SlideBatch - Be a Trusted Resource
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SlideBatch is a publishing tool that allows marketers to more efficiently increase engagement and trust with their target audience by providing them high-quality collections of information they often seek.
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SlideBatch - Be a Trusted Resource
- 1. Be a Trusted Online Resource.
- 2. Paul Shirer CEO Mark Gallion COO/CFO Ed Mayuga CMO Executive Team
- 3. What is SlideBatch? SlideBatch is a publishing tool that allows marketers to more efficiently increase engagement and trust with their target audience by providing them high- quality collections of information they often seek. 3
- 4. The Problem Consumers research first, before entering sales funnel. Marketing response led to content overload. Consumer experience is often unorganized, unfocused, time- consuming, dissatisfying. 4
- 5. • Content marketing costs 62% less, generates 3x more • 27 million pages / day • Doubles every 9-12 months Content Shock Will Continue
- 6. SlideBatch Solves this Problem It allows marketers to service their audience by providing a batch of information that is curated, packaged, focused, visual, engaging and actionable for them. 6
- 7. Easy, Fast Publishing 1. Collect 2. Design 3. Share 7
- 8. Simple Batch Marketing Process 8 Objective Topics “Be a Resource” Create Batches PromoteCall to Action SlideBatch Publishing Model
- 9. Be a Resource: Use Cases • Answers to Popular Questions • Daily / Weekly Roundups • How-To’s • Featured Person • Best Leaders on a Topic • Top X Lists • Best Tools • Best Events 9
- 10. 10
- 11. Content Marketing Software Market >$20 billion market size One of highest growth software markets Targets => marketers and their agencies Market is Large
- 12. What’s Unique About SlideBatch Tool? Comprehensive Content Authoring Flexible Designs Focused, Human-Curated Content Built for the Marketing Process Private Label Domain Low Cost
- 13. Initial customers have helped us learn, refine features and position SlideBatch
- 14. Shep Hyken -- Customer Service Expert, Professional Speaker, Bestselling Author, President National Speakers Association, @Hyken Gini Dietrich – CEO of Arment Dietrich (Marketing Communications Firm), Lead Blogger at Spin Sucks, @ginidietrich, Top 100 Influencer in Content Marketing Tom Martin -- Author “Invisible Sale”, Digital Strategist, Keynote Speaker, Top 100 Influencer in Content Marketing, @conversedigital Barry Feldman -- Feldman Creative, Top 100 Influencer in Content Marketing, @feldmancreative Endorsements
Notas del editor
- Increasingly, consumers are doing their own research online to be informed or to make purchasing decisions within a market. As a result, marketers have been in overdrive to supply relevant content. This has created what many call Content Overload or Shock. Content is scattered everywhere and there is too much of it. This has, ironically, made it more difficult for consumers to find valuable information. What marketers want is a tool to that cleans up the best content for them to focus their audience on what matters most. SlideBatch enables marketers to help consumers with their research by providing the best information to a targeted audience in an organized, timely, focused, visual batch.