Katie Tobin
15
Seguidores
Personal Information
Organización/Lugar de trabajo
Austin, Texas Area United States
Ocupación
Senior Brand Strategist at Archer Malmo
Sector
Advertising / Marketing / PR
Sitio web
http://katietobin.carbonmade.com
Acerca de
Strategic planning and qualitative research specialist with over 17 years' experience in the persuasion industries - advertising, PR, marketing, and politics. Graduate of Miami Ad School's Account Planning program, December 2010. Researcher extraordinaire with the empathy to uncover meaningful consumer insights, the analytical skills to discover actionable brand and market insights, and the intuitive talent to transform those insights into strategies that shift perceptions, feelings, and behaviors. Demonstrated communications expertise, new business success, and account planning acumen working on both consumer brands and causes.
PR practitioners know that a third party validation is th...