Marketing Automation For All

1. Getting started with
mailchimp

2. Mailchimp is a
stand alone email
marketing software

3. It is a best of
breeds solution

4. A send out function
for email marketing
campaigns

5. It has amazing
integrations

6. It has a drag and
drop functionality

7. It has a built in
tools that allows
you to embed opt
in forms

8. Directly on your
website without any
hustle

9. Let's get started

10. Go to the web
browser

11. Look for mailchimp
for marketing
automation

12. Then click it

13. This is the
mailchimp
homepage

14. We navigate on the
features

15. They highlighted
the reporting
functionality

16. They also provide
advance analytics

17. We check also on
the pricing

18. Click on the new
business to learn
more

19. Sign up for a free
account

20. Let's get started
signing with a free
account

21. Put your email,
username and
password

22. Mailchimp sends a
notification to
activate your
account

23. Like this

24. Check your inbox for
account activation

25. Push notification to
confirm humanity

26. Verify your humanity
with a simple test

27. It prompts us to get
started with our
account by putting our
personal information

28. Like this and click
continue

29. Input your business
name and website

30. Press the continue
button

31. Input address and
press continue

32. Connect via
social media like
facebook and
twitter

33. Like this and press
continue

34. Account is ready
and press let's go

35. This is the mailchimp
dashboard

36. First things first is to
create a
generic email lists

37. Extra tip:use a data
validation tool to clean
up information before
import to mailchimp

38. Let's create/import
our lists

39. Click on LIST at the
upper right hand
corner of the
dashboard

40. As shown here and
press create list

41. Fill out all the
required information

42. Click on the save
button

43. Our list is successfully
created but empty

44. Click on the import
subscriber below

45. Choose where to
import your contacts

46. I already made
my masterlist so I
chose the copy and
paste option

47. Click on the next
button below

48. Masterlist of email in
google sheets

49. Copy and paste it
on mailchimp

50. This is our matched
imported list

51. Click on the next
button below

52. This is the review
of our import list

53. Tick on the
subscribed button

54. Click on import
button below

55. We got our
beautiful import list
with first name and
email address

56. Like this

57. Configuring
standard emails
and sending our
first campaign

58. Underneath our
masterlist 4,click on
the sign up forms

59. Like this

60. Select o the
general forms

61. Underneath create
forms, look for opt
in confirmation
email

62. Like this

63. Opt in confirmation
email is what
people see when they
subscribe to your list

64. Like this sample

65. Let's design our form
by customizing the
options under design it

66. A lovely pink as our
background

67. Change the header
with a logo

68. Upload our logo
and input our URL

69. Click on save and
insert image button

70. We successfully
loaded our logo

71. Customize the color
of the text

72. Back to our create
forms,look for
confirmation thank
you page

73. Like this

74. Sample confirmation
thank you page

75. Customization
applies also with
the thank you page

76. We start to create
our campaign
template

77. In the dashboard,hop
onto our template

78. Click on create
template

79. Since we are just
starting off,,choose
the basic template

80. This option

81. Sample 1 column
template looks like this

82. Customize the header
and change it to my logo

83. On the left side,,click
on the design

84. Then click on page

85. Change the
background color to red

86. Customize the
heading 1

87. Click on save button
when done customizing

88. After customizing our
template,click save

89. It prompts us to
name our template,
then click save

90. Like this

91. Then hop back
onto our mailchimp
dashboard

92. Click on
campaigns, then
select create
campaign

93. Like this one

94. A form pops out, click on
create email

95. Input your
campaign name

96. Click on begin
button below

97. It asks us whom are we
sending the emails

98. Underneath choose list
option,,we click on
Master List which
contains 4 subscribers

99. Tick on entire list
option

100. Click on the next
button below

101. Fill in the details of
our campaign info

102. Then click the next
button

103. Hop onto templates,click
on saved templates

104. Underneath saved
template,choose
my first campaign
template

105. Like this one

106. Click on the next
button

107. A review of our pre
designed template

108. Click on the next
button below

109. Review feedback before
sending campaign

110. We can preview and
test our campaign
before sending

111. Our campaign preview

112. Testing our campaign

113. Send the test email to
our personal email

114. Bon voyage! Test email
and click ok

115. Test campaign sent to
our email

116. Send campaign to
our list

117. Click the ok button
below

118. Click on the send
now button

119. High five.. campaign is
on it's way

120. Integrations and
making the most
out of mailchimp

121. On the main
dashboard

122. Click the dropdown key
on your name logo and
select connected sites

123. Like this

124. Click on integrations

125. Check on the native
integrations

126. Access your API key

127. API key makes it
easy to integrate
MailChimp's features
into other applications.

128. Logging out to our
account

129. Underneath your name
on main dashboard,
locate the log out
button

130. Like this

131. Seth Godin

132. Any question? Please
visit my
website www.kristinaca
millesoriano.com

133. By: Kristina Camille Soriano