More than Just Lines on a Map: Best Practices for U.S Bike Routes
Get on your dime
1. Hi, this is Lisa Sasevich. Welcome to the Sassy Buddha Bar. Today, I want to serve
up some hot tips about how to get on your dime.
What is it to be on your dime? It means that you’re right there, you know what
you are made for, and you’re out in the world doing it. People struggle a lot trying
to figure out what color is my parachute? And what I found and really what really
worked for me, it was, I knew I’d helped a lot of companies grow by helping them
craft irresistible offers.
When I got out there trying to figure out my million dollar value, my dime, I went
out and I spoke to small groups about all that I know about crafting irresistible
offers. Well, over the last three years, because I got in front of a lot of different
audiences, large and small, it was easy for me to see what was it that people were
attracted to? It turned out, yes, they were attracted to irresistible offer, but what
they liked about the irresistible offer was that it helped them sell without being
salesy. This is the kind of clarity that you can get when you get out there and use
speaking to groups large and small to help you get on your dime.