Working in Big Data, Data Science or Marketing Research and want to know your market value? Or are you a hiring manager who wants to keep your offers competitive? Burtch Works compiled salary data for thousands of professionals in these fields to create first-of-their-kind extensive salary reports, with complete demographics for each field. You can check out the salary data in this slideshare, and then visit our website to download the full reports for free!

1. The Burtch Works Studies:
Salaries for Predictive Analytics,
Marketing Research & Data Science

2. Job Seekers: Want to know your
market value?
Hiring Managers: Want to keep your
offers competitive?
You’re in the right place!

3. Our data have been featured
in a variety of business media
We’re the authority on salaries

4. Our studies contain unparalleled data
• Accurate salary data collected directly
from professionals
• Data analyzed across demographics:
– Years of experience
– Job level/category
– Gender
– Education
– Geographic
– Industry

5. Salaries of:
Predictive Analytics Professionals

6. What’s a predictive analytics
professional?

7. A predictive analytics professional…
applies sophisticated quantitative skills to data to
derive insights and prescribe actions
© 2017 Burtch Works LLC
• 50% have fewer than 10 years’ experience
• 86% hold an advanced degree, 17% Ph.D.
• 74% are male
• 38% are foreign-born
• 52% work in Financial Services or Marketing Services

8. Source: 2016 Burtch Works Study © 2017 Burtch Works LLC
Job Level
Median
Base Salary
Bonus Eligible
Individual
Contributor
0-3 years’
experience
$75,000 73%
4-8 years $95,000 81%
9+ years $126,500 84%
Management
1-3 reports
(direct or matrix)
$130,000 91%
4-9 reports $175,000 94%
10+ reports $225,000 93%
Predictive Analytics Salaries

9. Salaries of:
Marketing Research Professionals

10. What’s a marketing researcher?

11. A marketing researcher…
conducts primary/secondary research to
understand consumer and/or business needs
© 2017 Burtch Works LLC
• 11 years of experience (median)
• 53% hold an advanced degree
• 56% are female
• 48% work for suppliers

12. Source: 2016 Burtch Works Study © 2017 Burtch Works LLC
Job Level
Median
Base Salary
Bonus Eligible
Supplier Side
0-4 years’
experience
$57,000 74%
5-9 years $78,500 81%
10+ years $120,000 87%
Client Side
0-4 years’
experience
$70,000 71%
5-8 years $100,000 84%
9-14 years $132,000 97%
15-24 years $146,000 97%
25+ years $197,500 96%
Marketing Research Salaries

13. Salaries of:
Data Scientists

14. What’s a data scientist?

15. A data scientist…
applies quant skills to enormous sets of
unstructured or streaming data; has skills to
efficiently store, retrieve, and exploit data
© 2017 Burtch Works LLC
• 7 years of experience (median)
• 90% hold an advanced degree, 44% have a Ph.D.
• 85% are male
• 36% are foreign-born
• 41% work in technology

16. Source: 2017 Burtch Works Study © 2017 Burtch Works LLC
Job Level
Median
Base Salary
Bonus Eligible
Individual
Contributor
0-3 years’
experience
$95,000 88%
4-8 years $126,000 85%
9+ years $157,000 87%
Management
1-3 reports
(direct or matrix)
$148,750 95%
4-9 reports $190,000 97%
10+ reports $250,000 92%
Data Scientist Salaries

17. There’s a lot more
data to see…
Download the free reports for
30+ pages of salary data
for each specialty
burtchworks.com/study
© 2017 Burtch Works LLC

18. Visit burtchworks.com/blog for more insights
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• Additional salary research
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19. Follow Burtch Works on social media to stay
updated on our latest research.

20. Explore new roles or
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• Predictive analytics
• Data science
• Marketing research
• Consumer insights
• Credit/risk analytics
• Fraud analytics
• Web analytics
• Digital marketing/analytics
…and many more!

21. About
Burtch Works
Leading resource for
analytics, data science, and
marketing research talent
Download our salary reports
burtchworks.com/study
30+ pages of data for:
Predictive Analytics
Data Science
Marketing Research

22. Let’s chat!
info@burtchworks.com
847-440-8555
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