judy franks

Greater Chicago Area United States

Lecturer, Integrated Marketing Communications at Medill at Northwestern University

Education

One of the few marketing and advertising executives who has held leadership positions on both sides of the industry: media and creative ad agencies, as well as corporate and academic posts.. Thought leader who teaches marketing integration to multi-national clients around the world, and is now on the faculty of Medill, Northwestern University. Author whose works have been published in both the business press and academic press. Public speaker at numerous industry conferences and marketer/agency workshops. Client expertise spans the country's largest advertisers and brands in consumer packaged goods, retail, service, media and healthcare sectors: Allstate, LEGO, Wrigley, Viacom (Nicke...