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Making Instructional Resources 
Easier to Find through Better 
Technology 
Michael Jay, Educational Systemics
Move beyond Judging a Book by its Cover 
2
Shifts in Education 
From the learner & parent’s perspective: 
1. How can I do better? 
2. How can I differentiate myself? 
3. How can I get what I need based on how I learn? 
4. How can I do well on qualifying tests? 
From the educator & institution’s perspective: 
1. How do I address the needs of an increasingly diverse 
set of learners? 
2. How do I engage learners who have access to rich 
resources and media? 
3. How do I compete with educational alternatives? 
3
Shifts in Education 
From the content developer & publisher’s 
perspective: 
1. How do I provide coherent offerings that address the 
needs of an increasingly diverse set of students? 
2. How do make the most of the instructional assets I 
have? 
3. How do I make the value of my product(s) evident in a 
educational environment where learning objects are 
more prevalent? 
4. How do I transition my organization to leverage 
emerging business models without losing what makes 
us unique? 
4
The Education Market 
5 
Emerging Model 
Learning 
Management 
Environment 
Content Creators, 
Curators, & Publishers 
Traditional Model 
Users: 
Students 
Teachers 
Administrators 
Parents
6 
So, why do we need a standard?
This is possible due to Schema.org 
What the heck is ‘Schema.org’? 
Schema tells the search engines what your data 
means, not just what it says. 
The content on your website gets indexed and 
returned in search results. With schema markup, 
however, some of that content gets indexed and 
returned in a different way. 
15
Schema.org is for Creative Works 
16 
Answer 
Article 
Book 
Clip 
Code 
Comment 
Data Catalog 
Dataset 
Diet 
Email Message 
Episode 
Exercise Plan 
Item List 
Map 
Media Object 
Movie 
Music Playlist 
Music Recording 
Painting 
Periodical 
Photograph 
Publication Issue 
Publication Volume 
Question 
Recipe 
Review 
Sculpture 
Season 
Series 
Software Application 
TV Season 
TV Series 
Web Page 
Web Page Element 
Web Site
Relationships in Schema.org 
17 
From ‘What is Schema.org, CETIS
But what about learning?
Why Now? Kinda’ Perfect Storm 
Goal: Make it easier and more convenient to find learning 
resources that meet specific student and class needs. 
Curriculum 
Standards 
Schema.org 
Intersection of 
three opportunities 
21 
Resource 
Registries 
(Learning Registry) 
LRMI 
from a representation by Brandt Redd, Gates Foundation
METADATA IS “DATA ABOUT DATA” 
Data 
It was the best of times, it was the 
worst of times, it was the age of 
wisdom, it was the age of 
foolishness, it was the epoch of 
belief, it was the epoch of 
incredulity, it was the season of 
Light… 
Metadata 
Title: A Tale of Two Cities 
Author: Charles Dickens 
Publication Date: 1859 
Pages: 400
MOMA 
23 
vs.
The LRMI Properties v1(lrmi.net/the-specification) 
General Terms (Schema.org): 
– title/name 
– URL 
– description 
– image 
– about 
– created (date) 
– Creator 
– Publisher 
– inLanguage 
– useRightsUrl* 
– isBasedOnUrl 
Educational Terms: 
– educationalRole 
– educationalUse 
– timeRequired 
– typicalAgeRange 
– interactivityType 
– learningResourceType 
Competency related: 
– educationalAlignment 
– educationalFramework 
– Alignment Type 
– targetDescription 
– targetName 
– targetURL 
24
Educational Role 
Administrator 
Mentor 
Parent 
Peer Tutor 
Specialist 
Student 
Teacher 
Team 
25
Educational Use 
Activity 
Analogies 
Assessment 
Auditory 
Brainstorming 
Classifying 
Comparing 
Cooperative Learning 
Creative Response 
Demonstration 
Differentiation 
Discovery Learning 
Discussion/Debate 
Drill & Practice 
Experiential 
Field Trip 
Game 
Generating hypotheses 
Guided questions 
Hands-on 
Homework 
ID similarities & differences 
Inquiry 
Interactive 
Interview/Survey 
Interviews 
Introduction 
Journaling 
Kinesthetic 
Laboratory 
Lecture 
Metaphors 
Model & Simulation 
Musical 
Nonlinguistic 
Note taking 
Peer Coaching 
Peer Response 
Play 
Presentation 
Problem Solving 
Problem-based 
Project 
Questioning 
Reading 
Reciprocal teaching 
Reflection 
Reinforcement 
Research 
Review 
Role Playing 
Service learning 
Simulations 
Summarizing 
Technology 
Testing hypotheses 
Thematic instruction 
Visual/Spatial 
Word association 
26
Interactivity Type 
Active 
Expositive 
Mixed 
27
Typical Age Range 
0-2 
2-5 
5-8 
8-10 
10-12 
12-14 
14-16 
16-18 
18+ 
28
Learning Resource Type 
Activity 
Audio 
Broadcast 
Calculator 
Discussion 
E-Mail 
Field Trip 
Hands-on 
In-Person/Speaker 
Kinesthetic 
Lab Material 
Manipulative 
MBL 
Model 
On-Line 
Podcast 
Presentation 
Printed 
Robotics 
Still Image 
Video 
Wiki 
Worksheet 
Lesson Plan 
Test 
Quiz 
29
Alignment Type 
assesses 
teaches 
requires 
textComplexity 
readingLevel 
educationalSubject 
educationLevel 
30
The Learning Registry – Big Picture 
From Learning Standard Alignment in the SLC Technology: A Whitepaper 
SLC Project Document March 29, 2012
Learning Registry Simplified 
Private 
Learning 
Registry 
Node 
Learning 
Registry 
Content 
SCHEMA.ORG 
(LRMI) 
App 
App 
App 
Search 
Tagged to Results 
LRMI 
Properties 
Paradata
3. The Act
34
35 
What is the Process? 
Use the Open 
Source Tagger to 
create LRMI 
metadata for your 
educational 
resources. 
Tagger output is 
pushed to The 
Learning Registry and 
embedded in your 
page(s) to make your 
content much more 
easily 
discoverable. 
1. Tag 
2. Publish 
3. Search 
Your Data Resource Registry 
Your content tagged 
with LRMI metadata 
is more easily 
discovered, 
accessed and 
purchased.
EZ Publish
37 
EZ Publish
38 
EZ Publish
39 
EZ Publish
40 
EZ Publish
41 
EZ Publish
42 
EZ Publish
Illinois Tagger & Search
Maybe you’ll even have your own…
6. Implications 
45
46
Why Tag to the LRMI Properties? 
Discovery 
LRMI is designed to make 
your content discoverable 
Value 
Contextual relevance drives value. 
Allows you to make your resources 
more relevant and move to new use 
models. 
47
Tagging… not a new idea 
Our immune system 
Millions of years of 
evolution. 
48
Essential to discovery & data collection 
Examples of tagging: 
49
Essential to discovery & data collection 
The take away: 
50 
Don’t release instructional resources into 
the wild without tagging them first! 
Regardless of whether you ‘raised’ them 
from scratch, keep them as pets, or are 
the result of catch & release
The Museum Opportunity 
Make educators aware of museum resources in the 
context of the content and processes they are 
teaching. 
Drive educator understanding that the Smithsonian is 
a rich resource for teaching and learning and not only 
a place to visit in person. 
Inform the development of additional instructional 
materials that complement existing collections. 
51
52 
Shifting 
Resource 
Institution 
Media 
Legislated 
Learning 
Learner 
Engagement 
Discovered 
to 
to 
to 
to 
Move from… 
WWee anlreeeadd tyo a bre tahbiosut this
53 
For each of your organizations… 
www.lrmi.net 
Here to help you... 
o Determine how the LRMI can help your 
organization 
o Provide support in finding ways to integrate 
this into your existing processes 
o Facilitate access to technical resources if 
needed
54 
Questions & Contacts 
Michael Jay 
michael@edusystemics.com

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Making Instructional Resources Easier to Find through Better Metadata

  • 1. Making Instructional Resources Easier to Find through Better Technology Michael Jay, Educational Systemics
  • 2. Move beyond Judging a Book by its Cover 2
  • 3. Shifts in Education From the learner & parent’s perspective: 1. How can I do better? 2. How can I differentiate myself? 3. How can I get what I need based on how I learn? 4. How can I do well on qualifying tests? From the educator & institution’s perspective: 1. How do I address the needs of an increasingly diverse set of learners? 2. How do I engage learners who have access to rich resources and media? 3. How do I compete with educational alternatives? 3
  • 4. Shifts in Education From the content developer & publisher’s perspective: 1. How do I provide coherent offerings that address the needs of an increasingly diverse set of students? 2. How do make the most of the instructional assets I have? 3. How do I make the value of my product(s) evident in a educational environment where learning objects are more prevalent? 4. How do I transition my organization to leverage emerging business models without losing what makes us unique? 4
  • 5. The Education Market 5 Emerging Model Learning Management Environment Content Creators, Curators, & Publishers Traditional Model Users: Students Teachers Administrators Parents
  • 6. 6 So, why do we need a standard?
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15. This is possible due to Schema.org What the heck is ‘Schema.org’? Schema tells the search engines what your data means, not just what it says. The content on your website gets indexed and returned in search results. With schema markup, however, some of that content gets indexed and returned in a different way. 15
  • 16. Schema.org is for Creative Works 16 Answer Article Book Clip Code Comment Data Catalog Dataset Diet Email Message Episode Exercise Plan Item List Map Media Object Movie Music Playlist Music Recording Painting Periodical Photograph Publication Issue Publication Volume Question Recipe Review Sculpture Season Series Software Application TV Season TV Series Web Page Web Page Element Web Site
  • 17. Relationships in Schema.org 17 From ‘What is Schema.org, CETIS
  • 18. But what about learning?
  • 19.
  • 20.
  • 21. Why Now? Kinda’ Perfect Storm Goal: Make it easier and more convenient to find learning resources that meet specific student and class needs. Curriculum Standards Schema.org Intersection of three opportunities 21 Resource Registries (Learning Registry) LRMI from a representation by Brandt Redd, Gates Foundation
  • 22. METADATA IS “DATA ABOUT DATA” Data It was the best of times, it was the worst of times, it was the age of wisdom, it was the age of foolishness, it was the epoch of belief, it was the epoch of incredulity, it was the season of Light… Metadata Title: A Tale of Two Cities Author: Charles Dickens Publication Date: 1859 Pages: 400
  • 24. The LRMI Properties v1(lrmi.net/the-specification) General Terms (Schema.org): – title/name – URL – description – image – about – created (date) – Creator – Publisher – inLanguage – useRightsUrl* – isBasedOnUrl Educational Terms: – educationalRole – educationalUse – timeRequired – typicalAgeRange – interactivityType – learningResourceType Competency related: – educationalAlignment – educationalFramework – Alignment Type – targetDescription – targetName – targetURL 24
  • 25. Educational Role Administrator Mentor Parent Peer Tutor Specialist Student Teacher Team 25
  • 26. Educational Use Activity Analogies Assessment Auditory Brainstorming Classifying Comparing Cooperative Learning Creative Response Demonstration Differentiation Discovery Learning Discussion/Debate Drill & Practice Experiential Field Trip Game Generating hypotheses Guided questions Hands-on Homework ID similarities & differences Inquiry Interactive Interview/Survey Interviews Introduction Journaling Kinesthetic Laboratory Lecture Metaphors Model & Simulation Musical Nonlinguistic Note taking Peer Coaching Peer Response Play Presentation Problem Solving Problem-based Project Questioning Reading Reciprocal teaching Reflection Reinforcement Research Review Role Playing Service learning Simulations Summarizing Technology Testing hypotheses Thematic instruction Visual/Spatial Word association 26
  • 27. Interactivity Type Active Expositive Mixed 27
  • 28. Typical Age Range 0-2 2-5 5-8 8-10 10-12 12-14 14-16 16-18 18+ 28
  • 29. Learning Resource Type Activity Audio Broadcast Calculator Discussion E-Mail Field Trip Hands-on In-Person/Speaker Kinesthetic Lab Material Manipulative MBL Model On-Line Podcast Presentation Printed Robotics Still Image Video Wiki Worksheet Lesson Plan Test Quiz 29
  • 30. Alignment Type assesses teaches requires textComplexity readingLevel educationalSubject educationLevel 30
  • 31. The Learning Registry – Big Picture From Learning Standard Alignment in the SLC Technology: A Whitepaper SLC Project Document March 29, 2012
  • 32. Learning Registry Simplified Private Learning Registry Node Learning Registry Content SCHEMA.ORG (LRMI) App App App Search Tagged to Results LRMI Properties Paradata
  • 34. 34
  • 35. 35 What is the Process? Use the Open Source Tagger to create LRMI metadata for your educational resources. Tagger output is pushed to The Learning Registry and embedded in your page(s) to make your content much more easily discoverable. 1. Tag 2. Publish 3. Search Your Data Resource Registry Your content tagged with LRMI metadata is more easily discovered, accessed and purchased.
  • 44. Maybe you’ll even have your own…
  • 46. 46
  • 47. Why Tag to the LRMI Properties? Discovery LRMI is designed to make your content discoverable Value Contextual relevance drives value. Allows you to make your resources more relevant and move to new use models. 47
  • 48. Tagging… not a new idea Our immune system Millions of years of evolution. 48
  • 49. Essential to discovery & data collection Examples of tagging: 49
  • 50. Essential to discovery & data collection The take away: 50 Don’t release instructional resources into the wild without tagging them first! Regardless of whether you ‘raised’ them from scratch, keep them as pets, or are the result of catch & release
  • 51. The Museum Opportunity Make educators aware of museum resources in the context of the content and processes they are teaching. Drive educator understanding that the Smithsonian is a rich resource for teaching and learning and not only a place to visit in person. Inform the development of additional instructional materials that complement existing collections. 51
  • 52. 52 Shifting Resource Institution Media Legislated Learning Learner Engagement Discovered to to to to Move from… WWee anlreeeadd tyo a bre tahbiosut this
  • 53. 53 For each of your organizations… www.lrmi.net Here to help you... o Determine how the LRMI can help your organization o Provide support in finding ways to integrate this into your existing processes o Facilitate access to technical resources if needed
  • 54. 54 Questions & Contacts Michael Jay michael@edusystemics.com

Notas del editor

  1. Goal Make it easier and more convenient to find learning resources that meet specific student and class needs. Intersection of three opportunities Adoption of the Common Core State Standards by 45 States, DC and 3 Territories (http://corestandards.org) Schema.org joint initiative by Google, Yahoo and Microsoft Bing (http://schema.org) Advent of the Learning Registry (http://learningregistry.org) Informed by previous education and metadata efforts IEEE LOM Dublin Core SCORM Many others
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