Se ha denunciado esta presentación.
Utilizamos tu perfil de LinkedIn y tus datos de actividad para personalizar los anuncios y mostrarte publicidad más relevante. Puedes cambiar tus preferencias de publicidad en cualquier momento.

Creating creative content for social media - Balraj KN, Cartoonist, Illustrator and Writer

463 visualizaciones

Publicado el

“Creating Original Content for Social Media" - focused on thoughts and insights around using the medium of cartoons to communicate and promote ideas, products and Startups more effectively. Here are the Lounge47 key takeaways: 1. Do not try to include too many messages in one piece. Keep messages simple. Use images to express them 2. Consumers have low attention span. Cartoons could serve as an effective medium of communication. When cartoons can communicate with no text, they are most powerful 3. To produce effective cartoons, founders need to get crisp on pain point, solution, products, brand, customer, positioning etc. Images should reflect this clarity 4. Riding on current affairs and trends enhances effectiveness 5. Most Social media users fall into the category of content sharers (rather than content creators); think through what would motivate them to repost 6. When using themes and humor, develop a sense of self-censorship 7. Lower your expectations of quality and get started. Quality at first may not be good however with experience and time it will improve.
Key message: Start doing. Now. Don’t wait for the “creative” hire at some point in the future.

Publicado en: Marketing
  • Sé el primero en comentar

  • Sé el primero en recomendar esto

Creating creative content for social media - Balraj KN, Cartoonist, Illustrator and Writer

  1. 1. Content is King A cartoonist and writer’s view
  2. 2. When creating content keep in mind: • Define and keep your product/service proposition simple and clear • Keep your target audience in mind • Quality over quantity • Regularity and consistency • One call-to-action in a post is better • Try infographics, related news and short videos/animations • Audience participation and engagement helps acquire new customers
  3. 3. • 9QA • DfZ4 • mwwvg • hOdUI
  4. 4. Matchmaking App Social Media Cartoons
  5. 5. Communication Ideas Cartoon Examples
  6. 6. Marketing through Animations • •