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britannia
1.
2. Founded: 1892
Headquarters: Kolkata, West Bengal
Key People: Nusli Wadia (Chairman), Varun Berry (MD)
Abhishek Saxena (SOM), Praveen Kumar Mishra (ASM)
Tagline: Eat Healthy, Think Better
First food company in India to remove transfats from it’s Biscuits
Britannia Industries Limited
3. Week 1
Market survey with Sales Executive.
Visited 30-35 outlets per day to survey about Outlet’s
Demand.
To understand about the market demand for specific
products.