How did you attract/address your audience?

1. Q5.How did you
attract/address your
audience?

2. I think that I have made my magazine attractive with the use of the:
• masthead,
• the layout of the double page spread,
• colours,
• prizes,
• Competitions
• posters,
• price.

3. Masthead
For my magazine I used a bold
mast head which will stand out for
my target audience to see. Also
the style of font is unique and is
different from the other music
magazines that I have research.

4. Double page spread layout:
For my double page spread I have designed
it so that all of the text is in columns. This
make the interview clear and easy to read.
This is a common thing that magazines do
on there double page spread which I fond
out through my research.
I have also placed the image so that it looks
like that is also creating a column.
In this image I have split the
image into the columns that I
was using when writing this
article.

5. Colours:
The colours that I have used in my magazine are mainly black, different
shades of blue, yellow and red. Originally I had decided to use darker
shades of blue and more red because this is what other music
magazines have used for a similar genre of music. However I do not
think that them colour worked due to the colours that I had used in the
images.

6. Prizes/ Competitions :
On both the front cover and the contents I have
advertised prizes and competitions. I decided to do this
so that it would get my target audience attention.
I have put the advertisement
for prizes and competitions in
circles and in different colours
so that they stand out from
every thing else on the page.
I decided to prizes in my
magazine so that my target
audience would want to buy
the magazine because they
are able to get something for
free.

7. Posters:
For my magazine I had decided to put posters in there for my readers to have. I
thought of doing this due to the research that I had done to find out what my
target audience would like to see in each issue of a music magazine. I found this
out through the survey results that I did on survey monkey.
To make sure that I have a
high percentage of people
buying my magazine I decided
to include as much as I could
that they wanted into my
magazine. I felt like posters
was an important thing to
include in my magazine
because it was mentioned
more then once in my results.

8. Price:
The price that I have decided for my
magazine is £3.50. I have decided this price
due to the results of my survey. The results
that I got were 18% £1-£2, 54% £3-£4, and
27% said other.
I went for the highest result so that the
majority of my target audience would be
happy to pay that price. I also chose to do it
monthly so that this price might appeal to a
greater audience because they will know
that they will be getting more for there
money.