Mark Heidelberger - Resume

1. MARK HEIDELBERGER
. | Arlington Heights, IL 60004 | mlheduah@gmail.com |
www.linkedin.com/in/mheidelberger
SUMMARY
Accomplished Finance Manager with a proven record in financial management positions of increasing scope and
responsibility. Skilled leader in financial systems design and implementation as well as financial planning, management and
reporting. Experienced professional with proven ability to think creatively, define goals and execute objectives within fast-
paced, changing environments.
CORE COMPETENCIES
 Financial Analysis and Reporting  Systems Project Leadership  Contract Management
 Budgets and Forecasts
 SAP BI (Business Intelligence)
 Process Improvement
 Financial Management
 Cross-Functional Collaboration
 Consumer Packaged Goods (CPG)
PROFESSIONAL EXPERIENCE
THE KRAFT HEINZ COMPANY, Northfield, IL 2001-2015
The Kraft Heinz Company is a result of the July 2015 merger of Kraft Foods with Heinz, creating the third largest North
American and fifth largest worldwide food and beverage company. Operating in 45 countries with net sales of $29BN.
Corporate Finance Planning Manager - US Foodservice Division (2011- 2015)
Responsible for the financial oversight, planning, reporting and strategy of US Foodservice sales operations including trade
spending ($55MM), field sales incentive program ($2.5MM) and vending channel incentive programs ($1.5MM).
 Managed Foodservice distributor trade programs. Member of cross-functional team responsible for design, contract
preparation, implementation, execution, and reporting on trade programs. Key member of team that implemented
Blacksmith Trade system solution for Foodservice division that produced more accurate payment and reporting on trade
programs, ensuring fewer disputes on payments.
 Ownership of Foodservice field sales incentive plan involving $2.5 million of incentives paid to 200+ employees
annually. Developed quarterly incentive compensation plan that supported business unit profit goals.
 Developed quarterly sales objectives for field sales force that were aligned to drive profitable growth.
 Created and managed budgets of vending channel sales programs (rewards programs, pricing contracts). Managed
contract and services pricing with vendor who provided reports and analytics to effectively manage vending channel.
 Actively identified technology solutions to simplify and standardize reporting needs of business unit. Reduced volume of
reports by over 40%. Implemented SAP BI tool for trade reporting, dramatically improving business planning
capabilities.
Client Finance Manager - Information Systems (2005-2011)
Key member of finance team responsible for the management of information technology (IT) outsourcing contract with
Hewlett Packard. Provided financial oversight to ensure proper management and governance around IT services of end user
computing, hosting, help desk and network. Managed a team of two analysts.
 Provided financial support and guidance on $2.7BN seven-year IT outsourcing contract with Hewlett Packard. Support
encompassed items such as productivity initiatives, new services and benchmarking studies, along with financial contract
governance.
 Coordinated financial support of project to globally reduce help desk cost, realizing annual savings of over $1million.
 Developed business case modeling procedures to effectively manage introduction of new services into contract.
 Provided financial, contractual and business case support to the Human Resources outsourcing project. This initiative led
to the signing of an eight-year contract with IBM to provide HR administrative and payroll functions.
Financial Planning and Analysis Manager - Systems Transition Project (2005)
Responsible for reporting module implementation and FP&A staff training on new forecasting consolidation system.
 Created forecast fact book utilizing Oracle Financial Analytics (OFA) reporting module. Suggested and implemented
OFA systemenhancements necessary for management reporting needs.
 Trained business unit FP&A staff on how to effectively use the OFA reporting module.

2. MARK HEIDELBERGER Page 2
Financial Planning and Analysis Manager - Corporate Finance (2002-2004)
Responsible for consolidating, analyzing and reporting on forecasts, annual budgets and earnings releases. Provided financia l
analysis support to senior management and Board of Directors.
 Streamlined the consolidation of the quarterly forecast estimate process by setting up model to allow Kraft business units
to complete only one set of templates for both Kraft and Altria (parent company).
 Standardized numerous analytical models that allowed corporate finance to consolidate commercial unit data on a total
company level. Models standardized include earning variance analysis, earnings per share drivers and acquisition
analysis.
 Assisted in the preparation of CFO presentation materials for Board of Director meetings.
 Prepared, with cross-functional team, the quarterly earnings release support for investor relations call with Wall Street
analysts.
Senior Financial Analyst - Corporate Finance (2001-2002)
Developed and managed consolidation planning and reporting models to support internal financial needs after initial public
stock offering.
 Developed and implemented an Essbase model to consolidate Kraft North America Commercial, Kraft International
Commercial and Kraft Inc. P&Ls for use in all planning and forecasting cycles and quarterly earnings releases, replacing
a completely manual process.
 Developed model to track and forecast debt levels and interest expense, which led to the transferring of interest expense
analysis from Altria to Kraft headquarters.
PECHINEY PLASTIC PACKAGING, Chicago, IL 1999-2001
Manufacturerof plastic packaging productsfor meat, dairy, healthcare and specialty markets operating as a subsidiary of Rio
Tinto Alcan, Inc.
Senior Financial Analyst
Responsible for capital project analysis, including impacts to cash flow and return on investment.
 Team member involved in fully integrating acquired company into Pechiney’s monthly financial reporting package.
Along with standard monthly financial statements, this project included developing a variance analysis methodology and
an inventory tracking systemto use with LIFO tax calculations.
 Prepared and evaluated capital projects and discussed strategic opportunities with marketing and manufacturing to ensure
all facets of the projects were folded into the analysis and properly valued.
NABISCO INC., Parsippany, NJ 1996-1999
Manufacturer and distributor of cookies, crackers and other food products operating as a subsidiary of Mondelez
International.
Senior Business Analyst - Non-Chocolate Candy and New Product Development
Responsible for financial category management of LifeSavers brand. Collaborated with marketing, sales, research and
development to ensure proper sales and costs were presented.
 Provided financial support and accountability to the Marketing organization through analysis of product lines that
accounted for 50% of the LifeSavers Division’s sales.
 Coordinated, analyzed and reviewed information flow to brand groups on product costs, margins and marketing
expenditures. Included evaluations of marketing promotional programs, impacts of latest sales forecasts and
manufacturing variance analysis.
 Participated as a member of the new product cross-functional teams; performed financial analysis for all new product
initiatives. This work included product formulation costing and pricing strategy impacts. Interpreted information and
presented to teamfor use in decision making on potential new product introductions.
 Performed analysis on capital spending necessary for new products. Included running models to determine Internal Rate
of Return, Net Present Value, Payback, and Return on Invested Capital, which was used to determine the economic
attractiveness of proposals.
EDUCATION
MBA, Finance, Vanderbilt University, Nashville, Tennessee, 1995
Bachelor of Science, Finance, Fairfield University, Fairfield, Connecticut, 1988
TECHNICAL SKILLS
SAP BI (Business Intelligence), Hyperion Essbase, Blacksmith, Oracle Financial Analytics (OFA)
Software as a Service (SaaS) evaluation, Excel, PowerPoint, Word