This panel discussion and networking event explored the dilemma of pricing work that springs from natural gifts and intuition. How do you monetarily value what is innate? This event took place on #NationalFreelancersDay 2019, organised by the Association of Independent Professionals and the Self-Employed (IPSE.co.uk) and was hosted by Mindstream (MindstreamConnect.com), which covers holistic wellness and whose own research revealed that 85% of mind-body-spirit professionals are self-employed. Listen to the discussion, or read the transcript, at http://mindstreamconnect.com/podcast.

1. Are you charging enough?
Exploring the dilemma of pricing work
that springs from your natural gifts
presented by

2. Freelance Facts & Issues
Panel Round 1
Networking Break
Panel Round 2
Lessons & Resources
AGENDA

3. #NationalFreelancersDay
“Procrastiworking"
By Jessica Hische

4. Resources for Rates #NationalFreelancersDay
7 Reasons Creative People Don't Talk about Money
1. We Think It’s Not Important
2. We Don’t Know How to Get It
3. We Don’t Know What We’re Worth
4. We Don’t Want to Sell out
5. We Don’t Want to Look Greedy
6. We Don’t Know How to Manage It
7. We Wouldn’t Know How to Spend It
SOURCE: "7 Reasons Creative People Don’t Talk about Money" by poet, creative coach and Lateral Action owner Mark McGuinness.

5. Freelance Facts & Issues
● Scotland's growing corps of 264,000 freelancers comprise six per cent of the UK's solo
workforce that contributed £275 billion to the UK economy in 2018.
● Freelancers have experienced a 17 per cent decline in income in the first quarter of 20191
● Freelancers working in the creative industries lose £5,394 each per year by working for
free.2
● 20% of freelancers say giving away work for free is a standard practice2
.
● 58% aged 18-34 having not been paid for work2
● 63% of the self-employed had experienced problems with late payments2
SOURCES: 1
Freelancer Confidence Index 2019 by IPSE; 2
Joint research project by IPSE and Freelancers Club in 2016

6. UK Freelance Workforce
February 2017
SOURCE: 2017 joint study by

7. Source: IPSE

8. Source: IPSE

9. Top 20 Cities for Freelancers: No. 3 Edinburgh
● With 20,260 start-ups in the city and an average hourly
rate of £29.50.
● The average cost of rent is £995 and to buy a property,
it may set you back around £260,000.
● There are 184 coffee shops and 48,560 BT WiFi
hotspots in the city.

10. 2017 Survey
● 85 per cent are self-employed at least part-time
● 88 per cent hold some degree/certification
● All belong to professional association
● Feel drawn to do this professionally
● Love their job
● Word-of-mouth is top source of business
● No clarity on how other sources are performing
● Top Challenges to Manage: Admin, Time, Marketing, jack-of-all-trades
● Top Challenges to Grow: "Costs, efforts, beliefs." "No time for that!"
"Sometimes I wish I were a twin!"

11. Meet the Panel
Liza Horan
Founder
Mindstream Ventures
Making it easy to discover and practice
mind-body-spirit pathways for greater health
and happiness.
MindstreamConnect
MindstreamV
MindstreamConnect.com

12. Adam Brewster
Animator, Illustrator, Architect
Convincingly showing the world
your stuff that doesn't yet exist!
AdamBrewster
cgillustrator.com
Meet the Panel

13. Claire ‘Fairy’ Colston
Storyworld Developer, Author, Coach & Speaker
Fairy Worldwide Ltd.
Creating educational entertainment that
strengthens mental health, wellbeing and
confidence in individuals and families.
FairyWorldwide
FairyWorldwide.com
Meet the Panel

14. Meet the Panel
David Thomas Wright
Intuitive Coach
Supporting creative and spiritual entrepreneurs
to manifest their big vision.
IntuitiveIcons
IntuitiveIcons

15. Rose Strang
Artist
Rose Strang Artworks
A painter, visual artist and professional
member of the Society of Scottish Artists
who collaborates with musicians and poets
on live events and video projects.
RoseStrangArt
Rose.Strang
RoseStrangArtworks.com
Meet the Panel

16. Panel: Round 1 #NationalFreelancersDay
● Risk vs. Reward
● Creativity vs. Commercialism
● Money Mindset
Liza
Horan
David
Thomas
Wright
Fairy
Colston
Adam
Brewster

17. Panel: Round 1 #NationalFreelancersDay
Listen to the discussion or
read the transcript at:
MindstreamConnect.com/podcast

18. Networking Break

19. Panel: Round 2 #NationalFreelancersDay
● Defining Moments
● Best Tips
● Resources
Liza
Horan
David
Thomas
Wright
Fairy
Colston
Adam
Brewster

20. Resources for Rates #NationalFreelancersDay
“I came to eat, not buy the restaurant.”
Picasso
Undervaluing one’s own creative work is standard for many creative people.
It’s poverty-thinking... It’s in your self-perception that others will see your value. Reflect your value.
From others’ perspective, there’s a tendency to think old school: what’s your hourly-rate? Hourly rates belong in structured
systems that measure outcome. Creativity belongs in another dimension — one where you set the rates in a way that reflects
your value.
SOURCE: "7 Reasons Why Creative People Don’t Get Paid What They’re Worth" by Barbara Grace, Medium.com

21. Resources for Rates #NationalFreelancersDay
"Never forget you're running a
business."
Jeff Goins
"The scholar Lewis Hyde wrote in his book The Gift that art lives in two economies:
the gift economy and the market economy.
In the gift economy, artists produce art not to be paid but for the sake of sharing a gift with the world.
In the market economy, goods are produced primarily as a tool for economic growth."

22. Resources for Rates #NationalFreelancersDay
"Pricing your freelance services isn’t just about the money you
want to make, it’s about the quality of life you want."
Jennifer Bourn
What the market pays for this work What the competition charges
Lifestyle Workstyle
Expenses Qualifications
Emotions Confidence
Perceptions Money management skills
Relationships Boundaries

23. ShouldIWorkForFree.com
By Jessica Hische

24. Thank you!
MindstreamConnect.com
Connecting self-employed professionals in
mind-body-spirit* disciplines with those who
seek their services.
*complementary, alternative, natural therapies, and spiritual
growth practices