1. RéSUMé
Name:
Kimberly M. Talley
Address:
6905 River Park Ln N #712
Fort Worth, TX 76116
Phone:
512-565-0428
Email:
kmdtalley@outlook.com
LinkedIn:
linkedin.com/in/kmdtalley
// Contact
// Education
Texas Christian University
B.A. Journalism, Spanish Minor
2006-2010
Kimberly Talley
Army & Air Force Exchange Service July 2012-Present
Communications Manager, Human Resources Dallas, Texas
Manage the design and delivery of internal and external communication, marketing
and branding strategies for a global $7.5B company, reaching more than 35,000
employees in 33 countries. Supervise a three-person team and oversee team budget.
• Communications adviser for the Chief Human Resources Officer on high-visibility
materials — HR Business Plan, presentations, speeches, executive messages and
public inquiries.
• Developed and executed worldwide change management communication plans
for the performance management and learning management systems.
• Produced and distributed targeted messaging campaigns for annual merit, team
bonus and high-level compensation strategies.
• Spearheaded marketing communication strategies for field recruitment kits,
online recognition system and leadership development programs.
• Redesigned and launched the New Hire Orientation materials to more than 100
HR field staff members to train incoming associates.
• Established the foundation for the social recruitment initiative (LinkedIn and
Facebook) by developing a comprehensive social media and marketing strategy.
General Motors Financial Company, Inc. Nov 2010-July 2012
Communications Specialist Fort Worth, Texas
Provided editorial support for employee and public communications, and assisted
in marketing and promotional efforts. Communication distributed to approximately
16,000 dealer partners and roughly 3,800 employees.
• Collaborated with the digital team to establish GMF’s first social media
presence, including design, content and a user manual for moderators.
• Provided content and editorial support for internal and external e-newsletters:
GMF 360, The Edge, Dealer Insider and ECON News.
• Primary communications and marketing project manager for the remarketing
team. Marketing efforts extended to nearly 50 auto auctions around the country.
• Generated and launched 2012 benefits campaign communication to all 3,800
employees by relaying significant changes to the company’s insurance programs.
• Wrote and delivered employee communication for non-profit fundraising
campaigns and generated the Community Investment annual report article.
// Professional Background
“I hired Kimmy to bring fresh content and project management skills to the
Communications Department. Her ability to learn the business quickly and jump
from project to project seamlessly was beneficial to our needs. Kimmy is very well
organized and possesses the desire to take on new challenges.”
– Heidi Heck, Communications Manager and former supervisor at GM Financial
2. RéSUMé
American Cancer Society
Relay for Life
Team Captain and Participant
Tarrant Area Food Bank
Cooking Matters Program
Culinary Instructor
Course Assistant
Tarrant Area Food Bank
Cooking Matters in Your
Community Program
Session Volunteer
Tarrant Area Food Bank
Quality Control Volunteer
Don’t Forget to Feed Me
Pet Food Bank
Program Volunteer
Juliette Fowler Home
TCU Alumni Volunteer
// Volunteer Work
Kimberly Talley
Alcon Laboratories, Inc. May 2010-Oct 2010
Internal Communications Associate Fort Worth, Texas
Fully managed the editorial process and content for weekly e-newsletter and
provided communication support for global initiatives. Communication efforts
reached more than 25,000 employees in 75 countries.
• Designed and executed the communication strategy for the annual Corporate
Giving and United Way campaign, including messaging, customized branding and
utilizing print and digital marketing channels.
• Introduced the use of Flip cameras to record short videos to enhance articles.
• Produced and launched “Two Minutes With” and “Flashback” features to increase
readership globally.
Corporate Communications Intern Feb 2010-May 2010
Provided content for e-newsletters, Globalconnection and Localconnection, while
working with the editorial and digital teams to promote new products and brands.
• Interviewed current and former CEOs to write human interest feature stories.
• Coordinated final issue of Alcon World News by compiling 30-plus years of
information, developing the overall theme and proposing the design layout.
• Developed all content for the annual convention executive summary, designed
for key investors, stakeholders and conference attendees.
// Professional Background (Continued)
// Honors and Recognition
Army & Air Force Exchange Service Recognition: Thanks for Caring and Sharing,
Thanks for Making it Better, Thanks for Serving and One-Year Service Award
TCU Honors: Phi Sigma Iota Honor Society, Staley and Beverly McBrayer Scholarship,
Tau Beta Sigma Senior of the Year Award and Kappa Kappa Psi Sweetheart Award
// Technical Competences
Proficient in AP Style, MS Office, MS SharePoint, MS Lync, Adobe Acrobat Pro and
Snagit. Some experience in Adobe Creative Cloud (InDesign and Photoshop), Adobe
Connect, business social media channels (Facebook, LinkedIn, Twitter) and HTML.
// Society Memberships
Public Relations Society of America, Greater Fort Worth Chapter
Accredited in Public Relations (APR) certification – expected in April 2016
Social Media Club, Fort Worth Chapter
