1. Fandango
Events
Design Specifications
Project Team: Allison Cooper
Lissa Doty
Phoebe Yang
Student Project
General Assembly UXDI Winter 2013

2. Navigation Schema v1
Bottom navigation
Featured
My Feed
Events
Nearby
My Tix
Sponsored Events
Facebook Events
Keyword
List
Tickets Bought
Partner Venues Events
Selected Twitter
Category
Map
Tickets Received
Tickets Sent
Selected Instagram
Invitations
Favorites
Hamburger Menu
My Account
Settings
Support
How it Works
Credit Cards
Location
About Us
Sending Tickets
Email Address
Alerts
FAQS
Receiving Tickets
Sign Out
Facebook
Privacy Policy
Inviting Friends
Twitter
Contact Us

3. Navigation Schema v2
Bottom navigation
My Account
Featured
My Feed
All Events
Nearby
View Tix
Sponsored Events
Facebook Events
Keyword
List
Tickets Bought
Partner Venues Events
Selected Twitter
Category
Map
Tickets Received
Selected Instagram
Tickets Sent
Invitations
Favorites
My Account
Credit Cards
Email Address

4. Survey Questions
Questions from our initial online survey:
Questions for event producers:
1. How would you describe where you live?
2. How old are you?
3. What kinds of events do you attend/are you interested in attending?
4. How many events per week/month/year do you attend?
5. How do you hear about the events you attend?
6. When attending an event requiring a ticket, do you print
out tickets, buy them at the door, use e-tickets?
7. What factors do you consider when purchasing a ticket to an event?
8. What ticketing services have you used in the past year?
9. Do you produce events, and if so, what ticketing services do you use?
1. Why do choose a particular venue?
2. How do you choose a ticketing service?
3. How many events do you have in a month?
4. How many attendees on average?
5. How do you get the word out?
6. Do you use tiered pricing, and if so, why?
7. How do you determine what to charge?
8. Have you used digital tickets?
9. Would you use them again?
10. Likes and dislikes of digital tickets?
11. What social media sites do you use?
!

5. User Flow
Start
User opens app
to find event
Default
screen:
Featured
Events
Navigates
to My
Feed
No
Does the
user have an
account
already?
Prompted to log
in with Facebook
Yes
Checkout:
input
quantity &
credit
card
User selects
Send Tickets
to Friend
Search
for intended
recipient on
list
User
clicks “buy"
Send
Ticket
Event
Detail
page
Views
personal
“My Feed”
Prompted
to create
an account

6. Site Map: First Run
My Account
View Tickets
Send Tickets
My Account
Notifications
My Feed
All Events
Refine
Join
Featured Events
Nearby
Categories
Event Detail
About
Venue and
Event Details
Map
Directions
Friends Going
Add Card
Invite Friends
Buy Ticket
FB Connect
Purchase
Complete
Create
Account
Guest
Checkout
Sign In
Purchase
Complete

7. Annotated Screens: Featured Events

8. Annotated Screens: Event Detail

9. Annotated Screens: Create Account