Michael Malone

Washington D.C. Metro Area US

Account Executive

Technology / Software / Internet

I am passionate about helping B2B marketers, sales leaders and anyone involved with demand generation improve their ability to identify, target and engage new customers. In helping organizations understand their customers true "DNA" by combining their house customer data with one of the worlds largest B2B databases, we can identify hundreds of specific characteristics that identify your ideal buyer and what signals might indicate a need. One of our customers uncovered a 99% correlation b/w a specific characteristic, previously unaware by anyone in sales or marketing, and the purchase of one of their products. I work with a team of data scientists that can help you figure out ways ...