Learn all the tricks and tips to managing your social media madness. Discover industry software platforms and technology tools to make the management of your social media easier.
2. • Learn all the tricks and tips to managing
your social media madness.
• Discover industry software platforms
and technology tools to make the
management of your social media
easier.
5. What is a Social Media Scheduling App
• Organizational tool to execute campaigns
• Manage accounts across a variety of social
media networks
• Dashboards to manage, track, monitor and
measure metrics
7. How Should I Use A Social Media Scheduling App?
• In conjunction with your content strategy to
save time and resources
• To allocate content to the right audience
• Add structure across social media
platforms
• Leverage the insights and real-time data
24. What is TweetDeck and How Should I Use it?
https://www.youtube.com/watch?v=zkOarAeOf5M
25. Do Do Not
• Compare available tools
• Choose the best tool for your team,
budget and business needs
• Divide and conquer
• Schedule your content in advance
• Include images with your content to
increase engagement
• Share useful content more than once
• Keep up the quality of posts
• Monitor your accounts
• Use tools to find optimal times to post
• Set it and forget it
• Lose sight of your social media
strategy
• Post the same message across all your
channels
• Have too many cooks in the kitchen
• Make auto DMs part of your strategy
• Share articles that you have not read
• Focus on just one social channel
• Be a spammer
• Forget about the personal touch
28. What is a Social Media Monitoring?
• Analyzing, understanding, reacting in real-
time and responding to conversations
about brands, products, campaigns, and
consumer insight
30. Tips on Social Media Monitoring
• Identify influencers and brand
ambassadors
• Analyze trends
• Evaluate social campaigns in real-time
• Discover brand sentiment
37. What is Trello and How Should I Use it?
https://www.youtube.com/watch?v=QXEr1N779Ms
38. What is PostBeyond and How Should I Use it?
• Employee advocacy and engagement
• Empowering and enabling sales
• Internal communications
• Corporate branding
39. What is Slack and How Should I Use it?
https://www.youtube.com/watch?v=9RJZMSsH7-g
40. Mad Tips
• Technology can help you scale your business
• Get organized, plan and schedule
• Pick social sites where your customers/clients are
• Content is King & Queen, manage it with useful tools
that are available across many devices
• Engage your team
• Dedicate time and resources to social media
• Use tools to be able to pick up on trends early
41. • Social Media Scheduling Apps are useful tools for managing content on
social media accounts
• Social Media Scheduling Apps save time and resources
• Be sure to maintain a consistent brand voice across all social media
channels
• Use tools to increase your organic reach
• Leverage social media monitoring and listening tools to better service your
customers and clients and improve customer service
• Find creative ways to engage with your audience
Mad
Takeaways