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Foursquare
     I would offer rewards when you check-in to
  foursquare. This will increase foursquare usage
and consumers will have the opportunity to gain $1
 off coupons when checking in at their local target.
Twitter
¡  Gain 200+ followers daily

¡  using #targetrewards hashtag to create volume
    on facebook and target website

¡  Respond to 50% of tweets

¡  Giveaways monthly
Website
    After revamping the social networks I would
 redesign the website to show that Target is a one
     stop shop by making non perishable items
available for delivery in bulk and creating a banner
  that says “produce/meats now available at your
 local store”. Our target webpage will still have the
  overall basic theme but the traffic that the social
   networks will help to drive sales on electronics,
           housewares, clothing items, etc.
FLASH MOB
   On the launch of the target rewards program I
would like to create a Flash mob in the first store to
 create more volume and show that there is a cool
   shopping experience when shopping at target.




http://www.youtube.com/watch?v=9q7R9qFcrbI
THE END
Adv420 final presentation
Adv420 final presentation
Adv420 final presentation
Adv420 final presentation
Adv420 final presentation
Adv420 final presentation

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Adv420 final presentation

  • 1.
  • 2. Foursquare I would offer rewards when you check-in to foursquare. This will increase foursquare usage and consumers will have the opportunity to gain $1 off coupons when checking in at their local target.
  • 3. Twitter ¡  Gain 200+ followers daily ¡  using #targetrewards hashtag to create volume on facebook and target website ¡  Respond to 50% of tweets ¡  Giveaways monthly
  • 4. Website After revamping the social networks I would redesign the website to show that Target is a one stop shop by making non perishable items available for delivery in bulk and creating a banner that says “produce/meats now available at your local store”. Our target webpage will still have the overall basic theme but the traffic that the social networks will help to drive sales on electronics, housewares, clothing items, etc.
  • 5. FLASH MOB On the launch of the target rewards program I would like to create a Flash mob in the first store to create more volume and show that there is a cool shopping experience when shopping at target. http://www.youtube.com/watch?v=9q7R9qFcrbI