The document provides guidance on using webinars to engage prospects. It outlines 5 key steps: 1) Set your purpose and goals for the webinar. 2) Target your audience and market. 3) Plan your content and format. 4) Promote your event. 5) Prepare for a successful presentation and performance on the day of the webinar. The overall aim is to use webinars to build brand awareness, provide education, and ultimately generate leads and sales.
7. Content
Choose the topic related to your business
Plan a series of events related to your content
Neutral Speech vs. Sales Speech
• Keynote Speakers
Get producer’s support
16. Post event
Publish the recording
Design a poll to qualify your audience better
Continue to your qualified leads to your sales team
Redirect your audience to your website to give more
information
17. More Questions?
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