Enhancing Consumer Trust Through Strategic Content Marketing
Social media, Technology, and Youth
1. Social Media
Technology and Youth
Presented by:-
1.Khadija (02)
2.Sakshi (09)
3.Shahida (18)
4.Tarannum(24)
5.Sadhana(38)
2.
3. Social media is a computer based technology that
facilities the sharing of ideas & it also help us built a
virtual relationship among different user.
The beginning of social media –The first social media a
website was SIX DEGEES.it lasted from 1997-2001.
From six degree the internet moved into the era of
blogging & instant messaging.
4. Here are some prominent examples of
social media
Facebook
Whats App
Snapchat
Twitter
YouTube
5. What is Technology?
Technology has change the ways in which social
media works such as telecommunication system ,
instant message the World Wide Web (WWW) &
social networking platform.
6. Influence Of Technology On Social Media
Technology lends itself to social media and is now used
in presentation software ,groupware , messaging
system , telecommunication networks .
7. Youth
Social media has become interlinked into the fabric of
present youth.Young people rely heavily on social
media for communication, interaction, and the
dissemination of information.
It’s worthwhile considering themany positive effectsof social media on teenagers
as:
68% of teenagers claim that social media provides them with support
during difficult times.
46% of teenage girls agree that social media empowers them to speak
out about the things they care about.
83% of teenagers say that social media makes them feel more
connected to their friends.
8. The Effect Of Social Media & Technology on
Youth
Educational Benefits
Confidence & Independence
Enhancing Creativity
Interconnectivity & Identity
Spreading Kindness & Social
Awareness
11. Connectivity
Worldwide connectivity
Preferred medium to share ideas, exchange news
Helps youngsters as well as the grownups to stay connected
with others located distantly
Strengthens the relationships between friends, who rarely
ever met in person
12. Information and update
• Social Internet Media Increases the Scope of Data
Management
• Cross Training of IT and Marketing Professionals
• Establishing Computing System Infrastructure For Social
Media Marketing
• On enhancing your job prospects
14. Socialization
• Preferred medium to share ideas, exchange news, etc. In online
communities
• To support cause or issue they strongly feel about.
• To pass valuable information.
• Use social sharing to build image and demonstrate who they are
and what they stands for.
• To interact grow and get a sense of fulfillment,nurture relationships
and stay in touch with others.
• To participate and feel involved in things.
15. Government Agencies
Building campaign and cause awareness
Accurate poll forecasting via social media
Crisis communications
Initial response: evacuation and response
16. Educational and Medical Field
The Role of Social Media in Education
Social media has gained credibility over the
years as a trusted source of information
and platform where organizations can
interact with audiences.
Institutions communicate with students via
YouTube and Facebook
It helps in Research process
Enhanced Learning management systems
ROLE IN MEDICAL FIELD
Increases interactions with others
More available, shared and tailored
information
Public health surveillance
19. Cyber Bullying
(Continued…)
Cyber bullying is bullying that takes place over digital devices like
cellphones, computers, and tablets.
Cyber bullying is easily seen and more accessible on social media
sites just because of the social freedoms that the sites allow us to
have.
Over 25 percent of adolescents and teens have been bullied
repeatedly.
Of that huge percentage that were cyber bullied, there are about
4,400 cases of individuals that have committed suicide because of
such.
22. Hacking
Social media is the best thing ever for Hackers.
It has not only attracted a long-time hackers,
but it also creates new ones.
Hackers have a dozen or more techniques to
get into your identity.
24. Addiction
When someone overspends their time on social
media sites, they become a social media addict.
Addiction simply means a compulsive behavior
that leads to negative effects.
Just like gambling, alcohol, and drugs, social
media addiction seems harmless.
25. Do you spend a lot of time usingSocial Media?
Do you feelurges to use Social Media more and more over
time?
Do you use Social Media to forget your personal problem?
Do you become restless or troubled if you are unableto use
Social Media?
Do you use Social Media so much thatit has a negativeimpact
on your studies, job, relationship?
26. Health Issues
Yes, Social media affects our health.
Be it Physically, Psychologically, or a dangerous combination of the
two.
There are a number of ways that social media can have an
influence on our health:-
30. Security Issues
Being open and social creates legitimate concerns about
privacy and safety.
Worldwide security breach costs will grow from $3 Billion in
2015 to $6 Trillion in 2021, with social media being a key
channel for cyber criminals.
The main reason :
Each individual neglect the importance of privacy issues
throughout the use of social media.
34. Cheating &
Relationship Issues
Social media and social network are the cause of many
relationship issues, divorces, or marriage failures.
Social media cheating is a form of infidelity and leads to
relationship issues.
The main reason :
We tend to exchange intimate information in our virtual
communication without feeling fearful or guilty.
38. Conclusion
Social media has progressed over the years to become
increasingly advanced.
Social media can be useful.
Social media is not going to improve social standards.
Youth need the most protection from social networks and
technology.