1. WHAT’S NOT
TO LIKE?
From October 2012 to October 2013,
we’ve had...
£1.2 million
in post donation shares of which
£920k
£5.00
per share
£280k
£3.80
per share
And from July 2013 to October 2013,
since improving our fundraising page
sharing and adding new tracking
we’ve generated...
£4.5 million
from Facebook shares of
fundraising pages
£3.2m
£12.55
per share
£1.3m
£11.25
per share
If you include totals from *all* Facebook
traffic, including likes and shares we’ve
prompted across the site and organic
shares, the numbers are even bigger
from October 2012 to October 2013
£48 million
donated from Facebook sources of which...
£26m
organic shares from
desktop Facebook
£10m
organic shares from
moile Facebook
~£12m
all the fundraising page
and charity page likes
and shares we have on
the site and our Facebook canvas app
wemakegivingsocial.com