This slide show was created to showcase Rainmaker's impact and involvement in our first year of business. Thank you for helping us make it happen!

1. “The Rainmaker describes actions
necessary to get and keep customers.
Rainmakers find ways to connect with
people in non-traditional
or hidden markets.
Rainmaking is the process of bringing
new clients into a company.”
- Wikipedia

2. “Know thyself.”
~ Socrates
Photo courtesy of Vicki Lantz Photography

3. Business Development Strategist
Over a decade of experience
growing revenue for businesses.
~ Bachelor of Business
Administration, Degree in
Marketing, Ohio University.
~ Ohio University Sales Centre Alumnae
~ Graduate, Sandler Training
~ B2B Sales: Built Book of $1 Million in One
Year
~ B2C Sales: Top 10 of 75,000 Independent
Distributors
~ Fourth generation, successful
entrepreneurs, business owners and sales
professionals.
~ Finalist, 30 for the Future
award, 2011, Greater Akron Chamber of
Commerce.
~ Nominated, Distinguished Sales and
Photo courtesy of Vicki Lantz Photography
Marketing Award, 2011, Sales and Marketing

4. Our Vision:
“Motivated by a desire to create a positive
impact on the local community,
Rainmaker Consulting aims to increase the
visibility and revenue of local companies
through enhanced sales and creative
marketing strategies."
“Where there is no vision, the people perish.”
Proverbs 29:18

5. Our Goal:
CARVE
OUT
AND
DRILL
DOWN
We are delighted to help local businesses carve out and drill down
on their unique niche in the marketplace by creating a carefully
crafted mix of strategy born of thorough analysis of
your specific brand, target market and sales goals.

6. What do we do?
We help small businesses in three
ways.
1. First, I help them cast a
vision, define their target market
and value added and evaluate
their existing marketing efforts
and plan.
2. Then, I help them put together a
comprehensive business plan and
marketing strategy. I act as their
project manager.
3. Lastly, I help them evaluate their
efforts to determine the most cost
effective strategies to further their
brand in the marketplace.
Photo courtesy of Vicki Lantz Photography

7. We realize that every business is different and
that each one requires a unique mix of strategy.
Rainmaker Consulting brings a team of strategic
alliances, each focused on one aspect of marketing
as their specialty.
Therefore, we can offer you the very best the
industry has to offer, all under one umbrella.
We act as the “big picture” strategist putting
together all of the various pieces to your sales and
marketing strategy with the very best in the
industry.
We bring vision, organization and follow
through to bear on your business model with
your goals as our priority.
Your success is our success and we don’t take
Photo courtesy of Vicki Lantz Photography that lightly.

8. *Did you know that only
ONE in ten
small businesses
have a strategic plan?
Of the other nine,
SIX
go out of business
within the first year.

9. “Emily worked for me as my marketing coordinator
and these are the tasks that she was able to
accomplish for my company:
• A Strategic Business Plan/Strategic Marketing Plan
• Created a Website from Scratch
~ project management, art direction, copy writing
and evaluation of analytics, article writing, and posting
• Built a brand campaign and tag line
• Developed center of influence partnerships
• Did direct mail campaigns and surveys, cold calls and sales appts.
• Coordinated and promoted speaking engagements
• All advertising - chamber publications, Stow Sentry and radio campaign with 91.3
• Managed all social media presence including analytics
• Coordinated charitable involvement including PR
• Created and maintained email marketing campaign
• Procured promotional items
• Created budget for marketing and streamlined new client process.
I was pleased with her performance and would recommend her.”
~ John Margida, President, Margida & Associates
Satisfied Employer

10. Business Partner
Recommendation
“Emily has a natural ability to connect people, as well as identify
individual's and company's strengths.
She is a social network guru and knows how to utilize it to a
company's and an individual’s advantage.
I enjoy working with Emily and
I think very highly of her skills and her work.
Emily is a pleasure to deal with both professionally and personally.
She is a great resource to anyone wanting to
market themselves or their company.”
~ Dana Walters, Vice- President -Business Banker Group, First Merit Bank

11. Rainmaker Consulting, was featured on the “Akronist”
(The Akron Beacon Journal’s Citizen Journalist website).
Our debut video, “Let’s Make it Rain for Your Business”
• Received five stars
• Received over 1900 hits in the past year
*Video created by Monica Baird.

12. Some of our clients include:
 Accountants  Job Seekers
 Attorneys  Home Builders
 Authors  Home Remodelers
 Construction Companies  Insurance Companies
 Direct Sales Professionals  Other Marketing Companies
 Entrepreneurs  Restaurants
 Financial Planners  Retail Establishments
 Fashion Consultants  Travel Agents
 Hair Dressers  And More

13. Some of their projects include:
 Crafting a Strategic • Evaluating Advertising Spending/ROI
Business Plan • Branding/Logo Design
 Crafting a Strategic • Email Marketing
Marketing Plan • Copy Writing
• Project Management
 Defining Target Market
• Art Direction
 Defining Core • Customer Relationship Management
Competencies Software
 Website Design/Redesign • Procuring Promotional Items
 Training/Setting • Business Cards
up/Managing Social Media • Resume Writing/Rewriting
Platforms (Facebook, • 30 Second Commercials
Linked In, Twitter, • Evaluating Analytics
Hootsuite) • Ongoing Accountability
• Training Direct Sales Professionals

14. “Emily is a highly motivated energetic partner.
I consulted with Emily when starting my business.
Emily was able to help me process through creating my brand
and target audience logically and precisely.
Emily's direction saved me months of trial and error
and helped me get my business started
in a focused and purposeful way.”
~ Lisa Woodruff, Consultant, Warrior Mama
Satisfied Customer

15. “The focus and attention to detail Emily puts into her work with each
individual client sets her above others in her field.
She understands that there is no mold to achieving success with every
individual. You must structure each client's marketing strategy differently
to get the best results with each client. She gets that. …
~ Not only does she want to succeed in her business, she wants
that success to rub off with everyone she decides to have a work
relationship with. ~
And with her outgoing personality and easy going demeanor, you can't
help to want to be part of her circle.
*I highly recommend Emily for any of your marketing endeavors.
She takes what she does for you personally. Who wouldn't want
to work with someone who wants you succeed as much as
you do?”
~ Shaun Daugherty
Owner, Your At Home Bar; Author, Extra Dry With a Twist
Satisfied Customer

16. 2011 Engagements:
Topic: Branding: Delivering a Consistent “Hope is not a strategy
Message to Your Target Market and everyone is not
your target market.”
~ The Center for Principled Family Advocacy Retreat:
Cleveland, Ohio,
~ Greater Akron Business Breakfast: Akron, Ohio
~ Greater Akron Chamber Knowledgeable Network
of Women Fairlawn Know on the Go: Fairlawn, Ohio
~ Working Women Connection Luncheon:
Independence, Ohio
Topic: Vision Casting, Dreams and Goal Setting
~ Women's Network of Northeast Ohio: Akron, Ohio

17. “I have heard Emily present and I was very impressed with her knowledge and
presentation. She was extremely proficient.”
~ Candice Frantz
Owner/Founder, Supplements Etc. and Wellness Center
Attendee: Working Women Connection Luncheon
“Great job. Your presentation was easy to follow and well spoken!”
~ Amy McSherry, Sr. Automotive Consultant at Park Auto Group
Attendee: KNOW on the Go Fairlawn
“Thanks again for taking the time to speak to our group. You did an amazing
job identifying areas that are important to our organization without the
benefit of time and material.
I really enjoyed your presentation.”
~ Jonetta J Kapusta-Dorogi, OSBA Certified Specialist - Family Relations Law,
Hermann Cahn & Schneider LLP
Coordinator: The Center for Principled Family Advocacy Retreat
Satisfied Speech Attendees

18. Direct Sales Training
~ BeautiControl Directors' Meeting : Wadsworth, Ohio
* I also offer individual consultations and accountability.
“I just wanted to share some awesome results from our unit! It's like prayers are
being answered left and right. New workers, new bonus earners, better
numbers being hit, it's awesome! Our unit has earned $600 in cash bonuses this
month alone, in addition to regular commissions. My commission check was
$3145! The last time I had one that good was LAST October!
I knew you would be proud! Thank you again for the workshop!”
~ Jennifer Wicks, BeautiControl Independent Unit Director

19. “Emily met with me to review growth plans for my business.
Suggestions and examples were provided early on helped to facilitate
our discussion and plan of action.
I was able to implement several of her ideas with great results
including adding more clients and distributors to my team.
Emily was very thorough and used her expertise in the direct sales area to
help me come up with actionable activities to move my business forward.
She offered opportunities for accountability
and follow up to help keep my on track.
Emily is a woman of great integrity.
She listens well while getting you to think out-of-the-box.
I truly valued her suggestions and would highly recommend her to
anyone looking to put together a solid business
or marketing plan for themselves.”
~ Connie Perney, Distributor, Send Out Cards
Satisfied Customer

20. “Emily brings her professionalism,
expertise and creativity to the table
from the minute her smile greets you and sets the tone!
She readily shares her experience and knowledge,
no matter the "size" of the client or the challenge.
I walked away from a simple coffee chat with enough ideas
and strategies to move my projects forward immediately.
She is amazing!”
~ Deb Waldron
Independent Distributor, Market America
Satisfied
Customer

21. Satisfied
Customer
“Emily provided valuable advice as I was trying to make a
decision between two different business opportunities. She
listened, asked questions and then helped me to discover
the direction I should take.
… I value Emily's professional opinion
not only because of her proven success in sales & marketing,
but also because of the high level of integrity at which she operates.
She is wise beyond her years!”
~ Debbie Allen, Director, The Traveling Vineyard

22. Need to learn how to leverage social media
to strengthen your brand? We do that.
“Emily is a well rounded, highly qualified, personable coach and teacher.
She knows what she is talking about and I have received instant results by doing what
she says. I love being around her and you will too.”
~ Arlett White, Owner, Weight Loss Coach, The Explosion!
Student ~ Small Business Marketing 101: Facebook for Business
And 201: Taking it to the Next Level
Satisfied Students
“I consider Emily to be one of the MOST professional
people I have had the pleasure of meeting.
She understands clients better than most and has a
phenomenal attitude towards her business.
Emily has earned my respect forever!”
~ Daryl Griffin,
Executive Manager, Any Lab Test Now, Medina
Student ~ Small Business Marketing 101: Facebook for Business

23. US Media Radio:
“Where relationships and technology collide. Each week we will interview a
subject matter expert using some form of technology to create a brand, connect
with customers and build community.
Join our episode of how social media
has changed the marketing industry
with Emily Kelly.”
October 11, 2011

24. Member:
Sales and Marketing Executives International: Akron Chapter
(2011)
American Marketing Association: Akron/Canton Chapter (2011-
present)
Rist List for Women Owners (2011)
Akron Bloggers Community (2011-present)
Akron Business Connection (2011-present)
Akron/Canton Cattle Baron’s Ball Diva
~ American Cancer Society (2011)

25. We launched the most successful chapter to date in Fairlawn this year,
gaining 18 new members in seven months.
Emily’s Honors and Awards:
President ~ Fairlawn Chapter ~ 2011
Powerhouse of the Month ~ July 2011
Outstanding Leadership ~ September 2011
Heather Taylor, Philanthropist; Leslianne Love, President; Emily Kelly, Director of Business
Development; Karen DiBartelemao, Vice President; Bonnie Gladish, Founder - WWC

26. “Emily exceeds your expectations! …
Her authentic nature coupled with her wisdom and broad sales,
marketing and PR experience are only a few reasons why Emily
Kelly is a woman you should know.
She is A #1 stellar.
Love her.
Like her.
Trust her.”
~ Shelley Solomon Cull, FMP,
Partner & Member, Working Women Connection
Satisfied Partner

27. Member
Greater Akron
Chamber of Commerce
Knowledgeable
Network of Women (KNOW)
~ Marketing and Communications
Chair
(2011-present)
~ Hospitality Committee (2011)
Young Professionals Network

28. Satisfied Customer
“Emily is a
consummate
professional.
It doesn't matter if she
is volunteering her time
or working on a
business project,
her enthusiasm and
energy always shine
through.”
~ Paula R. Chesser, Senior Investment Consultant, Financial Advisor, RW Baird
Fellow Chair ~ KNOW

29. Colleague Recommendation
“Emily is not only a wonderful member of
the Greater Akron business community,
but is also someone who is fun to be around!
Her professionalism and passion for her work
shine through when you meet her,
and her warm nature and fantastic smile
make her someone you hope to see at every area event.
I truly appreciate Emily's enthusiasm and drive
and I am thrilled to give her a sparkling recommendation!”
~ Heather Taylor, Sr. Sales Associate - Professional Friend Maker, Greater Akron Chamber

30. Golfing for Education
Benefitting Copley-Fairlawn City Schools
Committee Member:
Golf Outing
Membership
Holiday Auction
“… I have had the privilege of working with Emily. What a delight to work with her.
Her professionalism, organization to detail, follow through and great personality
were exemplary. She is very much goal oriented and gets the job done!”
~ Polly Riffle, Executive Director, Fairlawn Area Chamber of Commerce

31. Colleague
Recommendation
“I have watched Emily walk into a room, and every time, without exception,
everyone is glad to see her.
I have witnessed her smile put people at ease, and her credibility gain their trust.
One can meet many people in their lifetime,
but they will never meet anyone like Emily.
Within that business relationship one will succeed because it is an honest genuine
effort, and ultimately one becomes a better person.
I have experienced her commitment first hand.
I look forward to future projects,
and anyone would be fortunate to work by her side.
One would hire intelligence, fortitude, and charm.
In the end, when she walks into your place of business you will be glad to see her.
That is a guarantee.”
~ Dale Hansen, Practice Administrator, Family Hearing and Balance Center

32. “Emily worked with me as a Project
Manager for direct mail projects and
other printing projects (for two years).
She is a professional and excellent at
coordination, communication, and
time management. She would be an
asset to any company.”
~ Jodi
Hufschmitt, Publicatio
ns Department
Head, World Harvest
Colleague Recommendation Church

33. www.rainmakermarketingandsales.wordpress.com
• Waterwings and Rainmaking • OAK III
• Monkeys, Puppies and Babies, Oh My! • Kid Rock and Branding
• Open the Eyes of My Heart • Faith, Hope and Love
• Kids, Commercials and Chrysler
• It’s a Jeep Thing • For the Love of the Game
• Carpe Diem • Start Today
• OAK I • Say Cheese!
• The Only Cowgirl in Texas • You Can’t Keep a Good Man Down
• Bamboo Plants and Pipelines • Building Castles in the Air
• Everyone is Not Your Target Market
• Referral Networking • I Will Never Forget
• Kenny and Pink = Love • Beauty for Ashes
• Hap’ Birt’day • A Beautiful Mind
• The Story of the Pigtail I – Grandpa Dave • What Lure are You Using?
• The Story of the Pigtail II – American Made
• The Story of the Pigtail III – The Face of a New
Generation
*Over 2600 hits on 28 posts in 2011.

34. EMILY M. KELLY
THE RAINMAKER.
On the Web
Facebook
Linked In
Twitter: EMK111
Wordpress
About.me
Meetup
The Akronist
US Media Radio
In Person
Email: emilymkelly@hotmail.com
Phone: 330-603-0086