Government Policy & Support for GOLD COAST MARINE INDUSTRY

1. Government Policy & SupportGovernment Policy & Support
forfor
GOLD COAST MARINE INDUSTRYGOLD COAST MARINE INDUSTRY

2. Background
 Gold Coast economy based
on property development &
tourism for over 50 years
 1990 Population – 250,000
 2002-REDAB formed
 2010 Population – 450,000+
 Growth now 15,000 p.a.

3. Gold Coast Leisure Marine Industry
- 300 days of sunshine each year
- Average temperature 25º C
- 30 Boat builders
- 26,500 boats

4. 2001-VISION:
 For the Gold Coast Marine Industry
Precinct to be internationally
recognised as a centre of excellence
for the leisure marine industry within
10 years

5. THE 4 PILLARS OF LOCAL
GOVERNMENT SUPPORT
 RESEARCH
 PLANNING
 CONSTRUCTION
 MARKETING

6. Initial Research:
To determine the optimum size of the precinct
 Area of land required
 Type of land required
 Location of suitable land
 Infrastructure required
 Companies prepared to
relocate
 Cost to develop
– economic viability

7. Research Cont’d…
 Private investment
 Number of employees
 Employee housing
 Employee transport
 Training facilities
 Construction time
 Project funding

8. On-Going Research:
Industry surveys
Export market research
Training Needs Analysis

9. Research Findings:
 Minimum area 250 hectares
 Location – Coomera River
 Greenfield site best option
 Private participation
 Substantial infrastructure
 Substantial investment
 Up to 6,000 employees
 Local housing required
 Child Care facilities required
 Training facilities required

10. Strategic Planning:
- From swamp land to world-class marine precinct
 Economic impact
 Environmental impact
 Departmental approvals
 Landfill & drainage
 Roads
 Electricity
 Water
 Sewerage
 Gas
 Telecommunications

11. State Government Approvals
 Department of Lands – Rezoning land usage
 Department of Economic Development – Economic Impact
 Dep’t of Primary Industries & Fisheries – Waterways impact
 Department of Environment - Environmental Impact
 Department of Transport – Waterways Dredging
 Department of Public Works - Roads

12. Utilities Approvals
 Electricity
 Telephones
 Wireless Broadband

13. Precinct Objectives:
 Attract world-class boat building companies
 Attract reputable, experienced marine service industry
companies
 Become a major source of stable employment
 Facilitate growth of export-oriented companies
 Provide a one-stop-shop for servicing local and overseas
boat owners

14. Attract Anchor Tenants
 Marina
– Gold Coast City
Marina
 Repair & Refit
– Viking
 Boat building
– Riviera
 MTU Detroit Diesel
Engines

15. Construction:
- Provided by Local Government
Internet
Phone
Power
Water
Gas
Access
Roads
Rail
Bridges
Sewerage
Drainage
Landfill
Design
Precinct

16. Construction:
- Provided by Private Developers
Child
Care
Homes
Shops &
Offices
Sheds Haul-out
Dry
Storage
Marina
Applications
Design
Precinct

17. Precinct Marketing:
- Local Government Assistance
- Marine Industry
Association
- Boat Shows
- Web Site
- DVD Presentation
- Export assistance
- Workshops &
Seminars

18. Outcomes:
- International recognition by 2007
- Industry grows to 400 companies by 2008
- 4500 Employees by 2008 (Currently 3,000)
- Exports >Aus$350 million to 30 countries
- Stronger industry through cooperation

19. Boat Builders:
Over 30 Gold Coast Boat Builders including:
Riviera
Maritimo
Telwater
Azzura
G-Force Marine
Mustang
Pegiva
Stessl
Sunrunner
Argus

20. Repair & Refit:
 Air Conditioning
 Engine maintenance
 Electrical contractors
 Fibreglass repairs
 Electronics suppliers
 Interior design &
upholstery
 Painting & refinishing
 Stainless steel
fabrication

21. Gold Coast City Marina:
 Haul out-up to 35
metres (150 Tonnes)
 Dry rack storage for
200 boats
 18 Superyacht
berths
 126 Marina Berths
 8 Superyacht build
sheds

22. Specialist TAFE College
 Capacity for 200 students
 Fibreglass boatbuilding
 Aluminium boatbuilding
 Engine repair &
maintenance
 Diesel mechanics
 Marine drafting
 Local & overseas students

23. Industry Benefits:
 One-stop-shop: All boating needs in one
location.
 Saves time & money
 Attracts skilled tradespeople
 Maximises their income
 Attracts leading supply chain companies
 Reduces production lead times
 Reduces freight costs

24. Industry Benefits Cont’d….
 Critical mass attracts new technology
 Critical mass supports specialist training
 Collective marketing and advertising
 Value of combined promotion far exceeds
each company’s individual contribution

25. The Bottom Line
 Largest marine precinct in the Southern Hemisphere
 Largest concentration of marine businesses in
Australia
 US$190 million invested to date
 450% increase in employment in 7 years
 Contributed US$480 million to local economy
 Exported US$350 million to over 30 countries
 World-class maintenance & refit facilities attract
multi-million dollar work from international
superyachts
 Fastest growing residential area in Australia

26. Future Outlook:
 Strong position
 International reputation
 Extensive range of
services
 Attracting new
companies
 Continued investment
 Continued training

27. THE 4 PILLARS OF LOCAL
GOVERNMENT SUPPORT
 PROFESSIONAL RESEARCH
 COMPREHENSIVE PLANNING
 CONSTRUCTION OF INFRASTRUCTURE
 MARKETING ASSISTANCE

28. Australia’s Gold Coast:
 472 km of canals and
waterways - more than
Venice and Amsterdam
combined
 Luxury waterfront
homes and apartments –
Population 450,000
 32,500 privately-owned
boats

29. Boating is a way of life
Australia’s Gold Coast marine industry is
the envy of the boating world!

30. .
Download this presentation at:
www.goldcoastmarineindustry.org
.