Loic Bizel Loic Bizel has been reporting Japanese Streets Fashion Trends since 2001. We also organize Shopping and Retail Tours www.tokyofashiontour.com www.fashioninjapan.com Follow Japanese fashion retail and trends fro FREE : https://www.facebook.com/groups/182027381363/ https://www.instagram.com/japanfashion/

1. Japan Weekly Fashion Headlines by www.tokyofashiontour.com - June 21,2016
Dear Japanese FashionFans,
The rainy seasonstartedaftera warmSpring2016 and new stores,brandsand conceptshave continued
to flourishinTokyo,bringingmanynewideasforstoresdesign,VMDandof course trendyproducts.
We will arrange the bestplanningforyou todiscoverall these innovativeandinspirational concepts
stores.
Contact us Loic@fashioninjapan.com if youneedaquote foryour TokyoFashionTour
(www.tokyofashiontour.com).
NewshopsopeninginTokyo:
1. UNIQLOPresentsa CollectionforMuslimWomeninJapan
“HANA TAJIMA FOR UNIQLO” collection,startedin SoutheastAsiain2015 forMuslimwomen,offers
comfortable clothes.Asymmetrical silhouettes,longslits,comfortablefabricand loose-fitting
silhouettes tocoverthe skinand shape of the bodycharacterize the brand.
2. Parisian Brand NÏUKU will be Launchedin Japan
NÏUKU,anupcomingParisianunisex brandstartedin2014 by an Africanduo,will openpopup
storesat 5 stores includingInternationalGallery Beams, H Beauty & Youth and ADDITION ADELAIDE
on August. The brand mayattract people whohave highinterestsinfashion.
3. Baseball Glove Brand TRION will Debut a New Bag Brand TOMOE
The world'slargest baseball glove brand TRION willlaunch bagbrand TOMOEin collaboration with
Japanese bagbrand HOZUKIYA andbag design teamHIKARU MATSUMURA.The brand offersblack
leatherbagsthat combine functionaldesignand craftsmanship underthe concept "Minimal is
Maximal”.
4. PAL CO.,LTD. Starts NewBag Brand MARBOLICA from FW 2016
MARBOLICA,directedbyanart directorof DAILY RUSSETand designerof HEM, presentsacollection
of casual unisex bagsusinglightweight,functionalandwater-repellentmaterials. Bagssee price
range of 3,000 to 10,000 yenand will be available at DAILYRUSSETshopsand online store.
5. BEAMS Presentsa CollaborationBag with EASTPAK
To accommodate bothBeams and EASTPAK’s40th
anniversary, Beams introducedaspecially
designed EASTPAK’s“Padded Pak'r”. The price is7,800yen and available intwocolors(black, gray)
fromthisJune.
6. J.PRESS will Opena ConceptShop J.PRESS HOUSE on August 24th

2. The target of J.PRESSHOUSEisgrandfather, fatherandson. The theme is “passedonthe style of
dressingandculture fromfatherto son”.To give an opportunitytogetusedto men’sfashionsince
theirchildhood,same materialsasmen’sapparel are usedforchildren'sclothes.
7. Isetan Mitsukoshi Ltd. Started a Luxury e-commerce Store on June 8th
NOREN NOREN ISETAN MITSUKOSHI, anew e-commerce store forluxurybrands,linesupapparel,
jewelry andluxurywatch.They willexpand the categorytolifestyle goods toacquire new
customers. Thise-commerce store willbe usedasan online catalogfor customers atthe stores.
8. AOYAMATRADING Co.,Ltd. Opensa Made-toOrder SuitStore on June 23rd
A majorsuitstore chain AOYAMA will open UNIVERSALLANGUAGEMEASURE'S astheirthirdmade-
to-ordersuitstore. Customerscanexperience the new 3Dsystem“virtualfitting avatarsystem”to
try fromover1,000 combinationsof suitandshirt.The price range is40,000 to 80,000 yen.
9. SAZABY LEAGUE,Ltd.Launches NewWomen’sBrand ebure from FW 2016 Capsule Collection
Under the concept “clothesthatwill give womenpowerto enjoy the life andappreciate tobe
women”, eburewill startwitha capsule collectionof 10 outers. Noriko Sakai,the directorof ADORE
and BODY DRESSING,isthe directorof the brand.The firstcollectionwill be availableonlyat Ron
Herman stores.
10. CLANE×fragmentdesign AnnouncedTheirCollaboration
The collaborationbetweenthe fashionbrand CLANEby Ena Matsumoto andfragmentdesign by
Hiroshi Fujiwara will startinSeptember. CLANEtostart theirmen’sline fromFW2016 causedthis
collaboration.
11. LOUIS VUITTON will Collaborate with fragment design by Hiroshi Fujiwara
Kim Jones,the artisticdirectorof LOUISVUITTON men’scollection,postedapicture of LOUIS
VUITTON andfragmentdesign’slogoonInstagramwithahashtag “limitededition”.The detailsof
thiscollaborationare still unclear.
12. PatagoniaSurf will Reopenon June 24th
Patagonia Surf Tokyo,openedasaPatagonia’sfirstsurf store onthe thirdfloorof Patagonia in
2005, will reopenasastreet-levelstore.The 265sqmstore linesupsurf board,surf apparel,sport
wearand alsooutletitems.
13. UGG Store in GinzaRenew OpenedonJune 17th
“Cleanandpolisheddesign”thatwasselectedasa global retail conceptinUSA lastmonthis used
for thisrenewedstore. Toaccommodate the renewalopening,theirbasicitemAnsle’sspecialdesign
ison sale inlimitednumberof 100.

3. 14. GINZAPLACE is CompletedtoOpen This Fall
GINZA PLACE, a new commercial complex with 11floorsabove groundand 2 below inGinza,will
openon September24th
. The store will operate restaurants, cafés, goodsstoresandshowrooms
underthe concept“the base to transmitandexchange information”.
15. Takashimaya will Start the NewEditing Type Shop “NewSeasonStyle Lab”
NewSeason StyleLab, directed bya popularstylistNaoko Ookusa,targetwomenover45. The
collaboration withmaterialmanufacturers willcreate highaddedvaluesforthe original itemswith
reasonable price.Takashimaya will startoperating6shopsfromthis September.
16. Mitsui ShoppingParkLaLaport will Open on October 6th
The total retail space is 61,000sqm and includes 246 storessuch as the first Allsaints shopin
Kanagawaarea, the largestscale ZARA andH&M around the area. It is withinwalkingdistance from
JR Hiratsukastation inKanagawaand close to the mainhighways.
17. @Cosme will Launch @Cosme Mikke! on July27th
@Cosmewhichexpertlymergeonline withreal life will openasmallerself-service shop @Cosme
Mikke! to acquire newcustomers atTokyostation’snew extended floorarea.The targetiswomen
workingaroundthe area andthe tourists.
18. JAPANBLUE JEANS OpeneditsFirst Store in Tokyo
JAPAN BLUEstartedJAPAN BLUEJEANS in2010 to cultivate overseasmarkets andthe numberof
wholesaleclients is190 in Japanand 100 inoverseas. Theyhave now openeditsfirststore inJapan
and planningtoopen 10 more stores inJapanand overseas bythe year2020.
If you wantto visitall these newstores,pleasecontactusand we will organize yourcustomized
TokyoFashionTour (www.tokyofashiontour.com).
Bestregards,
Loic
Loic@fashioninjapan.com
www.tokyofashiontour.com