OTAs, Digital Marketing and Social Media, How are their impact into Hotels Business?

WHAT IS THE REAL IMPACT OF ONLINE TRAVEL AGENCIES’s (OTA) IN HOTELS’ REVENUE? WHAT DOES MEAN SOCIAL MEDIA FOR HOTELS? WHY DOES A HOTEL NEED A RELATIONSHIP WITH OTAs?

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Analyses of cost OTA’s in Hotels’ Business ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Comparison between Reservation costs: directly hotels’ web, GDS and OTA Reservations made through GDS result in 14% less revenue for the hotel than made directly in the hotels’ web and those made through OTAs’ result in 15% less revenue.

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[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Can Hoteliers reverse the OTAs trend and take back control of online distribution channel?

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Social Media & Hotels ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Facebook & Hotels ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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OTAs, Digital Marketing and Social Media, How are their impact into Hotels Business?

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OTAs, Digital Marketing and Social Media, How are their impact into Hotels Business?