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Keep it short, simple and sweet
Keep the headline simple which will grab
the readers’ attention.
Give a Glimpse of what you are trying to
offer
Visitors must get a glimpse of what it is
that you are offering.
Add numbers to your headline
The reader will not be reading just a lump
of information, but a specific list of
insights into the said details.
Adding Questions is also a go getter
Questions acts as a powerful tool to grab
people’s attention no matter how busy
they are.
Trigger negative emotions
Negative headlines if used well can work
as very powerful motivators.
Here are the…
10 Commandments of Writing Headlines for Landing Page
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3. Download Free E-Book - Create Facebook Landing Pages
Make the headline believable
Avoid fluff! The headline should not be
misleading. By going overboard, you may
lose trust with your users.
Add USP to the headline
Add words that help sell a product – free,
discover, secret, results, quick,
guaranteed, off etc.
Do not use too may keywords
Use just the right amount of keywords
which will give you an advantage during
web search, social networking sites etc.
Landing page headline aesthetics
The less complicated your headline, page
and its design, the more likely it is to
convert.
A/B Test
Make sure you do A/B tests for your
headlines to check which version of your
landing page and its headline is working
best.
Here are the…
10 Commandments of Writing Headlines for Landing Page
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