FidMe Presspack : everything you need to know about the European Leading mobile loyalty wallet. Story, features, key figures, clients and references. For professionnals, press, media.

1. Press Pack
www.fidme.com 02/2015

2. Launched in December 2010 by the mobile agency Snapp’, FidMe became
quickly a success due to its usefulness for the daily needs of the «mshopper»
(mobile end user).One year after its creation, the app counted already 1 million
users. A growth explained by the progression of new uses for mobile phones,
specifically for shopping.
A 2013 survey made by the National Syndicate of Direct Marketing shows that
52% of smartphones’ users wanted their loyalty cards in their mobile, while
45% their coupons and vouchers. Another survey carried on FidMe users in
2014 confirmed these statements: users have an average of 9 cards registered
in their account and 78% of them wanted to receive personalized offers on
their smartphones. Survey also revealed that 60% of users prefer to use a
single app’ like FidMe to aggregate all their cards, instead of using one app per
brand..
Compatible with every smartphone in the market, downloaded in 80 countries
and available in 19 languages, FidMe is now the European leading mobile
loyalty wallet application with more than 3.5 million users. Free and without
ad, FidMe is the only app so far to gather both classical barcode loyalty cards
from major retailers, and stampcards from franchises or small businesses.
About FidMe
FidMe by Snapp’
Laurent Bourgitteau-Guiard
+33 (0) 5 57 74 52 50
Grand Angle, Avenue Périé
33520, Bruges - France
presse@fidme.com
www.fidme.com
«FidMe is the 6th more used app’ in France, behind titans such as
Groupons, Ventes Privées, Voyages SNCF»
Source Médiamétrie 2014
2

3. 3
Universal mobile loyalty wallet
FidMe saves retailers and brands barcode’s cards: over 6 000 loyalty programs
available.
FidMe gathers also stampcards from local small businesses, independent stores,
franchises (fast food, coffee shop, restaurants, etc.).
FidMe is compatible with NFC and iBeacon technologies, it can be connected to
constructors’ wallets like: Apple’s Passbook, Samsung Wallet and Microsoft Wallet.
The perfect shopping companion
Easy to use: Just scan your cards to save them in your mobile phone, then show them
at the checkout to be scanned Or, scan a unique QR code at your shop to add a stamp
in your card.
With BLE and iBeacon features, FidMe can warn you when you are close to a specific
deal or a coupon connected to your cards. Geolocation and geofencing at their best!.
Personalized notifications are sent through the enhanced «coupon center» where
you’ll find contextualized offers, depending of the content of your wallet.
Get instant access to discount or cashback offers by showing your mobile in store,
replacing the always forgotten plastic card and avoiding the bulky wallet!
An active users community
Gaminification features like: friends sponsoring, points earning, sharing on social
neatworks features, help create a community of more than 630 000 unique users per
month.
Always getting bigger: every month, we welcome to our community almost a 100 000
new users!
FidMe for consumers
A complete set of features
in one single app’!
«Very practical! It avoids carrying with all your loyalty cards in a bulky
wallet»
Nadine M.

4. 4
For retailers
FidMe reproduces every type of cards, in every format (barcode, 2D code, digits
number, QR code…).
CRM connected: displays the loyalty scheme in FidMe, such as balance points, money
balance, coupons, links to official apps’, PoS geolocation.
Backend with a content management system to create additional coupons and push
them into FidMe. They are visible on the card and through the coupons center. Your
client will be warn via notifications.
For franchises, independent stores and small businesses
Creation and digitalization of loyalty stampcards through personalized tools for the
all kinds of loyalty programs.
Online loyalty management: statistics, analytics, anti-fraud tools, PoS management,
etc.
Coupons campaign management with dashboards and real-time results. Coupons
are visible by the whole FidMe community.
For cupons’ providers and brands
FidMe is a display media allowing advertisers to push coupons or offers to a specific
group of users based on profile criteria.
Integration of coupons and offers in the coupons center.
Campaign reports, analytics, and real-time results based on targets.
FidMe for professionals
instant visibility among
over 3.5 million users!
«We wanted to launch a new loyalty program that was simple,
innovative and affordable. We naturally chose FidMe because it has
these three advantages.»
Alban Bennacer, Executive Manager at Hôtel Balladins Antony

5. 5
«FidMe allows me to have information about the uses of my card, like
the number of users who recently opened it on their mobile phones or
about he number of stamps my clients have recently added.»
Bruno Dujardin, KFC franchisor
They trust us
And thousands of other stores
and independent shops.
Connected to FidMe (FidMeConnect)
Coupons’
campaigns
Partners
CRM software
Coupons’
providers
They use FidMe «Stampcards»

6. 6
More than 3.5 millionusers
More than 630 000unique users per month
100 000new accounts per month
More than 6 000 available loyalty programs
10 500local shops registered
15 milliondigitalized cards
80countries
19languages
70 millionFidMe points awarded
And still 4,5 Starson applications’ stores
Key figures
«FidMe lightens your wallet and spirit by having all your loyalty cards
when needed in your mobile phone!»
Yannick F.

7. 7
v.1(2010) : Sauved barcode loyalty cards
v.2 (2011) : More languages and available cards, more compatible
mobile phones
v.3 (2012) : Launch of stampcard loyalty programs for local shops and
FidMe connect retailes
v.4 (2013) : M-Wallets’ connection
v.4.6 (2014) : Contextualized coupons center, personnalized and
geofenced notifications
The evolution
«It was the head office who proposed me to try FidMe. The aim was to
see if clients liked it. And well, they did!»
Pierre Lamour, Manager at Columbus Café Bordeaux downtown
2011 : Ecommerce Awards (Paris)
2011 : Internet Mobile Orange Award (Paris)
2012 : Ecommerce Innovation Award (Paris)
2012 : LSA Innovation Award (Paris)
2013 : Fodali - Innovation/ Green business Award (France)
2014 : Innovation Award - TakeAway Innovation Expo (London)
Our rewards : 14 prizes

8. 8
Media talks about us
«Easy to use, I can find all my loyalty cards in the same place.And
have discount coupons as well.»
Sandra A.
APPLE
« App of the week » on iPhone, May & October 2012,
July 2013, January 2014 , Best apps 2012 selection
GOOGLE PLAY
Best App’ Google Play April 2012
Top 3 Best shopping App’ 2013
WINDOWS PHONE
Microsoft Selection
JULY & October 2012, January 2013, March 2014
NOKIA & BLACKBERRY
Selection March 2012 & March 2013
Mobile players
love FidMe
Find out some more on our blog http://blog.fidme.com/kit-presse-fidme/

9. 9
With FidMe, no more forgotten cards, no more bulky wallets! Always with
you when you need it. This mobile loyalty wallet makes you never miss any
coupon or deals from your favorite shops around you!
Available on every smartphone, in 18 languages, FidMe is the most complete
mshopping app in the market.
ÆÆ Works in every mobile phone!
ÆÆ Free and no ad
ÆÆ More than 3.5 million users in 80 countries
ÆÆ Barcode cards and stampcards
ÆÆ More than 10 500 connected proximity shops and franchises
ÆÆ 100 000 new accounts per month
ÆÆ Compatible NFC and iBeacon
FidMe in a nutshell
«FidMe has definitely solved the problem of lost and forgotten cards at
home!»
Antoine T.

10. FidMe by Snapp’
Laurent Bourgitteau-Guiard
+33 (0)5 57 74 52 50
Grand Angle, Avenue Périé
33520, Bruges, France
presse@fidme.com
www.fidme.com
Do you need HD visuals?
http://blog.fidme.com/en/fidme-
press/
©FidMe-02/2015