E M A N A G E M E N T S Y S T E M S
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Leader in BI and
analytics platforms
Leader in data management
solutions for analytics
14. N E W F E AT U R E S I N
S Q L S E R V E R 2 0 1 7
Support for graph data and queries
Advanced Machine Learning with R & Python
Native T-SQL scoring
Adaptive Query Processing and Automatic Plan Correction
Cross Platform HA (OS level redundancy)
15. T H E M O D E R N
D A T A E S T A T E
Security and PerformanceFlexibility of choiceReason over any data, anywhere
Data warehouses
Data lakes
Operational databases
HYBRID
On-premises
Private cloud
Cloud
Data warehouses
Data lakes
Operational databases
16. T H E M O D E R N
D A T A E S T A T E
Security and performanceFlexibility of choiceReason over any data, anywhere
Azure data services
Data warehouses
Operational databases
AI built-in
R
Any language, any
platform, anywhere
JAVA
Microsoft’s cloud solution
Data lakes
2x the global reach
70% faster than competition Industry leading SLAs
99.9% SLA
More certifications
than any other cloud
Azure SQL Database Azure Cosmos DB
Azure SQL Data Warehouse
Azure Data Lake, HDInsight
17. C L O U D - F I R S T A P P R O A C H B R E E D S FA S T E R I N N O V AT I O N
Across customer base
Continuous
enhancements
SQL SQL SQL SQL
New innovations
18. Scales
on the fly
Learns
& adapts
Works in your
environment
Secures
& protects
Enables
multi-tenant
SaaS apps
Realize automatic
performance
improvements
Change performance
levels and storage
without downtime
Easily manage
multi-tenant apps
database isolation
Develop your app
with the tools and
platforms you prefer
Build security-enhanced
apps with industry-
leading compliance
A Z U R E S Q L D ATA B A S E
T H E I N T E L L I G E N T C L O U D D A T A B A S E F O R A P P D E V E L O P E R S
19. T H E M I C R O S O F T A Z U R E A D V A N T A G E
Azure SQL Database is the preferred choice
True, fully-managed DBaaS
Identical code base provides the best cloud
destination for SQL Server workloads
Change service tiers, performance levels, and storage
dynamically with minimal downtime
Active geo-replication with a <5s RPO
Guaranteed 99.99% SLA
Microsoft Azure Amazon Web Services
Unified
development
and dev-ops
Consistent
data platform
Integrated
management
and security
Common
identity
Connected
infrastructure
X
X
X
X
20. S T R E A M L I N I N G Y O U R
J O U R N E Y TO T H E C LO U D
21. Database
Migration Ser vice
Azure SQL Database
Managed Instance
Azure Hybrid Benefit
for SQL Ser ver
Seamless and reliable migration at scale
Lift and shift migration to the cloud
with no code changes
Maximize current on-premises
license investments NEW
22. S Q L P A A S C O S T C O M P A R I S O N V S . A W S R D S
Azure SQL DB Managed Instance General
Purpose is 33% cheaper than AWS RDS SE
(Single-AZ) at list prices
Azure SQL DB Managed Instance Business
Critical is 46% cheaper than AWS RDS EE
(Multi-AZ) at list prices
Azure SQL DB
General Purpose
Note: On-Demand Prices for a Managed Instance price. Pricing accessed on October 2, 2017. US East 2. Comparable AWS RDS is db.r3.2xlarge. AWS Prices based on US East (Virginia).
AWS RDS EE
Multi-AZ (List)
Azure SQL DB
Business Critical
$3.02/hr
$2.02/hr
$10.0/hr
$5.44/hr
33% savings
vs. AWS
AWS RDS SE
Single-AZ (List)
46% savings
vs. AWS
23. S Q L I A A S C O S T C O M P A R I S O N V S . A W S
Azure will always be cheaper for SQL on
IaaS for customers with Software Assurance
on Windows Server and SQL Server
These customers can combine both the
hybrid use benefit for SQL and Windows
for best savings
Enterprise Edition
on Azure
(Hybrid Use
Benefit Pricing)
Standard Edition on
Azure (Hybrid Use
Benefit Pricing)
Enterprise Edition on
AWS EC2 (SQL
License Mobility)
Standard Edition on
AWS EC2 (SQL
License Mobility)
Note: On-Demand Prices for a D13 v2 VM. Pricing accessed on October 2, 2017. US East 2. Comparable AWS VM is r3.2xlarge. AWS Prices based on US East (Virginia). Savings analysis assumes that customer
is paying software assurance on SQL Server. Does not include SA for Windows Server as those costs are fairly negligible - $164 per 2-core license for WS DC, and $23 for Standard (OLP, NL).
$1.932/hr
$2.379/hr
19% savings
vs. AWS
32% savings
vs. AWS
$0.946/hr
$1.393/hr
24. Work in the DB of your choice
Create with built-in high availability
Set up in minutes, scale on the fly
Sustain performance with adaptive improvements
Rest easy with unparalleled security
Standard tier PREVIEW
A Z U R E D A T A B A S E F O R
M Y S Q L A N D P O S T G R E S Q L
25. Multi-model data with your favorite API
Elastically scale storage and throughput
Multiple, well-defined consistency levels
Millisecond latency at the 99th percentile
Industry-leading SLAs
Table API
A Z U R E C O S M O S D B
G L O B A L L Y D I S T R I B U T E D , M U L T I - M O D E L N O S Q L D A T A B A S E S E R V I C E
26. Model & servePrep & train
Data Lake
Analytics
D A T A
Business apps
Custom apps
Sensors and devices
I N T E L L I G E N C E A C T I O N
Store
Data Lake
Store
Ingest
Data Factory
Machine Learning
Web & mobile appsCosmos DB
SQL DB
Analytical dashboards
SQL Data
Warehouse
Analysis
Services
Operational reports
HDInsight
(Hadoop/Spark)
Stream Analytics
Event Hubs
Kafka on HDInsight
Blobs
B I G D ATA & A D VA N C E D A N A LY T I C S
27. Unlimited
scale
Fits your
needs
Trusted &
reliable
Fast time
to value
Modular solution for your
unique needs and
disparate data sources
Most performant built on
SQL Server engine
Seamlessly integrate with
Microsoft & 3rd party
services
Enhanced security
with encryption, audit,
VNET and industry-
leading compliance
A Z U R E S Q L D ATA WA R E H O U S E
I N D U S T R Y L E A D I N G P E R F O R M A N C E & S E C U R I T Y A T S C A L E I N T H E C L O U D
28. Power BI
Get started quickly
Natural language query
Live dashboards
Custom visualizations
Power BI reports
Power BI Report Server
SSRS reports
Power BI reports
Custom
visualizations
P O W E R B I A N D
P O W E R B I R E P O R T S E R V E R
29. AI built-in | Most secure | Lowest TCO
M I C R O S O F T F O R Y O U R M O D E R N D A T A E S T A T E
Data warehouses
Data lakes
Operational databases
Data warehouses
Data lakes
Operational databases
SQL Server Azure Data Services
Industry leader 4 years in a row
#1 TPC-H performance
T-SQL query over any data
70% faster
2x the global reach
99.9% SLA
HYBRID
Easiest lift and shift
with no code changes
SocialLOB Graph IoTImageCRM
Security and
performance
Flexibility
of choice
Reason over
any data, anywhere
30. Empower today’s innovators to unleash the power of data
and reimagine possibilities that will improve our world
Notas del editor
Let’s start by talking about how the world is changing
We all aspire to create disruption that
constructs new realities for customers and
builds a distinct advantage for our organizations.
In order to make that leap, we have to look across trends and decide:
which variables and trends we need to care about
which ones will prevail
which ones we invest in
We’ve identified 3 major trends we believe will heavily shape and shoulder disruption in the future
The 1st is the astronomical explosion of data
By 2020, data will reach 44ZB, quadruple what it is today
The 2nd trend is cloud adoption
4 out of every 5 companies invest in public cloud technologies
The 3rd major trend is artificial intelligence
AI gives life to all that data we’re creating
This year alone, investment in AI has increased 300%
You’re probably not surprised that we’ve identified data, cloud and AI as the seeds for growing transformation.
However, this isn’t a simple list of things you go out and buy
The key to true business transformation – or the magic behind it – doesn’t come from any one of these on their own. It comes from the dynamic and fluid intersection
You might be thinking enough of the theory, so let’s look at the facts.
Organizations that harness data, cloud, and AI OUT PERFORM
<click>
Through a Keystone research study we learned companies in the top quartile for “investing in their data platform” vastly outperformed companies in the bottom quartile
With double the operating margin, they are crushing the competition
Investments ALONE don’t make you money and they don’t give you a competitive edge.
Investments enable innovation. This leads us to our second point that….
Organizations that harness data, cloud and AI OUT-INNOVATE
Take for example real-world companies
Jet.com, an online market, out-competes with their real-time pricing algorithm
DocuSign has blown the top off the legal agreement industry
Honeywell has taken the “home” out of home heating
These companies aren’t investing in outdated infrastructure, They’re investing in tomorrow.
The first things they are doing is getting the data right.
Which brings us to our last point:
Organizations that OUTPERFORM and OUT-INNOVATE competitors RELY ON A MODERN DATA ESTATE to do so.
You’re probably wondering what a modern Data Estate looks like.
Let me show you!
Power your entire data estate with SQL Server 2017 and Azure Data Services
Now we’ll look at all the reasons why Azure Data Services, along with SQL Server, are the right data management and analytics solutions for your cloud data estate.
Data Sources
Azure Data Services has a variety of data management and analytics tools for all your data needs. It can store structured and unstructured data, whether it’s born in the cloud like sensor and social, or perhaps different data altogether like media.
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Data Management
Azure SQL Database is the cloud answer to managing your operational data, with the ability to achieve infinite scale. It’s built on SQL Server, so your existing applications and skills transfer. And as a managed database service, it can save you time and money in both set-up and administration.
Azure Cosmos DB is a database designed for modern mobile and web applications. It is also a database-as-a-service, fully managed by Microsoft Azure. Azure Cosmos DB delivers consistently fast reads and writes, schema flexibility, and the ability to easily scale a database up and down on demand
Azure SQL Data Warehouse is the industry’s first enterprise-class cloud data warehouse that can grow, shrink, and pause in seconds. Based on the proven SQL Server relational database engine, it gives petabyte scalability with massive parallel-processing architecture that enables distributed processing to handle the rigors of modern data realities. It independently scales compute and storage in seconds.
SQL Data Warehouse works seamlessly with Power BI, Azure Machine Learning, HDInsight, and Azure Data Factory.
Azure Data Lake - Offers data management and analytics at scale to customers, as Azure Data Lake. It is composed of three parts: Azure Data Lake Store, Azure Data Lake Analytics, and HD Insight. Together with these products, you can store big data of any size and type, and analyze it with familiar open-source tools – all while getting a leading, enterprise-class SLA.
<click>
Data Insights
Power BI, our cloud-based business analytics service that enables anyone to visualize and analyze data with greater speed, efficiency, and understanding, you can connect users to a broad range of live data through easy-to-use dashboards, interactive reports, and compelling visualizations –all at a fraction of the cost of our competitors.
And with Power BI Embedded, developers can add these rich reports to their applications.
Cortana Intelligence is Microsoft’s fully managed intelligent, big data and advanced analytics offering in the cloud, designed to help you transform your data into intelligent action. It is a comprehensive suite that brings together technologies throughout Microsoft. It provides fast and flexible deployment, with a simple monthly subscription to reduce time and cost challenges <click>
Data Security
In addition to all the security we’re building into our services, we are also investing heavily to provide you deliver the most comprehensive compliance coverage of any cloud provider.
When it comes to compliance certifications Azure has more certifications than any other cloud provider e.g. FedRAMP, FERPA, SOC1-3 etc.
We understand that for you—our enterprise customer—to realize the benefits of the cloud, you must be willing to entrust your cloud provider with one of your most valuable assets—your data.
Rigorous third-party audits, such as by the British Standards Institute, verify Azure’s adherence to the strict security controls these standards mandate.
<click>
Flexibility
Now that you see the scope of what SQL Server and Azure can address from a workloads perspective, also that only Microsoft can provide a consistent experience for all these workloads, from on-premises to the cloud. Any language, any platform, anywhere.
So how do these different, complementary products work to solve the issues of managing your diverse data estate?
<click>
That’s not all it can do. SQL Server 2017 continues to deliver industry-leading capabilities:
Our latest performance benchmarks on Windows and Linux blow away our old records.
OLTP – We have #1 OLTP TPC-E performance
DW: And, we have the fastest performing DW. With best price/performance.
We offer the most secure database.
According to US National Institute of Standards and Technology (NSIT), we have had fewer vulnerabilities over the last 7 years than Oracle or IBM
Fewer vulnerabilities mean less patching for you!
SQL Server is the first commercial database with Advanced Analytics using R and Python built-in.
Why does this matter to you?
Now you can use SQL Server to operationalize your data science models in a secure and performant way
Use native T-SQL commands to score data in near real-time
And unlike our competitors, mobile BI on every device comes built-in. Or add access to powerful, self-service BI visualizations through Power BI - at a fraction of the cost of our competitors.
SQL Server 2017 gives you your choice of platform and language, and the most consistent on-prem to cloud environment.
And it does all this for 1/10th the cost of Oracle
Business agility
Run anywhere: on-premises, private cloud, public cloud
Run on any platform: Windows, Docker, Linux
Use any language: Java, PHP, Python, Ruby
Re-imagine business processes with data
Polybase
HTAP
Modern intelligent apps, Update legacy apps
Automated decision making
Explore new business models and opportunities with data
(This is disrupt markets)
Speech, text, face and emotion analysis
Personalized customer experiences
Predictive analytics
You’ll notice other major enhancements in this new release as well.
SQL Server 2017 now has….
graph data support to enable you to find complex relationships between highly interconnected data, like detecting fraud rings or finding drug interactions
built-in R and Python analytics with ML services, for building intelligent applications with deep learning libraries like TensorFlow
Native T-SQL scoring, enabling you to use these models against your SQL Server data right from a T-SQL query, for super fast near real time scoring.
Adaptive Query Processing and Automatic Plan Correction for more consistent performance with less troubleshooting.
Microsoft is the consistent Data Platform for Powerful Hybrid Scenarios such as… <click>
Azure SQL DB provides developers with flexibility of choice – through dynamic scaling and your choice of tools and platforms
It helps you easily manage and monitor 1000’s of databases
automatic performance enhancements with Adaptive query processing – the more you run your app, the faster it goes.
elastic pools technology manage and scale databases on demand
like all Azure services, SQL database guarantees security
Several of our customers are in the midst of their digital transformation journey.
Broadly, there are two pieces of feedback that we have heard
Hybrid is the way of the future
They need data platform and tools which support it to enable the transformation in a seamless and economical manner
The good news is, we have three great ways to help you lift and shift to the cloud!
Azure SQL Database Managed Instance
Azure Database Migration Service
the new Azure Hybrid Benefit (AHB)
The fully-automated Azure Database Migration Service allows you to lift and shift your on-premises SQL Servers and Oracle…
…to an Azure SQL Database Managed Instance with a surface area like an on-premises SQL Server, but the maintenance and administration benefits of Azure SQL DB.
The Azure Hybrid Benefit maximizes your existing investments in on-premises licenses with discounted rates on Managed Instance.
These new services and offers give you more freedom in your choice about where and how.
watch for the public preview announcement coming later this fall
Azure Database for PostgreSQL and MySQL provides just this kind of choice.
The services run on the same platform as Azure SQL Database which means you get all the capabilities you want in a managed database service
And it is now available in preview!
Watch this space…we have more choices in Database-as-a-Service coming!
Only Microsoft Azure Cosmos database delivers a truly globally distributed database service
Azure Cosmos:
Puts your data where your users are –wherever they are.
Easily handles multi-model data as well as your favorite APIs
And offers multiple, well-defined data consistency levels
Using Azure Cosmos DB’s fully managed database service with turnkey consistency models, you can now build and deploy new global apps faster than ever
In order to make the best decisions in the moments that count, you need intelligence that lives close to your data.
Microsoft is committed to helping you reason across data sources anywhere.
Here, we show the classic pattern for doing Data Analytics - plus, how it can be realized and made better in Azure.
Let’s talk about a few of the key data engines and analytics you can use to transform Data into intelligent action.
Then I’ll share some of the recent announcements.
Azure SQL DB provides developers with flexibility of choice – through dynamic scaling and your choice of tools and platforms
It helps you easily manage and monitor 1000’s of databases
automatic performance enhancements with Adaptive query processing – the more you run your app, the faster it goes.
elastic pools technology manage and scale databases on demand
like all Azure services, SQL database guarantees security
Once you have the analytics, you need to be able to turn that intelligence into action in a way that makes sense.
Power BI delivers rich, self-service BI that works across locations & devices
With the new Power BI Report Server, you can now run Power BI on-premises!
And, Power BI Report Server is now a Software Assurance benefit for SQL Server Enterprise customers
Your data estate is your springboard for innovation.
these new products and services make up the Microsoft data platform
Our cloud-first approach means we work continuously to bring you:
reason over any data
Flexibility of choice
security and performance
Microsoft provides the best location for nurturing innovation today and into the future.
We’re investing in your success. So go ahead and work your magic.
We want to empower today’s innovators to use data to reimagine products and experiences that will improve our world