Harnessing the Power of Communications. Missy Blankenship

1. Communication Style Standards ADDENDUM
I:Shared FilesFRIENDSHIP MARKETINGCOMMUNICATION STYLE
STANDARDS
Media Release: In order to protect the privacy rights of Employees, the former Photo
Release Form has been replaced with a more comprehensive Media Release
Form, effective October 5, 2006. A copy is attached herein and can be
found in the folder listed above.
Website Address: Should be expressed as www.Friendship-Industries.com ,
capitalizing letters F and I at the beginning of each word in our name.
Logos and Colors: For Business Cards, Letterhead and other 2- to 3-color (RBG)
printing, use PMS orange 144 and PMS green 3425.
For 4-color (CMYK) printing, build color to PMS orange 021.
The CMYK color for PMS orange 144 does NOT print correctly.
Colors on the web and colors in print are NOT the same and must
be altered accordingly.
Invoices/Estimates: Friendship Logo should be included in Mail Shop for Invoices and
Estimates.
Templates: I:Shared FilesFRIENDSHIP MARKETING
Other Templates available:
Ads 5 x 8
Ads 1/3 page vertical
Ads DNR tabloid
Business Cards Samples for Staff
Labels Small Round Logo Labels
Letterhead in excel
Miscellaneous Visitors Register in excel
Miscellaneous Training Calendar
Miscellaneous Training Check-in Sheet
Name Tags
Quote in excel format
To Do Notepads
Press Releases: Always check with the Marketing and/or Development Departments for
the most recent Media List as these contacts change constantly.

2. October 5, 2006
MEDIA RELEASE
As a contribution to the fight against discrimination against people
with disabilities, and public awareness raising efforts, permission is
hereby granted to Friendship Industries, Inc. to use and distribute
photographs, slides, my voice, videos or other electronic media taken
of me to use in promotional materials for the agency, which may
include, but is not limited to, the following:
1. Brochures
2. Articles
3. Advertising
4. Video presentations
5. Electronic media used on the web site
I understand that the material will be used for the purpose of publicity,
education, fighting discrimination against people with disabilities, to
help the public understand the mission of Friendship Industries,
advertising the capabilities of the operations, fund raising, for
historical purposes of the agency, and to recruit clientele and
employees.
It has been explained to me that I have the right to choose not to
have my picture or video taken and that my participation is considered
granting of permission, without limitation or reservation.
Signature of Employee Date
Printed Name of Employee
Signature of Guardian Date
Person Explaining Form Date
Phone: 540/434-9586
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3. THE FOLLOWING ADDENDA ITEMS ARE PENDING APPROVAL:
Designations, United Way-use:
Memberships, etc. CARF-use:
and when/how vaACCSES-use:
to use: NISH/JWOD-use:
GSA-use:
501 (c ) 3 status-use:
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