Jakob Persson

4 Seguidores

I'm a consultant and advisor in business strategy, marketing, growth, innovation and application of technology and user experience design in strategic IT investments such as websites and mobile apps. I connect the dots between user experience, service design and business strategy through product leadership, design, research and the mentoring and coaching of teams. Published writer and speaker at conferences on marketing, selling, project management and Drupal. Decade of experience in web development and user experience design. Former co-founder of web design/development agency with 70+ staff and international presence. Specialties: Project and product management, marketing strategy, int...

value-based pricing sales marketing pricing value-pricing growth business development client relationships actionable advice tips advertising agency freelancer pricing power value client agile product management project management ux effect managing impact mapping selling sales strategy business strategy billing monetization entrepreneurship market validation lean startup innovation

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Jakob Persson

Presentaciones

Taking your idea to market – Nine questions you need to answer first

Introduction to value-pricing

How to do value-based selling that generates better prospects and higher revenue by helping buyers visualize

“Oväntade effekter” – De oväntade nyttorna av effekt-, målstyrning och impact mapping

How to Create Value in Client Relationships and Raise Your Prices.pdf