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Supply and demand – researching mobile services for the University
- 1. Supply and demand – researching mobile services for the University Julie Usher 19th June 2012
- 2. Why mobile? Drivers • Strategic planning and pedagogy • Marketing • Demand?
- 3. Investigating demand Annual ‘mobile survey’: • Nov 2010: – representative sample of 5605 students and 305 staff – completed by 772 respondents (13% response) – 88% students and 12% staff. • Dec 2011 – representative sample of 2490 students and 1613 staff – completed by 678 respondents (16.5% response) – 34% students and 66% staff
- 4. Key findings What technology do students and staff own? (based on data from Dec 2011)
- 5. Key findings What are they doing with the technology now? •95% of respondents access the internet every day •56% regularly use a mobile to browse the web •29% regularly use a mobile to take notes •17% regularly use a mobile to access and edit documents •10-12% choose a mobile as their preferred device for research, productivity and social learning (based on data from Dec 2011)
- 6. Key findings What would they like to be able to do in the future? Services rated most useful to have on a mobile: (based on data from Nov 2010)
- 7. Responding to demand The MALT project: • Infrastructure • Mobile technologies • Effective practice
- 8. Leading innovation in pedagogy Pilot projects • Environmental Sciences • Occupational Therapy • Foundation Art & Design: http://bit.ly/uonmobileart
- 9. Feedback so far • Over 10,000 downloads of the app • Over 3,500 ‘active users’ of the mobile VLE • 85% of students rate mobile access to NILE and timetables as ‘very useful’ • Directory and library services also highly rated by staff and students (75% or more rate these as useful)
- 10. Next steps 1 – further development User driven– nearly 400 free text suggestions and comments in the 2011 survey
- 11. Next steps 1 – further development Best use of the technology – initial demand doesn’t always equate to actual use
- 12. Next steps 2 – embedding • Disseminating good practice – Ongoing research, case studies and presentations • Scalability and support – Guides, training and awareness raising – Support for supplied devices? – Support for student devices?
- 14. Contact details Julie Usher Learning Technology University of Northampton Email: julie.usher@northampton.ac.uk Twitter: @jules_u Web: northampton.ac.uk/learntech
- 15. References etc. Useful links •More about the iNorthampton project: http://www.northampton.ac.uk/mobile •Traxler, J. (2010) “Students and mobile devices.” ALT-J Research in Learning Technology [online] 18.2, p149-160. Available from: http://www.researchinlearningtechnology.net/index.php/rlt/article/view/10759 [Accessed 10th February 2012] Image credits •Photography by Rob Farmer, University of Northampton
Notas del editor
- - Strategic drivers – refocus pedagogy (ref Sharples & the MALT project) . Also personalisation, flexibility, infrastructure foundation (unified approach) recruitment, transition & retention (Marketing), demand (survey – see next slide) From the Learning Technology Operational Plan 2011: 1D: Investigate new and emerging technologies which may offer pedagogic value 2B: To develop NILE as an academic portal 2C: The MALT project is considering to increasing use of mobile devices by staff and students and the impact this will have on learning and teaching. M&ER are considering the use of mobiles by prospective students. From: Information Services Learning and Teaching Strategy 2010-15 3.6 We will explore, develop and promote new technology for learning and teaching. Over the period 2010-15 this will include an emphasis on mobile technology..... From: University of Northampton Learning and Teaching Strategy 2010-15 O2.1 To provide effective physical spaces and online environments to enhance student learning AA2.4 To establish a project on mobile learning
- Improving the infrastructure – wireless, the website, the mobile VLE Leveraging technology ownership – BYOD model, increasing personalisation and choice. Inclusion and accessibility
- Leveraging technology ownership – BYOD model, increasing personalisation and choice
- iOS 6429, Android 1823, Blackberry 1836 (10,088)
- 396 comments
- User driven in the light of what’s appropriate (cf map usage data) 63% of students and 52% of staff said they thought maps would be useful