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SAS INSTITUTE
A DIFFERENT APPROACHTO INCENTIVES & PEOPLE 

October 10, 2015
AGENDA
• Who is SAS?
• Company Background and
Leadership
• Organizational Structure & Design
• Job Design and Selection
• Employment Deal
• Threats and Sustainability
• Recommendations
WHO IS SAS?
• Mission Statement:
“SAS delivers proven solutions that drive innovation and improve
performance.”
• Values
• Approachable
• Customer-Driven
Source: SAS Institute Website
• Swift & Agile
• Innovative
• Trustworthy
BACKGROUND
• SAS was developed in 1970 at North
Carolina University
• Company was founded in 1976 by Jim
Goodnight and John Sall
• 13,811 employees located in 140
countries
• Reported $3.09 billion in revenue in 2014
Source: SAS Institute Website
LEADERSHIP
Goodnight and some of his North
Carolina State University
colleagues created the software to
analyze agricultural-research data
Jim Goodnight
Chief Executive Officer, SAS
From the date of establishment in
1976, Sall designed, developed and
documented many of the earliest
analytical procedures while also leading
research and development efforts
John Sall
Co-founder and Executive Vice President
Source: SAS Institute Website
BUSINESS ENVIRONMENT
• No single competitor
• Competition in some segments of the business
• Multiple goals
• 25 product system
ORGANIZATION DESIGN
• No organization chart
• Hybrid
• Flat
• Informal
LEADERSHIP STRUCTURE
JOB DESIGN
John Boling, a SAS employee, said this about the employees, “We
assume that you have talent, creativity, and initiative. You have to be
able to take that and run with it” (HBR).
• Freedom to make choices - decentralized
• Little supervision - working managers
• Flexible to meet customer needs
COMPANY FIT: PROS
• Business environment is uncertain
• Software needs are always changing
• Moving to the Internet/cloud-based
• 1,000 employees doing development work
• Large organization
• 13,000+ employees
• 140 offices around the world
• 31,000 customer sites
COMPANY FIT: CONS
• Limited interaction across departments
• Less diverse ideas
• Slower pace of development
• Inefficiencies from duplicate efforts
TALENT SELECTION
• A competitive labor market
• No stock options
• Lowest turnover rate in the industry
• 28% of jobs filled by internal promotions
• 23% jobs filled by referrals
EMPLOYMENT AT SAS
• 4% turnover rate
• Fortune’s 100 Best Companies to Work For
• How does SAS keep employees coming back?
Source: Case
EMPLOYEE “NEEDS”
Source: Book
EMPLOYMENT “DEAL”
• Work Environment
• Company Culture
• Competitive Compensation
• Work/Life Balance
• Benefits
Source: SAS Institute Website
EMPLOYEE “NEEDS”VS “DEAL”
• Physiological - Salary, physical work environment
• Safety - Low turnover, medical and wellness benefits
• Belongingness - Co-workers, managers, customers
• Esteem - Hired, freedom, private office
• Self-Actualization - Work/life balance, training, growth
STRENGTHS & LIMITATIONS
• Family Friendly
• Competitive Salary
• Max employee profit
sharing retirement
• No Stock Options
• Nepotism
• Flat/informal
Organization
Strengths Limitations
OPEN SYSTEMS ANALYSIS
Labor Markets:
growing need for computer-
literate workers
Customers:
Customer needs
Sociocultural/Economical:
general environment
Technological:
drive competition
Task
General
KEYSTO SUCCESS
• Customer driven development
process
• Attraction and retention of
talent
• Inventory of skills and
experiences
THE FUTURE:THREATS
• Heavy investment in creative capital may not pay off
• Limited talent in the industry
• Lack of diversity impedes creativity
• Maintaining competitive work environment
• Individual offices hampers creativity
THE FUTURE: SUSTAINABILITY
• Competitive benefits/work life balance
• Focused on intrinsic motivation
• Egalitarian management style
• Substantial investment in employees
RECOMMENDATIONS
• Restructure offices to create a more open environment
• Implement a more frequent feedback/communication
process
• Provide a clearer promotion process to improve morale
• Expand recruiting efforts
• Open new development office to attract younger recruits
–Jim Goodnight, CEO
“Treat employees like they make a difference and they
will.”
ThankYou
REFERENCES
• Daft, R. (2014). Management Eleventh Edition. South-Western,
Cengage Learning.
• Pfeffer, J. (1998). SAS Institute:A Different Approach To Incentives
and People Management Practices in the Software Industry. Graduate School of
Business Stanford University.
• SAS Institute Website (2015). Retrieved 9/27/2015
from: http://www.sas.com/en_us/careers/life-at-sas.html
• SAS Institute Website (2015). Retrieved 9/27/2015
from: https://www.sas.com/en_us/company-information.html#1966-1976 


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SAS Presentation

  • 1. SAS INSTITUTE A DIFFERENT APPROACHTO INCENTIVES & PEOPLE 
 October 10, 2015
  • 2. AGENDA • Who is SAS? • Company Background and Leadership • Organizational Structure & Design • Job Design and Selection • Employment Deal • Threats and Sustainability • Recommendations
  • 3. WHO IS SAS? • Mission Statement: “SAS delivers proven solutions that drive innovation and improve performance.” • Values • Approachable • Customer-Driven Source: SAS Institute Website • Swift & Agile • Innovative • Trustworthy
  • 4. BACKGROUND • SAS was developed in 1970 at North Carolina University • Company was founded in 1976 by Jim Goodnight and John Sall • 13,811 employees located in 140 countries • Reported $3.09 billion in revenue in 2014 Source: SAS Institute Website
  • 5. LEADERSHIP Goodnight and some of his North Carolina State University colleagues created the software to analyze agricultural-research data Jim Goodnight Chief Executive Officer, SAS From the date of establishment in 1976, Sall designed, developed and documented many of the earliest analytical procedures while also leading research and development efforts John Sall Co-founder and Executive Vice President Source: SAS Institute Website
  • 6. BUSINESS ENVIRONMENT • No single competitor • Competition in some segments of the business • Multiple goals • 25 product system
  • 7. ORGANIZATION DESIGN • No organization chart • Hybrid • Flat • Informal
  • 9. JOB DESIGN John Boling, a SAS employee, said this about the employees, “We assume that you have talent, creativity, and initiative. You have to be able to take that and run with it” (HBR). • Freedom to make choices - decentralized • Little supervision - working managers • Flexible to meet customer needs
  • 10. COMPANY FIT: PROS • Business environment is uncertain • Software needs are always changing • Moving to the Internet/cloud-based • 1,000 employees doing development work • Large organization • 13,000+ employees • 140 offices around the world • 31,000 customer sites
  • 11. COMPANY FIT: CONS • Limited interaction across departments • Less diverse ideas • Slower pace of development • Inefficiencies from duplicate efforts
  • 12. TALENT SELECTION • A competitive labor market • No stock options • Lowest turnover rate in the industry • 28% of jobs filled by internal promotions • 23% jobs filled by referrals
  • 13. EMPLOYMENT AT SAS • 4% turnover rate • Fortune’s 100 Best Companies to Work For • How does SAS keep employees coming back? Source: Case
  • 15. EMPLOYMENT “DEAL” • Work Environment • Company Culture • Competitive Compensation • Work/Life Balance • Benefits Source: SAS Institute Website
  • 16. EMPLOYEE “NEEDS”VS “DEAL” • Physiological - Salary, physical work environment • Safety - Low turnover, medical and wellness benefits • Belongingness - Co-workers, managers, customers • Esteem - Hired, freedom, private office • Self-Actualization - Work/life balance, training, growth
  • 17. STRENGTHS & LIMITATIONS • Family Friendly • Competitive Salary • Max employee profit sharing retirement • No Stock Options • Nepotism • Flat/informal Organization Strengths Limitations
  • 18. OPEN SYSTEMS ANALYSIS Labor Markets: growing need for computer- literate workers Customers: Customer needs Sociocultural/Economical: general environment Technological: drive competition Task General
  • 19. KEYSTO SUCCESS • Customer driven development process • Attraction and retention of talent • Inventory of skills and experiences
  • 20. THE FUTURE:THREATS • Heavy investment in creative capital may not pay off • Limited talent in the industry • Lack of diversity impedes creativity • Maintaining competitive work environment • Individual offices hampers creativity
  • 21. THE FUTURE: SUSTAINABILITY • Competitive benefits/work life balance • Focused on intrinsic motivation • Egalitarian management style • Substantial investment in employees
  • 22. RECOMMENDATIONS • Restructure offices to create a more open environment • Implement a more frequent feedback/communication process • Provide a clearer promotion process to improve morale • Expand recruiting efforts • Open new development office to attract younger recruits
  • 23. –Jim Goodnight, CEO “Treat employees like they make a difference and they will.”
  • 25. REFERENCES • Daft, R. (2014). Management Eleventh Edition. South-Western, Cengage Learning. • Pfeffer, J. (1998). SAS Institute:A Different Approach To Incentives and People Management Practices in the Software Industry. Graduate School of Business Stanford University. • SAS Institute Website (2015). Retrieved 9/27/2015 from: http://www.sas.com/en_us/careers/life-at-sas.html • SAS Institute Website (2015). Retrieved 9/27/2015 from: https://www.sas.com/en_us/company-information.html#1966-1976