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APM Digital Presentation to: Add Your Name! 30 October 2009
Agenda Who We Are. What We Do. Case Studies. The Future of Digital Marketing.
APM Digital ,[object Object]
 Formed October 2001.
 Gap in Marketplace
Influencing the ‘C Suite’
Close Co-ordination with Sales
Deep Skillset
 From October 1st part of $7M T/O Company
 ~ 30 Staff, 90/10 Split,[object Object]
APM Digital Team
Traditional Engagement
APM Digital Engagement
Aligning Behaviour with Permission Relationship ,[object Object],L6 L5 ,[object Object],L4 ,[object Object],L3 L2 ,[object Object],L1 L0 Time
Communications Plan
Social Media Landscape:
Social Media Categories: Analysing key referers to determin traffic flow & interaction Social News Sites: ,[object Object]
 Reddit
 TwitterSocial Networking ,[object Object]
Myspace
Care2Social Media Sharing ,[object Object]
Flickr
TumbirSocial Bookmarking Sites ,[object Object]
Delicious
Meneame.netSocial Knowledge ,[object Object]
Squidoo
Yahoo answers,[object Object]
Creative elements
Copywriting Whitepapers, Case studies, blogs
Integrated themed assets Hardcopy invite DM postacrd Web ads microsite leaderboard graphics Reminder email Html email Landing Page

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